Brandwave

How popular isPetSmart in search?

In September 2026, there were an estimated 6.1M branded searches for PetSmart worldwide which is down 18.2% over the last 12 months. PetSmart holds 59.4% estimated Share of Search among koi Fish brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. PetSmart59.4%
  2. Petco39.7%
  3. Blue0.86%
  4. Butterfly0.1%
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Which koi Fish brands compete with PetSmart?

PetSmart against koi Fish brands worldwide, by month

Share of Search by month for PetSmart, Petco. The figures are in the table below the chart.

View monthly share of search table
MonthPetSmartPetcoBlueButterfly
Oct 202559.4%39.7%0.86%0.1%
Nov 202559.3%39.6%1%0.1%
Dec 202559.3%39.6%1%0.1%
Jan 202659.3%39.6%1%0.1%
Feb 202659.3%39.6%1.1%0.1%
Mar 202659.4%39.7%0.86%0.1%
Apr 202664.1%35%0.79%0.08%
May 202659.5%39.7%0.71%0.08%
Jun 202654.6%44.6%0.79%0.07%
Jul 202659.4%39.7%0.84%0.08%
Aug 202659.4%39.7%0.86%0.08%
Sep 202659.4%39.7%0.86%0.1%

  1. 1.PetSmart

    59.4%

    Held 1st. 6.1M estimated branded searches, -18.2% vs prior month. Share 0 points.

  2. 2.Petco

    39.7%

    Held 2nd. 4.1M estimated branded searches, -18.2% vs prior month. Share 0 points.

  3. 3.Blue

    0.86%

    Held 3rd. 88.8K estimated branded searches, -18.2% vs prior month. Share 0 points.

  4. 4.Butterfly

    0.1%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between PetSmart and its closest rivals

Every comparison with PetSmart

How has branded search demand for PetSmart changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for PetSmart worldwide fell from 7.5M to 6.1M.
  • Across the 12 months ending September 2026, PetSmart’s estimated Share of Search among koi Fish brands worldwide peaked at 64.1% in April 2026 and was lowest at 54.6% in June 2026.

How did search popularity change for koi Fish brands worldwide in September 2026?

  1. Petco’s estimated Share of Search among koi Fish brands worldwide has lost ground for 3 months in a row, from 44.6% to 39.7% in September 2026.

  2. Estimated monthly branded searches for Blue worldwide fell 18.2% over 12 measured months, from 109K to 88.8K in September 2026.

  3. Estimated monthly branded searches for Butterfly worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

  4. Estimated monthly branded searches for PetSmart worldwide fell 18.2% over 12 measured months, from 7.5M to 6.1M in September 2026.

Where does PetSmart compete?

PetSmart is ranked in 26 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Aquarium Gravel brands2nd of 727.8%Show ranking
Prong Collar brands1st of 535.8%Show ranking
Koi brands2nd of 539.5%Show ranking
Cat Scratching Post brands1st of 640%Show ranking
Pet supply retailers1st of 542%Show ranking
Dog Pool brands1st of 642.8%Show ranking
Dog Backpack brands1st of 743%Show ranking
Cat Harness brands1st of 746.1%Show ranking
Puppy Pads brands1st of 846.6%Show ranking
Cat Scratcher brands1st of 746.6%Show ranking
Crate Cover brands1st of 646.8%Show ranking
Automatic cat feeder brands1st of 446.9%Show ranking
Dog Stroller brands1st of 747.1%Show ranking
Dog Steps brands1st of 447.2%Show ranking
Cat Tower brands1st of 347.3%Show ranking
Dog Gates brands1st of 347.3%Show ranking
Dog Stairs brands1st of 347.3%Show ranking
Reptile Tank brands1st of 347.3%Show ranking
Dog Grooming brands1st of 449.1%Show ranking
Aquarium Heater brands1st of 653.3%Show ranking
Koi Fish brands1st of 459.4%Shown above
Aquarium Rocks brands1st of 359.4%Show ranking
Dog Nail Grinder brands1st of 567.6%Show ranking
Cat Flea Collar brands1st of 369.1%Show ranking
Pet boarding services1st of 694.8%Show ranking
Aquarium Lights brands1st of 396.8%Show ranking

How is PetSmart measured?

Brandwave collects information about searches that people make online using PetSmart’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • petsmart

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How the Brand Demand Index is measured

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