Pet Circle vs PetSmart:Which is more popular by branded search?
In August 2026, PetSmart had more branded searches than Pet Circle among pet supply retailers worldwide. PetSmart was estimated to have 7.5M branded searches compared to Pet Circle’s 135K, and held a 42.8% Share of Search versus Pet Circle’s 0.77%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Pet Circle or PetSmart?
Compare the retailers people buy pet supplies from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PetSmart, Pet Circle. The figures are in the table below the chart.
View monthly share of search table
| Month | PetSmart | Petco | Chewy | Zooplus | Pet Circle |
|---|---|---|---|---|---|
| Oct 2025 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Nov 2025 | 41.9% | 28% | 18.8% | 10.2% | 1.1% |
| Dec 2025 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Jan 2026 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Feb 2026 | 40.2% | 26.9% | 22% | 9.9% | 1.1% |
| Mar 2026 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Apr 2026 | 45.1% | 24.7% | 20.2% | 9% | 0.99% |
| May 2026 | 42.8% | 28.6% | 19.1% | 8.6% | 0.94% |
| Jun 2026 | 37.9% | 31% | 20.8% | 9.3% | 1% |
| Jul 2026 | 44.4% | 29.7% | 16.3% | 8.9% | 0.8% |
| Aug 2026 | 42.8% | 28.6% | 19.2% | 8.6% | 0.77% |
| Sep 2026 | — | — | — | — | — |
How has the Pet Circle and PetSmart comparison changed over the last 12 months?
3 findings
- PetSmart was ahead of Pet Circle in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pet Circle’s estimated Share of Search among pet supply retailers worldwide moved from 0.93% to 0.77%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 11 months ending August 2026, PetSmart’s estimated Share of Search among pet supply retailers worldwide moved from 42% to 42.8%, and its estimated monthly branded searches held steady at 7.5M.
How did search popularity change for pet supply retailers worldwide in August 2026?
2 changes
In August 2026, PetSmart lost estimated Share of Search among pet supply retailers worldwide, from 44.4% to 42.8%.

Estimated monthly branded searches for Pet Circle worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Pet Circle’s and PetSmart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Pet Circle
1 branded search term
- pet circle
PetSmart
1 branded search term
- petsmart

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.