Brandwave

PetSmart vs Tetra:Which is searched more?

In September 2026, PetSmart had more branded searches than Tetra among koi brands worldwide. PetSmart was estimated to have 6.1M branded searches compared to Tetra’s 203K, and held a 39.5% Share of Search versus Tetra’s 1.3%. These are worldwide searches for English-language branded terms.

Share of Search among koi brands worldwide in September 2026Which is more popular in search, PetSmart or Tetra?
PetSmart39.5%6.1M searches
vs
Tetra1.3%203K searches

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Which is more popular in search, PetSmart or Tetra?

Compare the koi brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

PetSmart and Tetra among koi brands worldwide, by month

Share of Search by month for PetSmart, Tetra. The figures are in the table below the chart.

View monthly share of search table
MonthJumboPetSmartTetraButterflyChampion
Oct 202554.3%44.4%1.2%0.07%0.01%
Nov 202554.1%44.3%1.5%0.07%0.01%
Dec 202558.9%39.7%1.3%0.06%0.02%
Jan 202649.1%49.1%1.6%0.08%0.02%
Feb 202654.1%44.3%1.5%0.07%0.02%
Mar 202654.3%44.4%1.2%0.07%0.02%
Apr 202654.3%44.4%1.2%0.06%0.02%
May 202654.3%44.4%1.2%0.06%0.02%
Jun 202659.1%39.6%1.3%0.05%0.02%
Jul 202654.3%44.4%1.2%0.06%0.02%
Aug 202654.3%44.4%1.2%0.06%0.02%
Sep 202659.1%39.5%1.3%0.06%0.02%

How has the PetSmart and Tetra comparison changed over the last 12 months?

  • PetSmart was ahead of Tetra in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, PetSmart’s estimated Share of Search among koi brands worldwide moved from 44.4% to 39.5%, and its estimated monthly branded searches moved from 7.5M to 6.1M.
  • Across the 12 months ending September 2026, Tetra’s estimated Share of Search among koi brands worldwide moved from 1.2% to 1.3%, and its estimated monthly branded searches moved from 204K to 203K.

How did search popularity change for koi brands worldwide in September 2026?

  1. In September 2026, PetSmart lost estimated Share of Search among koi brands worldwide, from 44.4% to 39.5%.

Other head-to-heads among koi brands

How each brand is measured

Brandwave collects information about searches that people make online using PetSmart’s and Tetra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PetSmart

1 branded search term

  • petsmart

Tetra

2 branded search terms

  • tetra
  • tetra aquarium

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.