How popular isOgio in search?
In September 2026, there were an estimated 27.1K branded searches for Ogio worldwide which is down 18.1% over the last 12 months. Ogio holds 0.08% estimated Share of Search among laptop Backpack brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
Nike74.2%
Coach8.4%
Michael Kors6.8%
Samsonite3.4%
Kate Spade3%
Osprey2.7%
JanSport1.4%
Ogio0.08%
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Which laptop Backpack brands compete with Ogio?
Share of Search by month for Nike, Coach, Michael Kors, Samsonite, Kate Spade, Osprey, Ogio. The figures are in the table below the chart.
View monthly share of search table
| Month | Nike | Coach | Michael Kors | Samsonite | Kate Spade | Osprey | JanSport | Ogio |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.4% | 5.6% | 8.4% | 3.4% | 3.1% | 2.1% | 0.92% | 0.1% |
| Nov 2025 | 75.9% | 5.8% | 8.6% | 3.5% | 3.9% | 1.5% | 0.7% | 0.07% |
| Dec 2025 | 72.4% | 7.9% | 9.6% | 3.2% | 4.3% | 1.7% | 0.78% | 0.08% |
| Jan 2026 | 74.6% | 7% | 8.6% | 3.4% | 3.1% | 2.2% | 1.1% | 0.08% |
| Feb 2026 | 75.9% | 7% | 7% | 3.5% | 3.1% | 2.2% | 1.2% | 0.1% |
| Mar 2026 | 79.6% | 5.9% | 5.9% | 2.9% | 2.6% | 1.9% | 0.97% | 0.09% |
| Apr 2026 | 76% | 6.9% | 6.9% | 3.4% | 3.1% | 2.6% | 1% | 0.1% |
| May 2026 | 75.1% | 6.8% | 6.8% | 3.6% | 3.7% | 2.7% | 1.2% | 0.1% |
| Jun 2026 | 73.7% | 8.3% | 6.8% | 3.6% | 3% | 2.6% | 1.9% | 0.1% |
| Jul 2026 | 70.2% | 7.8% | 7.8% | 3.9% | 2.8% | 3% | 4.4% | 0.09% |
| Aug 2026 | 69% | 9.3% | 7.6% | 3.7% | 2.8% | 2.9% | 4.6% | 0.09% |
| Sep 2026 | 74.2% | 8.4% | 6.8% | 3.4% | 3% | 2.7% | 1.4% | 0.08% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.2% | 24.3M | -2.4% | +5.2 points | |
| 2, held 2nd | 8.4% | 2.7M | -18.2% | -0.9 points | |
| 3, held 3rd | 6.8% | 2.2M | -18.2% | -0.7 points | |
| 4, moved from 5th to 4th | 3.4% | 1.1M | -17% | -0.3 pointsmoved from 5th to 4th | |
| 5, moved from 7th to 5th | 3% | 1M | 0% | +0.3 pointsmoved from 7th to 5th | |
| 6, held 6th | 2.7% | 871K | -18.2% | -0.3 points | |
| 7, moved from 4th to 7th | 1.4% | 447K | -73.3% | -3.3 pointsmoved from 4th to 7th | |
| 8, held 8th | 0.08% | 27.1K | -18.1% | 0 points |
1.
Nike74.2%
Held 1st. 24.3M estimated branded searches, -2.4% vs prior month. Share +5.2 points.
2.
Coach8.4%
Held 2nd. 2.7M estimated branded searches, -18.2% vs prior month. Share -0.9 points.
6.8%
Held 3rd. 2.2M estimated branded searches, -18.2% vs prior month. Share -0.7 points.
3.4%
Moved from 5th to 4th. 1.1M estimated branded searches, -17% vs prior month. Share -0.3 points.
3%
Moved from 7th to 5th. 1M estimated branded searches, 0% vs prior month. Share +0.3 points.
6.
Osprey2.7%
Held 6th. 871K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
7.
JanSport1.4%
Moved from 4th to 7th. 447K estimated branded searches, -73.3% vs prior month. Share -3.3 points.
8.
Ogio0.08%
Held 8th. 27.1K estimated branded searches, -18.1% vs prior month. Share 0 points.
Compare search popularity between Ogio and its closest rivals
Every comparison with Ogio
31 comparisons
- Adidas vs Ogio
- Atomic vs Ogio
- Away vs Ogio
- BMW vs Ogio
- Callaway vs Ogio
- Carhartt vs Ogio
- Coach vs Ogio
- Dakine vs Ogio
- Diablo vs Ogio
- Ducati vs Ogio
- Harley-Davidson vs Ogio
- Helly Hansen vs Ogio
- Husqvarna vs Ogio
- JanSport vs Ogio
- Kate Spade vs Ogio
- KTM vs Ogio
- Lange vs Ogio
- Lululemon vs Ogio
- Michael Kors vs Ogio
- MINI vs Ogio
- Mizuno vs Ogio
- Nike vs Ogio
- Ogio vs Osprey
- Ogio vs Patagonia
- Ogio vs PING
- Ogio vs Samsonite
- Ogio vs TaylorMade
- Ogio vs Thule
- Ogio vs Titleist
- Ogio vs Sun Mountain
- EVO vs Ogio
How has branded search demand for Ogio changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Ogio worldwide fell from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Ogio’s estimated Share of Search among laptop Backpack brands worldwide held steady, from 0.1% to 0.08%.
How did search popularity change for laptop Backpack brands worldwide in September 2026?
6 changes
In September 2026, Nike gained estimated Share of Search among laptop Backpack brands worldwide, from 69% to 74.2%.
In September 2026, JanSport lost estimated Share of Search among laptop Backpack brands worldwide, from 4.6% to 1.4%.
In September 2026, Coach lost estimated Share of Search among laptop Backpack brands worldwide, from 9.3% to 8.4%.
In September 2026, Michael Kors lost estimated Share of Search among laptop Backpack brands worldwide, from 7.6% to 6.8%.
In September 2026, Kate Spade rose from 7th to 5th among laptop Backpack brands worldwide.
In September 2026, Samsonite rose from 5th to 4th among laptop Backpack brands worldwide.
Where does Ogio compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Duffel Bag brands | 8th of 8 | 0.04% | Show ranking |
| Laptop Backpack brands | 8th of 8 | 0.08% | Shown above |
| Tank Bag brands | 8th of 8 | 0.15% | Show ranking |
| Cart Bag brands | 6th of 7 | 1.4% | Show ranking |
| Boot Bag brands | 5th of 6 | 1.5% | Show ranking |
| Golf bags | 5th of 6 | 3.9% | Show ranking |
| Golf bag brands | 4th of 4 | 4.2% | Show ranking |
How is Ogio measured?
Brandwave collects information about searches that people make online using Ogio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ogio
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Is Ogio your brand?
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