Brandwave

How popular isOgio in search?

In September 2026, there were an estimated 27.1K branded searches for Ogio worldwide which is down 18.1% over the last 12 months. Ogio holds 4.2% estimated Share of Search among golf bag brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Titleist38.5%
  2. TaylorMade31.5%
  3. Callaway25.8%
  4. Ogio4.2%
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Which golf bag brands compete with Ogio?

Ogio against golf bag brands worldwide, by month

Share of Search by month for Titleist, TaylorMade, Callaway, Ogio. The figures are in the table below the chart.

View monthly share of search table
MonthTitleistTaylorMadeCallawayOgio
Oct 202538.1%31.2%25.6%5.1%
Nov 202533.9%33.9%27.7%4.6%
Dec 202538.1%31.2%25.6%5.1%
Jan 202633.9%33.9%27.7%4.6%
Feb 202638.1%31.2%25.6%5.1%
Mar 202643.4%29%23.7%3.9%
Apr 202631.9%26.1%39.1%2.9%
May 202638.8%31.7%25.9%3.5%
Jun 202638.5%31.5%25.7%4.2%
Jul 202638.5%31.5%25.7%4.2%
Aug 202631.7%25.9%38.8%3.5%
Sep 202638.5%31.5%25.8%4.2%
  1. 1.Titleist

    38.5%

    Moved from 2nd to 1st. 246K estimated branded searches, -18.3% vs prior month. Share +6.7 points.

  2. 2.TaylorMade

    31.5%

    Moved from 3rd to 2nd. 201K estimated branded searches, -18.3% vs prior month. Share +5.5 points.

  3. 3.Callaway

    25.8%

    Moved from 1st to 3rd. 165K estimated branded searches, -55.2% vs prior month. Share -13 points.

  4. 4.Ogio

    4.2%

    Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share +0.7 points.

Compare search popularity between Ogio and its closest rivals

How has branded search demand for Ogio changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Ogio worldwide fell from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, Ogio’s estimated Share of Search among golf bag brands worldwide decreased from 5.1% to 4.2%.
  • Across the 12 months ending September 2026, Ogio’s estimated Share of Search among golf bag brands worldwide peaked at 5.1% in October 2025 and was lowest at 2.9% in April 2026.

How did search popularity change for golf bag brands worldwide in September 2026?

  1. In September 2026, Titleist overtook Callaway to become the leader among golf bag brands worldwide, with 38.5% estimated Share of Search.

  2. In September 2026, TaylorMade overtook Callaway to rank 2nd among golf bag brands worldwide, with 31.5% estimated Share of Search.

  3. In September 2026, Ogio gained estimated Share of Search among golf bag brands worldwide, from 3.5% to 4.2%.

  4. In September 2026, Callaway lost estimated Share of Search among golf bag brands worldwide, from 38.8% to 25.8%.

Where does Ogio compete?

Ogio is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Cart bag brands6th of 71.4%Show ranking
Laptop backpack brands4th of 41.9%Show ranking
Golf bags5th of 63.9%Show ranking
Golf bag brands4th of 44.2%Shown above
Boot bag brands5th of 54.6%Show ranking

How is Ogio measured?

Brandwave collects information about searches that people make online using Ogio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ogio

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How the Brand Demand Index is measured

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Is Ogio your brand?

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