Aer vs Ogio:Which is more popular?
In September 2026, Aer had more branded searches than Ogio among laptop backpack brands worldwide. Aer had about 33,100 branded searches, while Ogio had 27,100. Aer made up 1.6% of all laptop backpack brand searches we track, and Ogio accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about laptop backpack brands, Aer appeared in three of the five answers and Ogio in none.
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Top laptop backpack brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Aer was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ogio did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Thule3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Osprey3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Timbuk23 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Aer3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Samsonite2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bellroy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JanSport1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ogio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about laptop backpack brands
5 answers
Asked ChatGPT
“Which laptop backpack brand should I buy?”
Asked ChatGPT
“What are the best laptop backpack brands?”
Asked ChatGPT
“What's the best laptop backpack brand for everyday commuting?”
Searched Google, AI Overview
“best laptop backpack”
Searched Google, AI Overview
“light laptop backpack”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Aer or Ogio more popular in search?
This chart shows how often people search Google for Aer and Ogio by name. Each line represents a brand's share of searches for all eight laptop backpack brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Aer, Ogio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Samsonite | JanSport | Thule | Bellroy | Osprey | Timbuk2 | Aer | Ogio |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.3% | 16.1% | 16.2% | 10.8% | 6% | 3.3% | 1.5% | 1.8% |
| Nov 2025 | 49.5% | 13.4% | 14.9% | 10% | 5.6% | 3.7% | 1.6% | 1.3% |
| Dec 2025 | 45.1% | 14.9% | 16.6% | 11.1% | 6.2% | 3.3% | 1.2% | 1.5% |
| Jan 2026 | 43.1% | 17.7% | 19.4% | 8.7% | 5.9% | 2.6% | 1.2% | 1.4% |
| Feb 2026 | 42.9% | 19.9% | 15.7% | 8.6% | 7.2% | 2.6% | 1.4% | 1.7% |
| Mar 2026 | 40.7% | 18.1% | 18.2% | 9.9% | 6.8% | 3% | 1.6% | 1.6% |
| Apr 2026 | 41.8% | 16.8% | 18.7% | 10.2% | 7% | 2.5% | 1.4% | 1.7% |
| May 2026 | 37.9% | 18.5% | 20.7% | 9.3% | 7.7% | 2.8% | 1.5% | 1.5% |
| Jun 2026 | 36% | 26.8% | 16.1% | 8.8% | 7.3% | 2.2% | 1.4% | 1.4% |
| Jul 2026 | 28.6% | 44.3% | 12.9% | 5.8% | 4.8% | 1.7% | 0.95% | 0.95% |
| Aug 2026 | 27.6% | 46.2% | 10.2% | 6.8% | 5.6% | 1.7% | 1.1% | 0.91% |
| Sep 2026 | 39.9% | 21.7% | 14.6% | 9.8% | 8.1% | 2.9% | 1.6% | 1.3% |
How has the Aer and Ogio comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Aer took it in November 2025, Ogio took it in December 2025, Aer took it in August 2026.
- Across the 12 months ending September 2026, Aer’s share of searches among laptop backpack brands worldwide moved from 1.5% to 1.6%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
- Across the 12 months ending September 2026, Ogio’s share of searches among laptop backpack brands worldwide moved from 1.8% to 1.3%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for laptop backpack brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Aer’s and Ogio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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