Ogio vs Osprey:Which is searched more?
In September 2026, Osprey had more branded searches than Ogio among laptop Backpack brands worldwide. Osprey was estimated to have 871K branded searches compared to Ogio’s 27.1K, and held a 2.7% Share of Search versus Ogio’s 0.08%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ogio or Osprey?
Compare the laptop backpack brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Osprey, Ogio. The figures are in the table below the chart.
View monthly share of search table
| Month | Nike | Coach | Michael Kors | Samsonite | Kate Spade | Osprey | JanSport | Ogio |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.4% | 5.6% | 8.4% | 3.4% | 3.1% | 2.1% | 0.92% | 0.1% |
| Nov 2025 | 75.9% | 5.8% | 8.6% | 3.5% | 3.9% | 1.5% | 0.7% | 0.07% |
| Dec 2025 | 72.4% | 7.9% | 9.6% | 3.2% | 4.3% | 1.7% | 0.78% | 0.08% |
| Jan 2026 | 74.6% | 7% | 8.6% | 3.4% | 3.1% | 2.2% | 1.1% | 0.08% |
| Feb 2026 | 75.9% | 7% | 7% | 3.5% | 3.1% | 2.2% | 1.2% | 0.1% |
| Mar 2026 | 79.6% | 5.9% | 5.9% | 2.9% | 2.6% | 1.9% | 0.97% | 0.09% |
| Apr 2026 | 76% | 6.9% | 6.9% | 3.4% | 3.1% | 2.6% | 1% | 0.1% |
| May 2026 | 75.1% | 6.8% | 6.8% | 3.6% | 3.7% | 2.7% | 1.2% | 0.1% |
| Jun 2026 | 73.7% | 8.3% | 6.8% | 3.6% | 3% | 2.6% | 1.9% | 0.1% |
| Jul 2026 | 70.2% | 7.8% | 7.8% | 3.9% | 2.8% | 3% | 4.4% | 0.09% |
| Aug 2026 | 69% | 9.3% | 7.6% | 3.7% | 2.8% | 2.9% | 4.6% | 0.09% |
| Sep 2026 | 74.2% | 8.4% | 6.8% | 3.4% | 3% | 2.7% | 1.4% | 0.08% |
How has the Ogio and Osprey comparison changed over the last 12 months?
3 findings
- Osprey was ahead of Ogio in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ogio’s estimated Share of Search among laptop Backpack brands worldwide moved from 0.1% to 0.08%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Osprey’s estimated Share of Search among laptop Backpack brands worldwide moved from 2.1% to 2.7%, and its estimated monthly branded searches moved from 687K to 871K.
How did search popularity change for laptop Backpack brands worldwide in September 2026?
2 changes
Other head-to-heads among laptop Backpack brands
How each brand is measured
Brandwave collects information about searches that people make online using Ogio’s and Osprey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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