How popular isLoom in search?
In August 2026, there were an estimated 152K branded searches for Loom worldwide which is up 13.5% over the last 11 months. Loom holds 32.6% estimated Share of Search among screen capture tools worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Loom32.6%ShareX29%
Camtasia15.9%- Snagit13%
CleanShot X9.5%
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Which screen capture tools compete with Loom?
Share of Search by month for Loom, ShareX, Camtasia, Snagit, CleanShot X. The figures are in the table below the chart.
View monthly share of search table
| Month | Loom | ShareX | Camtasia | Snagit | CleanShot X |
|---|---|---|---|---|---|
| Oct 2025 | 24.3% | 30% | 20% | 16.5% | 9.3% |
| Nov 2025 | 25.9% | 25.9% | 21.1% | 17.4% | 9.8% |
| Dec 2025 | 31.8% | 26.8% | 17.9% | 14.7% | 8.8% |
| Jan 2026 | 33.5% | 23% | 18.8% | 15.4% | 9.3% |
| Feb 2026 | 32.9% | 25.1% | 16.8% | 16.8% | 8.3% |
| Mar 2026 | 40.4% | 20.6% | 16.8% | 13.8% | 8.3% |
| Apr 2026 | 42.8% | 21.8% | 14.6% | 12% | 8.8% |
| May 2026 | 37.9% | 23.7% | 15.9% | 13% | 9.5% |
| Jun 2026 | 41.5% | 21.3% | 14.3% | 14.3% | 8.6% |
| Jul 2026 | 40.6% | 25.6% | 14% | 11.5% | 8.4% |
| Aug 2026 | 32.6% | 29% | 15.9% | 13% | 9.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.6% | 152K | -29.3% | -8 points | |
| 2, held 2nd | 29% | 135K | 0% | +3.4 points | |
| 3, held 3rd | 15.9% | 74K | 0% | +1.9 points | |
| 4, held 4th | 13% | 60.5K | 0% | +1.5 points | |
| 5, held 5th | 9.5% | 44.4K | 0% | +1.1 points |
1.
Loom32.6%
Held 1st. 152K estimated branded searches, -29.3% vs prior month. Share -8 points.
2.
29%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +3.4 points.
3.
Camtasia15.9%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +1.9 points.
4.
Snagit13%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +1.5 points.
9.5%
Held 5th. 44.4K estimated branded searches, 0% vs prior month. Share +1.1 points.
Compare search popularity between Loom and its closest rivals
Every comparison with Loom
9 comparisons
How has branded search demand for Loom changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Loom worldwide rose from 134K to 152K.
- Across the 11 months ending August 2026, Loom’s estimated Share of Search among screen capture tools worldwide increased from 24.3% to 32.6%.
- Across the 11 months ending August 2026, Loom’s estimated Share of Search among screen capture tools worldwide peaked at 42.8% in April 2026 and was lowest at 24.3% in October 2025.
- Across the 11 months ending August 2026, Loom rose from 2nd to 1st among screen capture tools worldwide.
How did search popularity change for screen capture tools worldwide in August 2026?
5 changes
In August 2026, ShareX gained estimated Share of Search among screen capture tools worldwide, from 25.6% to 29%.
In August 2026, Camtasia gained estimated Share of Search among screen capture tools worldwide, from 14% to 15.9%.
In August 2026, Snagit gained estimated Share of Search among screen capture tools worldwide, from 11.5% to 13%.
In August 2026, CleanShot X gained estimated Share of Search among screen capture tools worldwide, from 8.4% to 9.5%.
In August 2026, Loom lost estimated Share of Search among screen capture tools worldwide, from 40.6% to 32.6%.
Where does Loom compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Screen recording apps | 2nd of 6 | 8.7% | Show ranking |
| Screen capture tools | 1st of 5 | 32.6% | Shown above |
| Screen recording tools | 1st of 5 | 33.8% | Show ranking |
| Screenshot and screencast tools | 1st of 6 | 35.6% | Show ranking |
How is Loom measured?
Brandwave collects information about searches that people make online using Loom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- loom com
- loom screen recorder
- loom screen recording
- loom video
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Is Loom your brand?
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