Brandwave

CleanShot X vs Loom:Which is more popular by branded search?

In August 2026, Loom had more branded searches than CleanShot X among screen capture tools worldwide. Loom was estimated to have 152K branded searches compared to CleanShot X’s 14.8K, and held a 34.8% Share of Search versus CleanShot X’s 3.4%. These are worldwide searches for English-language branded terms.

Share of Search among screen capture tools worldwide in August 2026Which is more popular in search, CleanShot X or Loom?
CleanShot X3.4%14.8K searches
vs
Loom34.8%152K searches

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Which is more popular in search, CleanShot X or Loom?

Compare the tools used to capture and share screens. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CleanShot X and Loom among screen capture tools worldwide, by month

Share of Search by month for Loom, CleanShot X. The figures are in the table below the chart.

View monthly share of search table
MonthLoomShareXCamtasiaSnagitCleanShot X
Oct 202525.8%31.9%21.3%17.5%3.5%
Nov 202527.6%27.6%22.5%18.5%3.7%
Dec 202533.8%28.4%19.1%15.6%3.1%
Jan 202635.7%24.6%20%16.5%3.3%
Feb 202634.8%26.6%17.8%17.8%2.9%
Mar 202642.8%21.8%17.8%14.6%2.9%
Apr 202645.4%23.2%15.5%12.7%3.1%
May 202640.4%25.3%17%13.9%3.4%
Jun 202644%22.6%15.2%15.2%3%
Jul 202643%27.1%14.8%12.1%3%
Aug 202634.8%31%17%13.9%3.4%
Sep 2026—————

How has the CleanShot X and Loom comparison changed over the last 12 months?

  • Loom was ahead of CleanShot X in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, CleanShot X’s estimated Share of Search among screen capture tools worldwide moved from 3.5% to 3.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Loom’s estimated Share of Search among screen capture tools worldwide moved from 25.8% to 34.8%, and its estimated monthly branded searches moved from 134K to 152K.

How did search popularity change for screen capture tools worldwide in August 2026?

  1. In August 2026, Loom lost estimated Share of Search among screen capture tools worldwide, from 43% to 34.8%.

  2. Estimated monthly branded searches for CleanShot X worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CleanShot X’s and Loom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CleanShot X

1 branded search term

  • cleanshot

Loom

4 branded search terms

  • loom com
  • loom screen recorder
  • loom screen recording
  • loom video

How the Brand Demand Index is measured

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