Brandwave

How popular isSnagit in search?

In August 2026, there were an estimated 60.5K branded searches for Snagit worldwide which is down 33.1% over the last 11 months. Snagit holds 13% estimated Share of Search among screen capture tools worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Loom32.6%
  2. ShareX29%
  3. Camtasia15.9%
  4. Snagit13%
  5. CleanShot X9.5%
Snagit website (opens in a new tab)

Follow Snagit and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which screen capture tools compete with Snagit?

Snagit against screen capture tools worldwide, by month

Share of Search by month for Loom, ShareX, Camtasia, Snagit, CleanShot X. The figures are in the table below the chart.

View monthly share of search table
MonthLoomShareXCamtasiaSnagitCleanShot X
Oct 202524.3%30%20%16.5%9.3%
Nov 202525.9%25.9%21.1%17.4%9.8%
Dec 202531.8%26.8%17.9%14.7%8.8%
Jan 202633.5%23%18.8%15.4%9.3%
Feb 202632.9%25.1%16.8%16.8%8.3%
Mar 202640.4%20.6%16.8%13.8%8.3%
Apr 202642.8%21.8%14.6%12%8.8%
May 202637.9%23.7%15.9%13%9.5%
Jun 202641.5%21.3%14.3%14.3%8.6%
Jul 202640.6%25.6%14%11.5%8.4%
Aug 202632.6%29%15.9%13%9.5%
Sep 2026—————
  1. 1.Loom

    32.6%

    Held 1st. 152K estimated branded searches, -29.3% vs prior month. Share -8 points.

  2. 2.ShareX

    29%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share +3.4 points.

  3. 3.Camtasia

    15.9%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +1.9 points.

  4. 4.Snagit

    13%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +1.5 points.

  5. Held 5th. 44.4K estimated branded searches, 0% vs prior month. Share +1.1 points.

Compare search popularity between Snagit and its closest rivals

How has branded search demand for Snagit changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Snagit worldwide fell from 90.5K to 60.5K.
  • Across the 11 months ending August 2026, Snagit’s estimated Share of Search among screen capture tools worldwide decreased from 16.5% to 13%.
  • Across the 11 months ending August 2026, Snagit’s estimated Share of Search among screen capture tools worldwide peaked at 17.4% in November 2025 and was lowest at 11.5% in July 2026.

How did search popularity change for screen capture tools worldwide in August 2026?

  1. In August 2026, ShareX gained estimated Share of Search among screen capture tools worldwide, from 25.6% to 29%.

  2. In August 2026, Camtasia gained estimated Share of Search among screen capture tools worldwide, from 14% to 15.9%.

  3. In August 2026, Snagit gained estimated Share of Search among screen capture tools worldwide, from 11.5% to 13%.

  4. In August 2026, CleanShot X gained estimated Share of Search among screen capture tools worldwide, from 8.4% to 9.5%.

  5. In August 2026, Loom lost estimated Share of Search among screen capture tools worldwide, from 40.6% to 32.6%.

Where does Snagit compete?

Snagit is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Screen recording apps6th of 63.5%Show ranking
Screen capture tools4th of 513%Shown above
Screenshot and screencast tools4th of 614.2%Show ranking

How is Snagit measured?

Brandwave collects information about searches that people make online using Snagit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • snagit

Do you work for Snagit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Snagit your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.