Screencastify vs Snagit:Which is searched more?
In September 2026, Screencastify had more branded searches than Snagit among screen recording tools worldwide. Screencastify was estimated to have 91.4K branded searches compared to Snagit’s 74K, and held a 2.1% Share of Search versus Snagit’s 1.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Screencastify or Snagit?
Compare services and tools used to record screens and share explanatory videos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Screencastify, Snagit. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Zight | ScreenPal | Loom | Screencastify | Camtasia | Snagit | Tella |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 85% | 0.98% | 3.2% | 2.5% | 3.4% | 2.7% | 2.2% | 0.06% |
| Nov 2025 | 87.2% | 0.75% | 2.8% | 2.2% | 2.5% | 2.4% | 2% | 0.08% |
| Dec 2025 | 87.8% | 0.75% | 2.7% | 2.5% | 2.5% | 2% | 1.6% | 0.05% |
| Jan 2026 | 89% | 0.85% | 2.5% | 2.3% | 1.9% | 1.8% | 1.5% | 0.06% |
| Feb 2026 | 84.9% | 2% | 2.5% | 3.2% | 2.9% | 2.2% | 2.2% | 0.08% |
| Mar 2026 | 81.1% | 4% | 3.2% | 4.3% | 2.7% | 2.6% | 2.1% | 0.11% |
| Apr 2026 | 83.6% | 3.6% | 2.9% | 3.9% | 2.4% | 1.9% | 1.6% | 0.14% |
| May 2026 | 82.5% | 4.1% | 2.6% | 3.8% | 2.9% | 2.2% | 1.8% | 0.14% |
| Jun 2026 | 88.3% | 2.7% | 1.5% | 3.1% | 1.4% | 1.4% | 1.4% | 0.06% |
| Jul 2026 | 84.6% | 3.8% | 2.1% | 4.4% | 1.2% | 2.1% | 1.7% | 0.1% |
| Aug 2026 | 84.5% | 3.8% | 2.5% | 3.6% | 1.7% | 2.1% | 1.7% | 0.1% |
| Sep 2026 | 85.6% | 3.2% | 2.9% | 2.8% | 2.1% | 1.7% | 1.7% | 0.06% |
How has the Screencastify and Snagit comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Snagit took it in June 2026, Screencastify took it in August 2026.
- Across the 12 months ending September 2026, Screencastify’s estimated Share of Search among screen recording tools worldwide moved from 3.4% to 2.1%, and its estimated monthly branded searches moved from 137K to 91.4K.
- Across the 12 months ending September 2026, Snagit’s estimated Share of Search among screen recording tools worldwide moved from 2.2% to 1.7%, and its estimated monthly branded searches moved from 90.5K to 74K.
How did search popularity change for screen recording tools worldwide in September 2026?
2 changes
In September 2026, Screencastify rose from 6th to 5th among screen recording tools worldwide.
Estimated monthly branded searches for Snagit worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.
Other head-to-heads among screen recording tools
How each brand is measured
Brandwave collects information about searches that people make online using Screencastify’s and Snagit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Screencastify
7 branded search terms
- app screencastify
- screen recorder screencastify
- screencastify
- screencastify app
- screencastify recorder
- screencastify software
- screencastify video recorder
Snagit
1 branded search term
- snagit
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