Brandwave

BHuman vs Loom:Which is more popular?

In September 2026, Loom had more branded searches than BHuman among personalized sales video platforms worldwide. Loom had about 110,000 branded searches, while BHuman had 1,990. Loom made up 79% of all personalized sales video platform searches we track, and BHuman accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about personalized sales video platforms, Loom appeared in four of the five answers and BHuman in none.

Among personalized sales video platforms worldwide in September 2026

Who do people search for more?

Loom, about 55 searches for every 1 for BHuman

Loom 110K searchesBHuman 2K searches

Who does AI mention more?

Loom, mentioned in 4 of 5 answers, BHuman in 0

Loom in 4 of 5BHuman in 0 of 5

Who does AI recommend more?

Loom, the only one of the two named

Loom first in 4BHuman never named

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Top personalized sales video platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Loom was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. BHuman did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sendspark1st
  2. Vidyard2nd
  3. Loom3rd
  4. Hippo Video4th
  5. Bonjoro5th
  6. Dubb–
  7. BHuman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vidyard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sendspark5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Loom4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hippo Video3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bonjoro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dubb0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BHuman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about personalized sales video platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is BHuman or Loom more popular in search?

This chart shows how often people search Google for BHuman and Loom by name. Each line represents a brand's share of searches for all seven personalized sales video platforms we track, month by month, from English-language searches worldwide.

BHuman and Loom among personalized sales video platforms worldwide, by month

Share of searches by month for Loom, BHuman. The figures are in the table below the chart.

View monthly share of searches table
MonthLoomVidyardDubbHippo VideoBHumanSendsparkBonjoro
Oct 202562.4%22.8%3.8%3.1%3.3%3%1.6%
Nov 202565.7%19.7%3.2%3.2%3.5%3.2%1.4%
Dec 202563.4%23.2%3.1%3.1%3.3%2.5%1.4%
Jan 202668.5%20.5%2.6%2.8%1.6%2.7%1.2%
Feb 202672%17.7%2.4%2.9%1.4%2.3%1.3%
Mar 202675.5%15.2%2.1%2.5%1.4%2%1.1%
Apr 202675.5%15.2%2.4%2.5%1.4%2%0.9%
May 202678.3%12.9%2.5%2.1%1.2%2.1%0.95%
Jun 202678.7%13%2.1%2.1%1.4%1.7%0.94%
Jul 202679.1%13%2.1%1.8%1.4%1.7%0.94%
Aug 202678.3%12.9%3.1%2.1%1.4%1.4%0.93%
Sep 202679%13%2.5%1.8%1.4%1.4%0.96%

How has the BHuman and Loom comparison changed over the last 12 months?

3 findings

How did search popularity change for personalized sales video platforms worldwide in September 2026?

2 changes
  1. In September 2026, Loom gained share of searches among personalized sales video platforms worldwide, from 78.3% to 79%.

  2. Estimated monthly branded searches for BHuman worldwide fell 48.4% over 12 measured months, from 3.9K to 2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BHuman’s and Loom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BHuman

2 branded search terms

  • bhuman
  • bhuman ai

Loom

1 branded search term

  • loom video

How the Brand Demand Index is measured

Other head-to-heads among personalized sales video platforms

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