How popular isIterable in search?
In August 2026, there were an estimated 790 branded searches for Iterable worldwide which is down 20.2% over the last 11 months. Iterable holds 0.14% estimated Share of Search among customer engagement platforms worldwide and is ranked 8th of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which customer engagement platforms compete with Iterable?
Share of Search by month for Klaviyo, Braze, OneSignal, CleverTap, MoEngage, Customer.io, Iterable. The figures are in the table below the chart.
View monthly share of search table
| Month | Klaviyo | Braze | OneSignal | CleverTap | MoEngage | Customer.io | Airship | Iterable |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.7% | 18.9% | 10.5% | 7.3% | 8.9% | 2.1% | 0.42% | 0.16% |
| Nov 2025 | 51.9% | 18.9% | 10.5% | 7.4% | 9% | 1.8% | 0.36% | 0.14% |
| Dec 2025 | 50.6% | 18.6% | 10.4% | 7.2% | 10.6% | 2.1% | 0.39% | 0.16% |
| Jan 2026 | 52.4% | 19.3% | 10.8% | 7.5% | 7.4% | 2.2% | 0.4% | 0.17% |
| Feb 2026 | 53.4% | 19.5% | 9.1% | 7.6% | 7.6% | 2.2% | 0.47% | 0.14% |
| Mar 2026 | 52.4% | 19.1% | 10.8% | 7.4% | 7.4% | 2.1% | 0.61% | 0.18% |
| Apr 2026 | 52.5% | 19.1% | 10.7% | 7.4% | 7.4% | 2.2% | 0.58% | 0.15% |
| May 2026 | 53% | 18.8% | 10.6% | 7.3% | 7.3% | 2.1% | 0.55% | 0.17% |
| Jun 2026 | 51.6% | 18.8% | 10.4% | 7.4% | 8.9% | 2.1% | 0.65% | 0.16% |
| Jul 2026 | 54.5% | 16.5% | 10.5% | 7.8% | 7.8% | 2.2% | 0.54% | 0.15% |
| Aug 2026 | 54.7% | 16.5% | 10.4% | 7.8% | 7.8% | 2.2% | 0.38% | 0.14% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.7% | 315K | +0.08% | +0.3 points | |
| 2, held 2nd | 16.5% | 95.1K | -0.56% | 0 points | |
| 3, held 3rd | 10.4% | 59.9K | -1.2% | -0.1 points | |
| 4, held 4th | 7.8% | 45.1K | +0.07% | 0 points | |
| 5, held 5th | 7.8% | 44.8K | -0.22% | 0 points | |
| 6, held 6th | 2.2% | 12.9K | -0.85% | 0 points | |
| 7, held 7th | 0.38% | 2.2K | -30.9% | -0.2 points | |
| 8, held 8th | 0.14% | 790 | -6% | 0 points |
1.
Klaviyo54.7%
held 1st · 315K estimated branded searches · +0.08% vs prior month · +0.3 points
2.
Braze
16.5%
held 2nd · 95.1K estimated branded searches · -0.56% vs prior month · 0 points
10.4%
held 3rd · 59.9K estimated branded searches · -1.2% vs prior month · -0.1 points
7.8%
held 4th · 45.1K estimated branded searches · +0.07% vs prior month · 0 points
5.
MoEngage7.8%
held 5th · 44.8K estimated branded searches · -0.22% vs prior month · 0 points
2.2%
held 6th · 12.9K estimated branded searches · -0.85% vs prior month · 0 points
7.
Airship0.38%
held 7th · 2.2K estimated branded searches · -30.9% vs prior month · -0.2 points
8.
Iterable0.14%
held 8th · 790 estimated branded searches · -6% vs prior month · 0 points
Compare search popularity between Iterable and its closest rivals
How has branded search demand for Iterable changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Iterable worldwide fell from 990 to 790.
- Across the 11 months ending August 2026, Iterable’s estimated Share of Search among customer engagement platforms worldwide held steady, from 0.16% to 0.14%.
How did search popularity change for customer engagement platforms worldwide in August 2026?
4 changes
Braze’s estimated Share of Search among customer engagement platforms worldwide has lost ground for 3 months in a row, from 18.8% to 16.5% in August 2026.

Estimated monthly branded searches for Iterable worldwide fell 20.2% over 11 measured months, from 990 to 790 in August 2026.

Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.

Estimated monthly branded searches for Airship worldwide fell 15.9% over 11 measured months, from 2.6K to 2.2K in August 2026.
How is Iterable measured?
Brandwave collects information about searches that people make online using Iterable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
9 branded search terms
- iterable ai
- iterable com
- iterable crm
- iterable email
- iterable marketing
- iterable platform
- iterable pricing
- iterable software
- iterable.com
Do you work for Iterable? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Iterable your brand?
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