Push notification services:Which brands are most popular in search?
In August 2026, Firebase was the most searched among push notification services worldwide, with an estimated 1.2M branded searches and 83.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the services that send app push notifications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Firebase, Braze, Pusher, OneSignal. The figures are in the table below the chart.
View monthly share of search table
| Month | Firebase | Braze | Pusher | OneSignal | Airship |
|---|---|---|---|---|---|
| Oct 2025 | 81.6% | 7.8% | 6.1% | 4.3% | 0.17% |
| Nov 2025 | 81.7% | 7.7% | 6.1% | 4.3% | 0.15% |
| Dec 2025 | 83.5% | 6.5% | 6.2% | 3.7% | 0.14% |
| Jan 2026 | 80.6% | 7.7% | 7.3% | 4.3% | 0.16% |
| Feb 2026 | 82.3% | 7.8% | 6.1% | 3.6% | 0.19% |
| Mar 2026 | 84.4% | 6.6% | 5.1% | 3.7% | 0.21% |
| Apr 2026 | 84.5% | 6.5% | 5.1% | 3.7% | 0.2% |
| May 2026 | 84.5% | 6.5% | 5.1% | 3.7% | 0.19% |
| Jun 2026 | 82.6% | 7.8% | 5% | 4.3% | 0.27% |
| Jul 2026 | 83% | 6.5% | 6.2% | 4.1% | 0.21% |
| Aug 2026 | 83.1% | 6.5% | 6.2% | 4.1% | 0.15% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.1% | 1.2M | 0% | +0.1 points | |
| 2, held 2nd | 6.5% | 95.1K | -0.56% | 0 points | |
| 3, held 3rd | 6.2% | 90.5K | 0% | 0 points | |
| 4, held 4th | 4.1% | 59.9K | -1.2% | 0 points | |
| 5, held 5th | 0.15% | 2.2K | -30.9% | -0.1 points |
1.
Firebase83.1%
Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +0.1 points.
2.
Braze
6.5%
Held 2nd. 95.1K estimated branded searches, -0.56% vs prior month. Share 0 points.
3.
Pusher6.2%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.1%
Held 4th. 59.9K estimated branded searches, -1.2% vs prior month. Share 0 points.
5.
Airship0.15%
Held 5th. 2.2K estimated branded searches, -30.9% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among push notification services worldwide?
5 brands
In August 2026, Firebase was the most searched among push notification services worldwide, with an estimated 1.2M branded searches and 83.1% estimated Share of Search within this set. Braze is in 2nd place, 76.6 percentage points behind at 6.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Firebase | 81.6% → 83.1% | 84.5%Apr 2026 | 80.6%Jan 2026 | 1st |
| Braze | 7.8% → 6.5% | 7.8%Feb 2026 | 6.5%Aug 2026 | 2nd |
| Pusher | 6.1% → 6.2% | 7.3%Jan 2026 | 5%Jun 2026 | 3rd |
 OneSignal | 4.3% → 4.1% | 4.3%Oct 2025 | 3.6%Feb 2026 | 4th |
| Airship | 0.17% → 0.15% | 0.27%Jun 2026 | 0.14%Dec 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Firebase’s estimated Share of Search among push notification services worldwide increased from 81.6% to 83.1%.
- Across the 11 months ending August 2026, Braze’s estimated Share of Search among push notification services worldwide decreased from 7.8% to 6.5%.
- Across the 11 months ending August 2026, Firebase’s estimated Share of Search among push notification services worldwide peaked at 84.5% in April 2026 and was lowest at 80.6% in January 2026.
- Across the 11 months ending August 2026, Braze’s estimated Share of Search among push notification services worldwide peaked at 7.8% in February 2026 and was lowest at 6.5% in August 2026.
- Across the 11 months ending August 2026, Pusher’s estimated Share of Search among push notification services worldwide peaked at 7.3% in January 2026 and was lowest at 5% in June 2026.
- Across the 11 months ending August 2026, Pusher, OneSignal and Airship held steady: their estimated Share of Search among push notification services worldwide each moved less than 0.5 percentage points.
How did search popularity change for push notification services worldwide in August 2026?
2 changes
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