How popular isHyperX in search?
In September 2026, there were an estimated 541K branded searches for HyperX worldwide which is down 6.2% over the last 12 months. HyperX holds 26.8% estimated Share of Search among boom Arm brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which boom Arm brands compete with HyperX?
Share of Search by month for HyperX, RODE, Elgato, YETI, Shure, Blue. The figures are in the table below the chart.
View monthly share of search table
| Month | HyperX | RODE | Elgato | YETI | Shure | Blue |
|---|---|---|---|---|---|---|
| Oct 2025 | 28.1% | 18.8% | 19.4% | 18% | 10.5% | 5.3% |
| Nov 2025 | 30.9% | 18.9% | 16.1% | 20.2% | 8.7% | 5.2% |
| Dec 2025 | 29.5% | 15% | 15.4% | 26.7% | 8.3% | 5.1% |
| Jan 2026 | 29.8% | 17.4% | 17.9% | 19.3% | 9.7% | 6% |
| Feb 2026 | 28.4% | 19.3% | 16.3% | 19.7% | 10.8% | 5.4% |
| Mar 2026 | 28.1% | 19.5% | 19.5% | 16.8% | 10.7% | 5.4% |
| Apr 2026 | 27.3% | 20.4% | 17% | 19.8% | 10.7% | 4.9% |
| May 2026 | 25.5% | 19.4% | 19.2% | 21.4% | 10.1% | 4.4% |
| Jun 2026 | 27.7% | 20.1% | 16.3% | 22.1% | 9.2% | 4.6% |
| Jul 2026 | 26.6% | 21.5% | 15.8% | 22.2% | 8.9% | 5.2% |
| Aug 2026 | 26.6% | 19.3% | 15.8% | 23.4% | 9.5% | 5.3% |
| Sep 2026 | 26.8% | 19.5% | 19.3% | 19.2% | 10.9% | 4.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 26.8% | 541K | 0% | +0.2 points | |
| 2, moved from 3rd to 2nd | 19.5% | 392K | -0.02% | +0.1 pointsmoved from 3rd to 2nd | |
| 3, moved from 4th to 3rd | 19.3% | 389K | +21.1% | +3.5 pointsmoved from 4th to 3rd | |
| 4, moved from 2nd to 4th | 19.2% | 388K | -18.4% | -4.2 pointsmoved from 2nd to 4th | |
| 5, held 5th | 10.9% | 219K | +12.9% | +1.3 points | |
| 6, held 6th | 4.4% | 88.8K | -18.2% | -0.9 points |
1.
HyperX26.8%
Held 1st. 541K estimated branded searches, 0% vs prior month. Share +0.2 points.
2.
RODE19.5%
Moved from 3rd to 2nd. 392K estimated branded searches, -0.02% vs prior month. Share +0.1 points.
3.
Elgato19.3%
Moved from 4th to 3rd. 389K estimated branded searches, +21.1% vs prior month. Share +3.5 points.
4.
YETI19.2%
Moved from 2nd to 4th. 388K estimated branded searches, -18.4% vs prior month. Share -4.2 points.
5.
Shure
10.9%
Held 5th. 219K estimated branded searches, +12.9% vs prior month. Share +1.3 points.
6.
Blue4.4%
Held 6th. 88.8K estimated branded searches, -18.2% vs prior month. Share -0.9 points.
Compare search popularity between HyperX and its closest rivals
Every comparison with HyperX
24 comparisons
- Corsair vs HyperX
- HyperX vs Logitech
- HyperX vs PlayStation
- HyperX vs Razer
- HyperX vs SteelSeries
- HyperX vs Kensington
- HyperX vs RODE
- Elgato vs HyperX
- HyperX vs YETI
- HyperX vs Turtle Beach
- HyperX vs Jabra
- HyperX vs Keychron
- Gator vs HyperX
- Audio-Technica vs HyperX
- HyperX vs Kick
- HyperX vs Shure
- HyperX vs Samson
- Blue vs HyperX
- Glorious vs HyperX
- Hercules vs HyperX
- Astro vs HyperX
- Astro Gaming vs HyperX
- HyperX vs Stealth
- HyperX vs K&M
How has branded search demand for HyperX changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for HyperX worldwide fell from 577K to 541K.
- Across the 12 months ending September 2026, HyperX’s estimated Share of Search among boom Arm brands worldwide decreased from 28.1% to 26.8%.
- Across the 12 months ending September 2026, HyperX’s estimated Share of Search among boom Arm brands worldwide peaked at 30.9% in November 2025 and was lowest at 25.5% in May 2026.
How did search popularity change for boom Arm brands worldwide in September 2026?
5 changes
In September 2026, Elgato overtook YETI to rank 3rd among boom Arm brands worldwide, with 19.3% estimated Share of Search.
In September 2026, Shure gained estimated Share of Search among boom Arm brands worldwide, from 9.5% to 10.9%.
In September 2026, YETI lost estimated Share of Search among boom Arm brands worldwide, from 23.4% to 19.2%.
In September 2026, Blue lost estimated Share of Search among boom Arm brands worldwide, from 5.3% to 4.4%.
In September 2026, RODE rose from 3rd to 2nd among boom Arm brands worldwide.
Where does HyperX compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Headset Stand brands | 4th of 8 | 5.4% | Show ranking |
| Wireless Headset brands | 4th of 7 | 10.5% | Show ranking |
| Gaming peripheral brands | 4th of 6 | 11.3% | Show ranking |
| Wrist Rest brands | 3rd of 6 | 13.6% | Show ranking |
| Gaming headset brands | 3rd of 6 | 13.6% | Show ranking |
| Boom Arm brands | 1st of 6 | 26.8% | Shown above |
| Podcast microphone brands | 1st of 6 | 32% | Show ranking |
| Mic Stand brands | 1st of 6 | 45.5% | Show ranking |
How is HyperX measured?
Brandwave collects information about searches that people make online using HyperX’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- hyperx
- hyperx alpha cloud
- hyperx cloud 2
- hyperx cloud 3
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Is HyperX your brand?
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