Brandwave

How popular isHoneywell in search?

In September 2026, there were an estimated 450K branded searches for Honeywell worldwide which is down 18.2% over the last 12 months. Honeywell holds 2.7% estimated Share of Search among fan brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dyson49.4%
  2. Xiaomi47.2%
  3. Honeywell2.7%
  4. Lasko0.37%
  5. Vornado0.22%
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Where does Honeywell compete?

Honeywell is ranked in 18 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fan brands3rd of 52.7%Shown below
Standing Fan brands3rd of 52.7%Show ranking
Heaters3rd of 64.4%Show ranking
Portable Heater brands3rd of 44.8%Show ranking
Pedestal Fan brands2nd of 45.2%Show ranking
Floor Fan brands2nd of 35.2%Show ranking
Industrial automation platforms4th of 515%Show ranking
Alarm Panel brands3rd of 520.1%Show ranking
Face Shield brands2nd of 622.8%Show ranking
Flame Detector brands2nd of 424.2%Show ranking
Hearing protection brands2nd of 524.8%Show ranking
Smart thermostat brands1st of 631.8%Show ranking
Wired doorbell brands1st of 641.4%Show ranking
Ear protection brands1st of 555.7%Show ranking
Hard hat brands1st of 564.5%Show ranking
Safety glasses brands1st of 578%Show ranking
Respirator brands1st of 682.8%Show ranking
Barcode Scanner brands1st of 397.3%Show ranking

Which fan brands compete with Honeywell?

Honeywell against fan brands worldwide, by month

Share of Search by month for Dyson, Xiaomi, Honeywell. The figures are in the table below the chart.

View monthly share of search table
MonthDysonXiaomiHoneywellLaskoVornado
Oct 202548.9%47.1%3.2%0.57%0.24%
Nov 202560.9%36%2.5%0.51%0.19%
Dec 202558.5%38.4%2.2%0.63%0.25%
Jan 202651.8%44%3.1%0.88%0.32%
Feb 202650.7%45.4%3.1%0.57%0.25%
Mar 202645.5%50.3%3.5%0.48%0.19%
Apr 202648.9%47.1%3.3%0.43%0.25%
May 202648.9%47%3.3%0.5%0.37%
Jun 202648.7%46.4%4%0.48%0.44%
Jul 202646.2%49.4%3.5%0.51%0.48%
Aug 202651.4%44.7%3.1%0.46%0.35%
Sep 202649.4%47.2%2.7%0.37%0.22%

  1. 1.Dyson

    49.4%

    Held 1st. 8.1M estimated branded searches, +10.4% vs prior month. Share -1.9 points.

  2. 2.Xiaomi

    47.2%

    Held 2nd. 7.8M estimated branded searches, +21.2% vs prior month. Share +2.5 points.

  3. 3.Honeywell

    2.7%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Lasko

    0.37%

    Held 4th. 61.6K estimated branded searches, -6.5% vs prior month. Share -0.1 points.

  5. 5.Vornado

    0.22%

    Held 5th. 35.5K estimated branded searches, -29.5% vs prior month. Share -0.1 points.

Compare search popularity between Honeywell and its closest rivals

Every comparison with Honeywell

How has branded search demand for Honeywell changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Honeywell worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Honeywell’s estimated Share of Search among fan brands worldwide peaked at 4% in June 2026 and was lowest at 2.2% in December 2025.

How did search popularity change for fan brands worldwide in September 2026?

  1. In September 2026, Xiaomi gained estimated Share of Search among fan brands worldwide, from 44.7% to 47.2%.

  2. In September 2026, Dyson lost estimated Share of Search among fan brands worldwide, from 51.4% to 49.4%.

  3. Honeywell’s estimated Share of Search among fan brands worldwide has lost ground for 3 months in a row, from 4% to 2.7% in September 2026.

  4. Estimated monthly branded searches for Lasko worldwide fell 37.8% over 12 measured months, from 99K to 61.6K in September 2026.

  5. Estimated monthly branded searches for Vornado worldwide fell 13.8% over 12 measured months, from 41.2K to 35.5K in September 2026.

How is Honeywell measured?

Brandwave collects information about searches that people make online using Honeywell’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • honeywell
  • honeywell nz

Do you work for Honeywell? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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