Brandwave

Barcode Scanner brands:Which are searched most?

In September 2026, Honeywell was the most searched among barcode Scanner brands worldwide, with an estimated 450K branded searches and 74.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Honeywell74.5%
  2. Square16.8%
  3. Clover6.6%
  4. Inateck2%
  5. Zebra0.05%

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Share of SearchLeaderboard

Compare the barcode scanner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among barcode Scanner brands worldwide, by month

Share of Search by month for Honeywell, Square, Clover, Inateck. The figures are in the table below the chart.

View monthly share of search table
MonthHoneywellSquareCloverInateckZebra
Oct 202578.7%13.6%6.2%1.4%0.05%
Nov 202579.4%13%5.8%1.8%0.05%
Dec 202578.3%14.1%5.9%1.7%0.06%
Jan 202677.7%14.4%6.2%1.7%0.06%
Feb 202672.8%18.4%7.1%1.6%0.05%
Mar 202673.1%18.7%6.5%1.6%0.04%
Apr 202668.8%22.8%6.8%1.5%0.04%
May 202665.8%26.3%6.4%1.5%0.05%
Jun 202669.2%24%5.5%1.3%0.03%
Jul 202668.2%23.8%6.4%1.5%0.05%
Aug 202670.6%20.9%6.6%1.9%0.09%
Sep 202674.5%16.8%6.6%2%0.05%

This month’s ranking, September 2026

  1. 1.Honeywell

    74.5%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share +3.9 points.

  2. 2.Square

    16.8%

    Held 2nd. 102K estimated branded searches, -23.6% vs prior month. Share -4 points.

  3. 3.Clover

    6.6%

    Held 3rd. 40K estimated branded searches, -4.4% vs prior month. Share +0.1 points.

  4. Held 4th. 12.1K estimated branded searches, -0.41% vs prior month. Share +0.1 points.

  5. 5.Zebra

    0.05%

    Held 5th. 320 estimated branded searches, -45.8% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among barcode Scanner brands worldwide?

In September 2026, Honeywell was the most searched among barcode Scanner brands worldwide, with an estimated 450K branded searches and 74.5% estimated Share of Search within this set. Square is in 2nd place, 57.6 percentage points behind at 16.8% Share of Search.

Global barcode Scanner brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Honeywell78.7% → 74.5%79.4%Nov 202565.8%May 20261st
Square13.6% → 16.8%26.3%May 202613%Nov 20252nd
Clover6.2% → 6.6%7.1%Feb 20265.5%Jun 20263rd
Inateck1.4% → 2%2%Sep 20261.3%Jun 20264th
Zebra0.05%0.09%Aug 20260.03%Jun 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Honeywell’s estimated Share of Search among barcode Scanner brands worldwide decreased from 78.7% to 74.5%.
  • Across the 12 months ending September 2026, Square’s estimated Share of Search among barcode Scanner brands worldwide increased from 13.6% to 16.8%.
  • Across the 12 months ending September 2026, Inateck’s estimated Share of Search among barcode Scanner brands worldwide increased from 1.4% to 2%.
  • Across the 12 months ending September 2026, Honeywell’s estimated Share of Search among barcode Scanner brands worldwide peaked at 79.4% in November 2025 and was lowest at 65.8% in May 2026.
  • Across the 12 months ending September 2026, Square’s estimated Share of Search among barcode Scanner brands worldwide peaked at 26.3% in May 2026 and was lowest at 13% in November 2025.
  • Across the 12 months ending September 2026, Clover’s estimated Share of Search among barcode Scanner brands worldwide peaked at 7.1% in February 2026 and was lowest at 5.5% in June 2026.
  • Across the 12 months ending September 2026, Clover and Zebra held steady: their estimated Share of Search among barcode Scanner brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for barcode Scanner brands worldwide in September 2026?

  1. In September 2026, Honeywell gained estimated Share of Search among barcode Scanner brands worldwide, from 70.6% to 74.5%.

  2. In September 2026, Square lost estimated Share of Search among barcode Scanner brands worldwide, from 20.9% to 16.8%.

  3. Clover’s estimated Share of Search among barcode Scanner brands worldwide has gained ground for 3 months in a row, from 5.5% to 6.6% in September 2026.

  4. Inateck’s estimated Share of Search among barcode Scanner brands worldwide has gained ground for 3 months in a row, from 1.3% to 2% in September 2026.

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