How popular isGumball in search?
In September 2026, there were an estimated 50 branded searches for Gumball worldwide which is down 54.5% over the last 12 months. Gumball holds 9.4% estimated Share of Search among podcast sponsorship marketplaces worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Podcorn73.6%
AdvertiseCast17%
Gumball9.4%
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Which podcast sponsorship marketplaces compete with Gumball?
Share of Search by month for Podcorn, AdvertiseCast, Gumball. The figures are in the table below the chart.
View monthly share of search table
| Month | Podcorn | AdvertiseCast | Gumball |
|---|---|---|---|
| Oct 2025 | 72% | 17% | 11% |
| Nov 2025 | 77.4% | 15.1% | 7.5% |
| Dec 2025 | 75% | 17.7% | 7.3% |
| Jan 2026 | 69.2% | 20.2% | 10.6% |
| Feb 2026 | 69.2% | 20.2% | 10.6% |
| Mar 2026 | 67.3% | 24.3% | 8.4% |
| Apr 2026 | 71.1% | 20.5% | 8.4% |
| May 2026 | 71.6% | 20.9% | 7.5% |
| Jun 2026 | 73.8% | 17.5% | 8.8% |
| Jul 2026 | 64.9% | 23% | 12.2% |
| Aug 2026 | 69.6% | 20.3% | 10.1% |
| Sep 2026 | 73.6% | 17% | 9.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.6% | 390 | -18.8% | +4 points | |
| 2, held 2nd | 17% | 90 | -35.7% | -3.3 points | |
| 3, held 3rd | 9.4% | 50 | -28.6% | -0.7 points |
Compare search popularity between Gumball and its closest rivals
Every comparison with Gumball
2 comparisons
How has branded search demand for Gumball changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Gumball worldwide fell from 110 to 50.
- Across the 12 months ending September 2026, Gumball’s estimated Share of Search among podcast sponsorship marketplaces worldwide decreased from 11% to 9.4%.
- Across the 12 months ending September 2026, Gumball’s estimated Share of Search among podcast sponsorship marketplaces worldwide peaked at 12.2% in July 2026 and was lowest at 7.3% in December 2025.
How did search popularity change for podcast sponsorship marketplaces worldwide in September 2026?
3 changes
In September 2026, Podcorn gained estimated Share of Search among podcast sponsorship marketplaces worldwide, from 69.6% to 73.6%.
In September 2026, AdvertiseCast lost estimated Share of Search among podcast sponsorship marketplaces worldwide, from 20.3% to 17%.
In September 2026, Gumball lost estimated Share of Search among podcast sponsorship marketplaces worldwide, from 10.1% to 9.4%.
How is Gumball measured?
Brandwave collects information about searches that people make online using Gumball’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gumball podcast
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