Brandwave

How popular isGivebutter?

In September 2026, people searched for Givebutter by name about 60,500 times worldwide, about the same as the previous year. These searches made up 54.1% of all global charity auction software searches, placing Givebutter first out of ten brands. When we asked both ChatGPT and Google AI Overviews about charity auction software, Givebutter appeared in all answers and was the most recommended of the ten.

Search and AI answers in September 2026

Givebutter is the most searched of 10 competitors and the most recommended in AI answers.

  1. GivebutterShare of searches 54.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. OneCauseShare of searches 10.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. GiveSmartShare of searches 7.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 9th
  4. 32auctionsShare of searches 5.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
  5. AuctriaShare of searches 5.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd

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Top charity auction software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Givebutter appeared in all five answers. Givebutter is the most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Givebutter1st
  2. Auctria2nd
  3. OneCause3rd
  4. RallyUp4th
  5. 32auctions5th
  6. GalaBid6th
  7. Handbid7th
  8. BiddingOwl8th
  9. GiveSmart9th
  10. Greater Giving–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Givebutter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 32auctions4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Auctria4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GalaBid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneCause3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Handbid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RallyUp2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BiddingOwl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GiveSmart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greater Giving0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about charity auction software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Which charity auction software compete with Givebutter?

Givebutter against charity auction software worldwide, by month

Share of searches by month for Givebutter, OneCause, GiveSmart, 32auctions, Auctria, RallyUp, GalaBid, Greater Giving. The figures are in the table below the chart.

View monthly share of searches table
MonthGivebutterOneCauseGiveSmart32auctionsAuctriaRallyUpGalaBidGreater GivingBiddingOwlHandbid
Oct 202547.9%11.7%9.6%5.2%6.4%6.4%4.3%4.3%2.9%1.3%
Nov 202546.2%9.2%9.2%9.2%6.2%6.2%5%3.4%4.1%1.2%
Dec 202556.6%7.5%7.5%7.5%4.1%6.2%3.3%2.7%3.3%1.1%
Jan 202650.8%10.2%10.2%5.5%6.8%5.5%3%4.5%1.9%1.6%
Feb 202646.6%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.7%1.5%
Mar 202646.5%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.8%1.5%
Apr 202647.5%11.6%7.8%7.8%7.8%5.2%3.5%5.2%2.3%1.5%
May 202651%10.2%8.3%6.8%5.6%5.6%4.5%4.5%2.5%1%
Jun 202658.6%9.6%6.4%5.2%4.3%5.2%4.3%3.4%2.2%0.85%
Jul 202656.4%9.2%7.5%6.1%4%6.1%4%3.3%2.2%1%
Aug 202654.9%11%7.3%6%4.9%6%4%3.2%1.8%0.98%
Sep 202654.1%10.8%7.2%5.9%5.9%5.9%3.9%3.9%1.4%0.89%
  1. 1.Givebutter

    54.1%

    Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share -0.8 points.

  2. 2.OneCause

    10.8%

    Held 2nd. 12.1K estimated branded searches, +22.2% vs prior month. Share -0.2 points.

  3. 3.GiveSmart

    7.2%

    Held 3rd. 8.1K estimated branded searches, +22.7% vs prior month. Share -0.1 points.

  4. Held 4th. 6.6K estimated branded searches, +22.2% vs prior month. Share -0.1 points.

  5. 5.Auctria

    5.9%

    Moved from 6th to 5th. 6.6K estimated branded searches, +50% vs prior month. Share +1 points.

  6. 6.RallyUp

    5.9%

    Moved from 5th to 6th. 6.6K estimated branded searches, +22.2% vs prior month. Share -0.1 points.

  7. 7.GalaBid

    3.9%

    Held 7th. 4.4K estimated branded searches, +22.2% vs prior month. Share -0.1 points.

  8. Held 8th. 4.4K estimated branded searches, +51.7% vs prior month. Share +0.7 points.

  9. Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share -0.3 points.

  10. 10.Handbid

    0.89%

    Held 10th. 1K estimated branded searches, +13.6% vs prior month. Share -0.1 points.

Compare popularity between Givebutter and its closest rivals

Every comparison with Givebutter

27 comparisons

How has branded search demand for Givebutter changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Givebutter worldwide held steady at 60.5K.
  • Across the 12 months ending September 2026, Givebutter’s share of searches among charity auction software worldwide increased from 47.9% to 54.1%.
  • Across the 12 months ending September 2026, Givebutter’s share of searches among charity auction software worldwide peaked at 58.6% in June 2026 and was lowest at 46.2% in November 2025.

How did search popularity change for charity auction software worldwide in September 2026?

6 changes
  1. In September 2026, Auctria overtook RallyUp to rank 5th among charity auction software worldwide, with 5.9% of the searches.

  2. In September 2026, Greater Giving gained share of searches among charity auction software worldwide, from 3.2% to 3.9%.

  3. In September 2026, Givebutter lost share of searches among charity auction software worldwide, from 54.9% to 54.1%.

  4. BiddingOwl’s share of searches among charity auction software worldwide has lost ground for 3 months in a row, from 2.2% to 1.4% in September 2026.

  5. Estimated monthly branded searches for Handbid worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.

  6. Estimated monthly branded searches for GiveSmart worldwide fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.

How are Givebutter’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Givebutter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • givebutter

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How the Brand Demand Index is measured

Where does Givebutter compete?

Givebutter is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fundraising platforms3rd of 63.4%Show ranking
Nonprofit fundraising platforms2nd of 825.7%Show ranking
Fundraising CRM platforms1st of 945.1%Show ranking
Charity auction software1st of 1054.1%Shown above
Donor CRM platforms1st of 964.6%Show ranking
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Is Givebutter your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.