Brandwave

Classy vs Givebutter:Which is searched more?

In August 2026, Classy had more branded searches than Givebutter among nonprofit fundraising platforms worldwide. Classy was estimated to have 90.5K branded searches compared to Givebutter’s 49.5K, and held a 54% Share of Search versus Givebutter’s 29.5%. These are worldwide searches for English-language branded terms.

Share of Search among nonprofit fundraising platforms worldwide in August 2026Which is more popular in search, Classy or Givebutter?
Classy54%90.5K searches
vs
Givebutter29.5%49.5K searches

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Which is more popular in search, Classy or Givebutter?

Compare the platforms charities raise money through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Classy and Givebutter among nonprofit fundraising platforms worldwide, by month

Share of Search by month for Classy, Givebutter. The figures are in the table below the chart.

View monthly share of search table
MonthClassyGivebutter
Oct 202546.8%31.3%
Nov 202551.1%28%
Dec 202551.8%28.3%
Jan 202641.8%22.9%
Feb 202646.7%31.2%
Mar 202647.9%32%
Apr 202648%32.1%
May 202652.9%28.9%
Jun 202653.2%29.1%
Jul 202656.2%25.2%
Aug 202654%29.5%
Sep 2026——

How has the Classy and Givebutter comparison changed over the last 12 months?

How did search popularity change for nonprofit fundraising platforms worldwide in August 2026?

  1. In August 2026, Givebutter gained estimated Share of Search among nonprofit fundraising platforms worldwide, from 25.2% to 29.5%.

  2. In August 2026, Classy lost estimated Share of Search among nonprofit fundraising platforms worldwide, from 56.2% to 54%.

How each brand is measured

Brandwave collects information about searches that people make online using Classy’s and Givebutter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Classy

1 branded search term

  • classy

Givebutter

1 branded search term

  • givebutter

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.