Brandwave

How popular isFotor in search?

In August 2026, there were an estimated 561K branded searches for Fotor worldwide which is down 34.9% over the last 11 months. Fotor holds 0.32% estimated Share of Search among online design tools worldwide and is ranked 6th of 10 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canva92.4%
  2. Adobe Express2.8%
  3. Photopea2.1%
  4. Picsart1.4%
  5. Pixlr0.57%
  6. Fotor0.32%
  7. Kittl0.14%
  8. Microsoft Designer0.13%
  9. VistaCreate0.04%
  10. Visme0.03%
Fotor website (opens in a new tab)

Follow Fotor and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which online design tools compete with Fotor?

Fotor against online design tools worldwide, by month

Share of Search by month for Canva, Adobe Express, Photopea, Fotor. The figures are in the table below the chart.

View monthly share of search table
MonthCanvaAdobe ExpressPhotopeaPicsartPixlrFotorKittlMicrosoft DesignerVistaCreateVisme
Oct 202593.9%1.9%1.7%0.88%0.68%0.34%0.17%0.2%0.06%0.08%
Nov 202593%2.4%1.7%1.1%0.98%0.35%0.17%0.16%0.06%0.09%
Dec 202592.9%1.9%2.1%1.4%0.88%0.47%0.17%0.15%0.07%0.08%
Jan 202694.3%1.5%1.7%1.1%0.67%0.29%0.17%0.13%0.05%0.05%
Feb 202693.2%2.7%1.7%1.1%0.61%0.29%0.14%0.12%0.04%0.06%
Mar 202692.2%3.5%1.7%1.2%0.64%0.31%0.14%0.12%0.05%0.07%
Apr 202693.4%1.9%1.7%1.8%0.57%0.27%0.14%0.12%0.05%0.05%
May 202692.9%2.5%1.7%1.7%0.58%0.23%0.12%0.19%0.03%0.04%
Jun 202691.1%3.6%2%1.8%0.61%0.33%0.14%0.29%0.04%0.04%
Jul 202688.4%5.5%2.4%2.1%0.77%0.49%0.16%0.16%0.05%0.04%
Aug 202692.4%2.8%2.1%1.4%0.57%0.32%0.14%0.13%0.04%0.03%
Sep 2026——————————

  1. 1.Canva

    92.4%

    Held 1st. 160M estimated branded searches, +19.8% vs prior month. Share +4.1 points.

  2. 2.Adobe Express

    2.8%

    Held 2nd. 4.9M estimated branded searches, -41.7% vs prior month. Share -2.7 points.

  3. 3.Photopea

    2.1%

    Held 3rd. 3.6M estimated branded searches, +0.08% vs prior month. Share -0.3 points.

  4. 4.Picsart

    1.4%

    Held 4th. 2.5M estimated branded searches, -19.7% vs prior month. Share -0.6 points.

  5. 5.Pixlr

    0.57%

    Held 5th. 993K estimated branded searches, -14.4% vs prior month. Share -0.2 points.

  6. 6.Fotor

    0.32%

    Held 6th. 561K estimated branded searches, -24.2% vs prior month. Share -0.2 points.

  7. 7.Kittl

    0.14%

    Held 7th. 241K estimated branded searches, -0.96% vs prior month. Share 0 points.

  8. 8.Microsoft Designer

    0.13%

    Held 8th. 224K estimated branded searches, -6.8% vs prior month. Share 0 points.

  9. 9.VistaCreate

    0.04%

    Held 9th. 64.3K estimated branded searches, -11.2% vs prior month. Share 0 points.

  10. 10.Visme

    0.03%

    Held 10th. 60.4K estimated branded searches, +14% vs prior month. Share 0 points.

Compare search popularity between Fotor and its closest rivals

How has branded search demand for Fotor changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fotor worldwide fell from 862K to 561K.
  • Across the 11 months ending August 2026, Fotor’s estimated Share of Search among online design tools worldwide held steady, from 0.34% to 0.32%.

How did search popularity change for online design tools worldwide in August 2026?

  1. In August 2026, Canva gained estimated Share of Search among online design tools worldwide, from 88.4% to 92.4%.

  2. In August 2026, Adobe Express lost estimated Share of Search among online design tools worldwide, from 5.5% to 2.8%.

  3. In August 2026, Picsart lost estimated Share of Search among online design tools worldwide, from 2.1% to 1.4%.

  4. Estimated monthly branded searches for Visme worldwide fell 68.6% over 11 measured months, from 192K to 60.4K in August 2026.

  5. Estimated monthly branded searches for VistaCreate worldwide fell 55.1% over 11 measured months, from 143K to 64.3K in August 2026.

  6. Estimated monthly branded searches for Microsoft Designer worldwide fell 54.5% over 11 measured months, from 492K to 224K in August 2026.

Where does Fotor compete?

Fotor is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Graphic design software11th of 310.31%Show ranking
Online design tools6th of 100.32%Shown above
Thumbnail design tools2nd of 40.35%Show ranking
Image editing software6th of 134.7%Show ranking
Online photo editors5th of 55.3%Show ranking
AI photo enhancers2nd of 535.9%Show ranking

How is Fotor measured?

Brandwave collects information about searches that people make online using Fotor’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

53 branded search terms

  • download fotor
  • fotor
  • fotor 2
  • fotor 2025
  • fotor 2026
  • fotor ai
  • fotor ai clothes changer
  • fotor ai enhancer
  • fotor ai gif generator
  • fotor ai hairstyle changer
  • fotor ai headshot generator
  • fotor ai image combiner
  • fotor ai image editor
  • fotor ai image enhancer
  • fotor ai image generator
  • fotor ai photo editor
  • fotor ai photo enhancer
  • fotor ai video generator
  • fotor app
  • fotor apps
  • fotor avatar maker
  • fotor background change
  • fotor background changer
  • fotor background remover
  • fotor bg remover
  • fotor com
  • fotor cost
  • fotor editor
  • fotor face swap
  • fotor font generator
  • fotor free
  • fotor free trial
  • fotor hd photo converter
  • fotor image editor
  • fotor image enhancer
  • fotor image resizer
  • fotor image upscaler
  • fotor online
  • fotor photo editing
  • fotor photo editing app

1–40 of 53

How the Brand Demand Index is measured

Who owns Fotor?

Fotor is owned by Everimaging. Brandwave does not track any other brands owned by Everimaging.

Do you work for Fotor? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Fotor your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free