How popular isD-Link in search?
In August 2026, there were an estimated 135K branded searches for D-Link worldwide which is down 18.2% over the last 11 months. D-Link holds 4% estimated Share of Search among network switch brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which network switch brands compete with D-Link?
Share of Search by month for TP-Link, Webex, Ubiquiti, NETGEAR, D-Link. The figures are in the table below the chart.
View monthly share of search table
| Month | TP-Link | Webex | Ubiquiti | NETGEAR | D-Link | Zyxel |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.5% | 18.7% | 13.5% | 7.2% | 4% | 0.09% |
| Nov 2025 | 56.5% | 18.6% | 13.5% | 7.2% | 4% | 0.09% |
| Dec 2025 | 56.7% | 18.3% | 13.5% | 7.3% | 4% | 0.09% |
| Jan 2026 | 56.6% | 18.6% | 13.5% | 7.2% | 4% | 0.09% |
| Feb 2026 | 56.5% | 18.5% | 13.4% | 7.5% | 4% | 0.11% |
| Mar 2026 | 52.8% | 20.4% | 14.7% | 7.7% | 4.4% | 0.12% |
| Apr 2026 | 54.7% | 21.4% | 12.6% | 7.4% | 3.8% | 0.1% |
| May 2026 | 57% | 18% | 13% | 8% | 3.9% | 0.1% |
| Jun 2026 | 57.6% | 18.2% | 13.1% | 7.2% | 3.9% | 0.08% |
| Jul 2026 | 57.5% | 18.2% | 13.1% | 7.2% | 3.9% | 0.08% |
| Aug 2026 | 59.5% | 15.6% | 13.4% | 7.4% | 4% | 0.09% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.5% | 2M | +0.55% | +1.9 points | |
| 2, held 2nd | 15.6% | 523K | -16.5% | -2.6 points | |
| 3, held 3rd | 13.4% | 450K | 0% | +0.4 points | |
| 4, held 4th | 7.4% | 246K | -0.32% | +0.2 points | |
| 5, held 5th | 4% | 135K | 0% | +0.1 points | |
| 6, held 6th | 0.09% | 2.9K | 0% | 0 points |
1.
TP-Link59.5%
Held 1st. 2M estimated branded searches, +0.55% vs prior month. Share +1.9 points.
2.
Webex15.6%
Held 2nd. 523K estimated branded searches, -16.5% vs prior month. Share -2.6 points.
3.
Ubiquiti13.4%
Held 3rd. 450K estimated branded searches, 0% vs prior month. Share +0.4 points.
4.
NETGEAR
7.4%
Held 4th. 246K estimated branded searches, -0.32% vs prior month. Share +0.2 points.
5.D-Link
4%
Held 5th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.Zyxel
0.09%
Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between D-Link and its closest rivals
How has branded search demand for D-Link changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for D-Link worldwide fell from 165K to 135K.
- Across the 11 months ending August 2026, D-Link’s estimated Share of Search among network switch brands worldwide held steady at 4%.
How did search popularity change for network switch brands worldwide in August 2026?
6 changes
In August 2026, TP-Link gained estimated Share of Search among network switch brands worldwide, from 57.5% to 59.5%.
In August 2026, Webex lost estimated Share of Search among network switch brands worldwide, from 18.2% to 15.6%.
Estimated monthly branded searches for Zyxel worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
Estimated monthly branded searches for D-Link worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
Estimated monthly branded searches for Ubiquiti worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
Estimated monthly branded searches for NETGEAR worldwide fell 15.8% over 11 measured months, from 293K to 246K in August 2026.
Where does D-Link compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Range extender brands | 5th of 6 | 0.03% | Show ranking |
| Network switch brands | 5th of 6 | 4% | Shown above |
How is D-Link measured?
Brandwave collects information about searches that people make online using D-Link’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- d-link
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