How popular isCOOLA in search?
In September 2026, there were an estimated 5.8K branded searches for COOLA worldwide which held steady over the last 12 months. COOLA holds 0.2% estimated Share of Search among self tanner brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Bondi Sands37.5%
Jergens25.1%
Coco & Eve18.2%b.tan13.7%
- Isle of Paradise5.2%
COOLA0.2%
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Which self tanner brands compete with COOLA?
Share of Search by month for Bondi Sands, Jergens, Coco & Eve, b.tan, Isle of Paradise, COOLA. The figures are in the table below the chart.
View monthly share of search table
| Month | Bondi Sands | Jergens | Coco & Eve | b.tan | Isle of Paradise | COOLA |
|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 18.6% | 24.9% | 15.2% | 7% | 0.15% |
| Nov 2025 | 36.8% | 16.5% | 27% | 13.4% | 6.3% | 0.13% |
| Dec 2025 | 38.7% | 17.3% | 23.2% | 14.1% | 6.6% | 0.14% |
| Jan 2026 | 34% | 18.6% | 25% | 15.2% | 7.1% | 0.18% |
| Feb 2026 | 34% | 18.6% | 25% | 15.2% | 7.1% | 0.22% |
| Mar 2026 | 38.6% | 14.2% | 23% | 17.4% | 6.6% | 0.31% |
| Apr 2026 | 43.4% | 13% | 21.4% | 15.9% | 6% | 0.28% |
| May 2026 | 43.5% | 13% | 21.1% | 15.9% | 6% | 0.42% |
| Jun 2026 | 44.8% | 13.4% | 21.7% | 13.4% | 6.2% | 0.53% |
| Jul 2026 | 40.7% | 18.2% | 20% | 14.9% | 5.6% | 0.58% |
| Aug 2026 | 38.7% | 21.2% | 19% | 14.2% | 6.5% | 0.38% |
| Sep 2026 | 37.5% | 25.1% | 18.2% | 13.7% | 5.2% | 0.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 37.5% | 74K | 0% | -1.2 points | |
| 2, held 2nd | 25.1% | 49.5K | +22.2% | +3.9 points | |
| 3, held 3rd | 18.2% | 35.9K | -1.4% | -0.8 points | |
| 4, held 4th | 13.7% | 27.1K | 0% | -0.4 points | |
| 5, held 5th | 5.2% | 10.2K | -18.2% | -1.3 points | |
| 6, held 6th | 0.2% | 390 | -45.8% | -0.2 points |
37.5%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share -1.2 points.
2.
Jergens25.1%
Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +3.9 points.
18.2%
Held 3rd. 35.9K estimated branded searches, -1.4% vs prior month. Share -0.8 points.
4.
b.tan
13.7%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.4 points.
5.2%
Held 5th. 10.2K estimated branded searches, -18.2% vs prior month. Share -1.3 points.
6.
COOLA0.2%
Held 6th. 390 estimated branded searches, -45.8% vs prior month. Share -0.2 points.
Compare search popularity between COOLA and its closest rivals
Every comparison with COOLA
20 comparisons
- Avène vs COOLA
- Banana Boat vs COOLA
- Bioderma vs COOLA
- Bondi Sands vs COOLA
- CeraVe vs COOLA
- Cetaphil vs COOLA
- Clinique vs COOLA
- COOLA vs Drunk Elephant
- COOLA vs La Roche-Posay
- COOLA vs Naked Sundays
- COOLA vs Neutrogena
- COOLA vs Nivea
- COOLA vs Sun Bum
- COOLA vs Supergoop!
- COOLA vs Ultra Violette
- COOLA vs Vacation
- b.tan vs COOLA
- Coco & Eve vs COOLA
- COOLA vs Isle of Paradise
- COOLA vs Jergens
How has branded search demand for COOLA changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for COOLA worldwide held steady, from 5.7K to 5.8K.
- Across the 12 months ending September 2026, COOLA’s estimated Share of Search among self tanner brands worldwide held steady, from 0.15% to 0.2%.
How did search popularity change for self tanner brands worldwide in September 2026?
6 changes

In September 2026, Jergens gained estimated Share of Search among self tanner brands worldwide, from 21.2% to 25.1%.
In September 2026, Isle of Paradise lost estimated Share of Search among self tanner brands worldwide, from 6.5% to 5.2%.

In September 2026, Bondi Sands lost estimated Share of Search among self tanner brands worldwide, from 38.7% to 37.5%.

In September 2026, Coco & Eve lost estimated Share of Search among self tanner brands worldwide, from 19% to 18.2%.

Estimated monthly branded searches for COOLA worldwide rose 21.9% over 12 measured months, from 320 to 390 in September 2026.
Estimated monthly branded searches for b.tan worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
Where does COOLA compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Sunscreen brands | 11th of 11 | 0.14% | Show ranking |
| Tinted sunscreen brands | 8th of 8 | 0.14% | Show ranking |
| Face sunscreen brands | 5th of 5 | 0.2% | Show ranking |
| Self tanner brands | 6th of 6 | 0.2% | Shown above |
How is COOLA measured?
Brandwave collects information about searches that people make online using COOLA’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- coola skincare
- coola spf
- coola sun care
- coola sunscreen
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Is COOLA your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.