Face sunscreen brands:Which are searched most?
In September 2026, La Roche-Posay was the most searched among face sunscreen brands worldwide, with an estimated 1.8M branded searches and 61.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
La Roche-Posay61.7%
Neutrogena31.5%
Supergoop!4.2%
Sun Bum2.4%
COOLA0.2%
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Share of SearchLeaderboard
Compare the face sunscreen brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for La Roche-Posay, Neutrogena, Supergoop!, Sun Bum. The figures are in the table below the chart.
View monthly share of search table
| Month | La Roche-Posay | Neutrogena | Supergoop! | Sun Bum | COOLA |
|---|---|---|---|---|---|
| Oct 2025 | 60.2% | 34% | 3.6% | 2.1% | 0.19% |
| Nov 2025 | 64.6% | 29.3% | 3.9% | 2% | 0.17% |
| Dec 2025 | 63.4% | 30.6% | 3.6% | 2.2% | 0.16% |
| Jan 2026 | 63% | 30.4% | 3.9% | 2.5% | 0.2% |
| Feb 2026 | 64.1% | 29.6% | 3.8% | 2.2% | 0.25% |
| Mar 2026 | 63.9% | 27.4% | 5.2% | 3.2% | 0.37% |
| Apr 2026 | 63.5% | 26.8% | 6.2% | 3.2% | 0.36% |
| May 2026 | 62.1% | 26.2% | 7.4% | 3.9% | 0.44% |
| Jun 2026 | 59.9% | 26.5% | 7.5% | 5.4% | 0.64% |
| Jul 2026 | 61.9% | 26.5% | 6.4% | 4.6% | 0.54% |
| Aug 2026 | 60.8% | 31.9% | 4.4% | 2.6% | 0.29% |
| Sep 2026 | 61.7% | 31.5% | 4.2% | 2.4% | 0.2% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.7% | 1.8M | -18.3% | +0.8 points | |
| 2, held 2nd | 31.5% | 935K | -20.4% | -0.4 points | |
| 3, held 3rd | 4.2% | 125K | -22.7% | -0.2 points | |
| 4, held 4th | 2.4% | 72.6K | -23.5% | -0.1 points | |
| 5, held 5th | 0.2% | 5.8K | -45.5% | -0.1 points |
61.7%
Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share +0.8 points.
31.5%
Held 2nd. 935K estimated branded searches, -20.4% vs prior month. Share -0.4 points.
4.2%
Held 3rd. 125K estimated branded searches, -22.7% vs prior month. Share -0.2 points.
4.
Sun Bum2.4%
Held 4th. 72.6K estimated branded searches, -23.5% vs prior month. Share -0.1 points.
5.
COOLA0.2%
Held 5th. 5.8K estimated branded searches, -45.5% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
- La Roche-Posay vs Supergoop!: compare search popularity
- La Roche-Posay vs Sun Bum: compare search popularity
- Neutrogena vs Supergoop!: compare search popularity
- Neutrogena vs Sun Bum: compare search popularity
- Supergoop! vs Sun Bum: compare search popularity
- Compare any of these brands
Which brand is most popular in search among face sunscreen brands worldwide?
5 brands
In September 2026, La Roche-Posay was the most searched among face sunscreen brands worldwide, with an estimated 1.8M branded searches and 61.7% estimated Share of Search within this set. Neutrogena is in 2nd place, 30.2 percentage points behind at 31.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| La Roche-Posay | 60.2% → 61.7% | 64.6%Nov 2025 | 59.9%Jun 2026 | 1st |
| Neutrogena | 34% → 31.5% | 34%Oct 2025 | 26.2%May 2026 | 2nd |
| Supergoop! | 3.6% → 4.2% | 7.5%Jun 2026 | 3.6%Oct 2025 | 3rd |
| Sun Bum | 2.1% → 2.4% | 5.4%Jun 2026 | 2%Nov 2025 | 4th |
| COOLA | 0.19% → 0.2% | 0.64%Jun 2026 | 0.16%Dec 2025 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among face sunscreen brands worldwide increased from 60.2% to 61.7%.
- Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among face sunscreen brands worldwide decreased from 34% to 31.5%.
- Across the 12 months ending September 2026, Supergoop!’s estimated Share of Search among face sunscreen brands worldwide increased from 3.6% to 4.2%.
- Across the 12 months ending September 2026, La Roche-Posay’s estimated Share of Search among face sunscreen brands worldwide peaked at 64.6% in November 2025 and was lowest at 59.9% in June 2026.
- Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among face sunscreen brands worldwide peaked at 34% in October 2025 and was lowest at 26.2% in May 2026.
- Across the 12 months ending September 2026, Supergoop!’s estimated Share of Search among face sunscreen brands worldwide peaked at 7.5% in June 2026 and was lowest at 3.6% in October 2025.
- Across the 12 months ending September 2026, Sun Bum’s estimated Share of Search among face sunscreen brands worldwide peaked at 5.4% in June 2026 and was lowest at 2% in November 2025.
- Across the 12 months ending September 2026, Sun Bum and COOLA held steady: their estimated Share of Search among face sunscreen brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for face sunscreen brands worldwide in September 2026?
3 changes
In September 2026, La Roche-Posay gained estimated Share of Search among face sunscreen brands worldwide, from 60.8% to 61.7%.
Supergoop!’s estimated Share of Search among face sunscreen brands worldwide has lost ground for 3 months in a row, from 7.5% to 4.2% in September 2026.
Sun Bum’s estimated Share of Search among face sunscreen brands worldwide has lost ground for 3 months in a row, from 5.4% to 2.4% in September 2026.
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