How popular isBrightLocal in search?
In August 2026, there were an estimated 22.6K branded searches for BrightLocal worldwide which is down 18.1% over the last 11 months. BrightLocal holds 27.8% estimated Share of Search among online review management platforms worldwide and is ranked 2nd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which online review management platforms compete with BrightLocal?
Share of Search by month for Birdeye, BrightLocal, GatherUp, NiceJob, ReviewTrackers. The figures are in the table below the chart.
View monthly share of search table
| Month | Birdeye | BrightLocal | GatherUp | NiceJob | ReviewTrackers | Podium | Broadly |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.5% | 28% | 3% | 3.3% | 2.9% | 0.96% | 0.24% |
| Nov 2025 | 62.3% | 28.4% | 2.5% | 3.2% | 2.5% | 0.94% | 0.18% |
| Dec 2025 | 57.5% | 32.1% | 2.8% | 3.7% | 2.8% | 0.86% | 0.21% |
| Jan 2026 | 61.6% | 28.6% | 3% | 3.3% | 2.4% | 0.93% | 0.16% |
| Feb 2026 | 60.4% | 29.9% | 3% | 3.2% | 2.4% | 0.95% | 0.18% |
| Mar 2026 | 74.6% | 19% | 2.5% | 1.9% | 1.3% | 0.58% | 0.1% |
| Apr 2026 | 57.1% | 31.6% | 2.8% | 4.5% | 2.7% | 1% | 0.2% |
| May 2026 | 62.8% | 28.2% | 3% | 3.2% | 1.9% | 0.77% | 0.16% |
| Jun 2026 | 60.7% | 27.5% | 4.5% | 3.9% | 2.3% | 0.9% | 0.2% |
| Jul 2026 | 60.6% | 27.5% | 4.5% | 3.9% | 2.3% | 0.92% | 0.2% |
| Aug 2026 | 61% | 27.8% | 4.5% | 3.3% | 2.3% | 0.92% | 0.2% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61% | 49.6K | 0% | +0.4 points | |
| 2, held 2nd | 27.8% | 22.6K | +0.31% | +0.3 points | |
| 3, held 3rd | 4.5% | 3.7K | 0% | 0 points | |
| 4, held 4th | 3.3% | 2.7K | -17.4% | -0.7 points | |
| 5, held 5th | 2.3% | 1.9K | 0% | 0 points | |
| 6, held 6th | 0.92% | 750 | 0% | 0 points | |
| 7, held 7th | 0.2% | 160 | 0% | 0 points |
1.
Birdeye61%
Held 1st. 49.6K estimated branded searches, 0% vs prior month. Share +0.4 points.
27.8%
Held 2nd. 22.6K estimated branded searches, +0.31% vs prior month. Share +0.3 points.
3.
GatherUp4.5%
Held 3rd. 3.7K estimated branded searches, 0% vs prior month. Share 0 points.
4.
NiceJob3.3%
Held 4th. 2.7K estimated branded searches, -17.4% vs prior month. Share -0.7 points.
2.3%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Podium0.92%
Held 6th. 750 estimated branded searches, 0% vs prior month. Share 0 points.
7.
Broadly0.2%
Held 7th. 160 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between BrightLocal and its closest rivals
Every comparison with BrightLocal
14 comparisons
- Birdeye vs BrightLocal
- BrightLocal vs Yext
- BrightLocal vs Uberall
- BrightLocal vs Local Falcon
- BrightLocal vs Whitespark
- BrightLocal vs GatherUp
- BrightLocal vs NiceJob
- BrightLocal vs ReviewTrackers
- BrightLocal vs Synup
- BrightLocal vs Localo
- BrightLocal vs Moz Local
- BrightLocal vs Local Viking
- BrightLocal vs Podium
- BrightLocal vs Broadly
How has branded search demand for BrightLocal changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for BrightLocal worldwide fell from 27.6K to 22.6K.
- Across the 11 months ending August 2026, BrightLocal’s estimated Share of Search among online review management platforms worldwide peaked at 32.1% in December 2025 and was lowest at 19% in March 2026.
How did search popularity change for online review management platforms worldwide in August 2026?
6 changes

In August 2026, NiceJob lost estimated Share of Search among online review management platforms worldwide, from 3.9% to 3.3%.

GatherUp’s estimated Share of Search among online review management platforms worldwide has gained ground for 3 months in a row, from 3% to 4.5% in August 2026.

Estimated monthly branded searches for ReviewTrackers worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.

Estimated monthly branded searches for Broadly worldwide fell 33.3% over 11 measured months, from 240 to 160 in August 2026.

Estimated monthly branded searches for Podium worldwide fell 21.1% over 11 measured months, from 950 to 750 in August 2026.

Estimated monthly branded searches for Birdeye worldwide fell 18.2% over 11 measured months, from 60.6K to 49.6K in August 2026.
Where does BrightLocal compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Online review management platforms | 2nd of 7 | 27.8% | Shown above |
| Listing management platforms | 1st of 5 | 37.6% | Show ranking |
| Local SEO platforms | 1st of 5 | 51.6% | Show ranking |
How is BrightLocal measured?
Brandwave collects information about searches that people make online using BrightLocal’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- brightlocal
- brightlocal local seo
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Is BrightLocal your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.
