Brandwave

Jura vs La Marzocco:Which is more popular by branded search in New Zealand?

In August 2026, La Marzocco had more branded searches than Jura among coffee machine brands in New Zealand. La Marzocco was estimated to have 5.3K branded searches compared to Jura’s 400, and held a 5.9% Share of Search versus Jura’s 0.45%.

Share of Search among coffee machine brands in New Zealand in August 2026Which is more popular in search, Jura or La Marzocco?
Jura0.45%400 searches
vs
La Marzocco5.9%5.3K searches

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Which is more popular in search, Jura or La Marzocco?

Compare the coffee machine brands New Zealanders buy for home. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Jura and La Marzocco among coffee machine brands in New Zealand, by month

Share of Search by month for La Marzocco, Jura. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoBrevilleDe'LonghiSunbeamLa MarzoccoJura
Oct 202541.6%30.8%14.3%8.8%4.1%0.4%
Nov 202540.9%34.1%12.6%8.2%3.7%0.49%
Dec 202543.5%30.8%13%8.9%3.4%0.33%
Jan 202642.4%31.1%13.3%8.6%4.2%0.37%
Feb 202644%30.6%12.5%8%4.5%0.41%
Mar 202641.6%30.8%14.5%7.8%5%0.35%
Apr 202637.3%31.9%17.7%7.8%4.9%0.37%
May 202638.7%32.7%16.5%7.2%4.4%0.42%
Jun 202636.2%34.2%16%8.1%5.2%0.42%
Jul 202633.9%36.1%15.6%8.4%5.4%0.49%
Aug 202635.9%32.4%16.9%8.5%5.9%0.45%
Sep 2026——————

How has the Jura and La Marzocco comparison changed over the last 12 months?

  • La Marzocco was ahead of Jura in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Jura’s estimated Share of Search among coffee machine brands in New Zealand moved from 0.4% to 0.45%, and its estimated monthly branded searches moved from 330 to 400.
  • Across the 11 months ending August 2026, La Marzocco’s estimated Share of Search among coffee machine brands in New Zealand moved from 4.1% to 5.9%, and its estimated monthly branded searches moved from 3.4K to 5.3K.

How did search popularity change for New Zealand coffee machine brands in August 2026?

  1. La Marzocco’s estimated Share of Search among coffee machine brands in New Zealand has gained ground for 3 months in a row, from 4.4% to 5.9% in August 2026.

  2. Estimated monthly branded searches for Jura in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Jura’s and La Marzocco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jura

4 branded search terms

  • jura coffee machine
  • jura e8 coffee machine
  • jura espresso machine
  • jura z10 coffee machine

La Marzocco

19 branded search terms

  • coffee maker la marzocco
  • la marzocco
  • la marzocco coffee machine commercial
  • la marzocco espresso maker
  • la marzocco gs3
  • la marzocco home coffee machine
  • la marzocco linea
  • la marzocco linea micra
  • la marzocco linea micra espresso machine
  • la marzocco machine
  • la marzocco near me
  • la marzocco new zealand
  • la marzocco nz
  • lamarzocco
  • lamarzocco com
  • lamarzocco grinder
  • lamarzocco home
  • lamarzocco micra
  • lamarzocco nz

How the Brand Demand Index is measured

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