L'OR vs Moccona:Which is more popular?
In September 2026, Moccona had more branded searches than L'OR among coffee capsule brands in New Zealand. Moccona had about 2,050 branded searches, while L'OR had 570. Moccona made up 9% of all coffee capsule brand searches we track, and L'OR accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about coffee capsule brands, L'OR appeared in three of the four answers and Moccona in none.
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Top coffee capsule brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, L'OR was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Moccona did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Nespresso1st
L'OR2nd
Dolce Gusto3rd
Vittoria Coffee4th
Moccona–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Nespresso4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- L'OR3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Dolce Gusto2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Vittoria Coffee1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Moccona0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about coffee capsule brands
4 answers
Asked ChatGPT
“Which coffee capsule brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best coffee capsule brands in New Zealand?”
Asked ChatGPT
“What's the best coffee capsule brand in New Zealand for home espresso?”
Searched Google, AI Overview
“coffee capsules nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“espresso capsules”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is L'OR or Moccona more popular in search?
This chart shows how often people search Google for L'OR and Moccona by name. Each line represents a brand's share of searches for all five coffee capsule brands we track, month by month, from searches in New Zealand.
Share of searches by month for Moccona, L'OR. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nespresso | Moccona | Dolce Gusto | Vittoria Coffee | L'OR |
|---|---|---|---|---|---|
| Oct 2025 | 85.6% | 5.3% | 5.1% | 1.7% | 2.4% |
| Nov 2025 | 87.3% | 5.2% | 4% | 1.3% | 2.3% |
| Dec 2025 | 88.3% | 4% | 4.4% | 1.4% | 1.9% |
| Jan 2026 | 86.7% | 5.3% | 4% | 1.3% | 2.6% |
| Feb 2026 | 86.5% | 5.5% | 4% | 1.3% | 2.7% |
| Mar 2026 | 84.4% | 6.3% | 4.5% | 1.9% | 2.9% |
| Apr 2026 | 84.5% | 6% | 4.9% | 2.2% | 2.5% |
| May 2026 | 82.9% | 8% | 4% | 2.3% | 2.8% |
| Jun 2026 | 82.1% | 8% | 4.8% | 2.7% | 2.5% |
| Jul 2026 | 81.5% | 7.7% | 4.7% | 3.2% | 2.8% |
| Aug 2026 | 81.9% | 7.7% | 4.7% | 3.1% | 2.5% |
| Sep 2026 | 81.1% | 9% | 4.8% | 2.6% | 2.5% |
How has the L'OR and Moccona comparison changed over the last 12 months?
3 findings
- Moccona was ahead of L'OR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, L'OR’s share of searches among coffee capsule brands in New Zealand moved from 2.4% to 2.5%, and its estimated monthly branded searches moved from 560 to 570.
- Across the 12 months ending September 2026, Moccona’s share of searches among coffee capsule brands in New Zealand moved from 5.3% to 9%, and its estimated monthly branded searches moved from 1.2K to 2K.
How did search popularity change for New Zealand coffee capsule brands in September 2026?
1 change
In September 2026, Moccona gained share of searches among coffee capsule brands in New Zealand, from 7.7% to 9%.
How are branded searches counted?
15 search terms
Brandwave collects information about searches that people make online using L'OR’s and Moccona’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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