How popular isL'OR in search?
In August 2026, there were an estimated 610 branded searches for L'OR in New Zealand which is up 7% over the last 11 months. L'OR holds 1.4% estimated Share of Search among New Zealand coffee capsule brands and is ranked 5th of 5 competitors for search popularity.
Nespresso73.8%
Moccona19.7%
Dolce Gusto3.5%
Vittoria Coffee1.7%L'OR1.4%
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Which coffee capsule brands compete with L'OR?
Share of Search by month for Nespresso, Moccona, Dolce Gusto, L'OR. The figures are in the table below the chart.
View monthly share of search table
| Month | Nespresso | Moccona | Dolce Gusto | Vittoria Coffee | L'OR |
|---|---|---|---|---|---|
| Oct 2025 | 81.7% | 12.2% | 3.8% | 0.95% | 1.4% |
| Nov 2025 | 83.4% | 11.4% | 3.1% | 0.73% | 1.3% |
| Dec 2025 | 85.4% | 9.4% | 3.3% | 0.78% | 1.1% |
| Jan 2026 | 82.4% | 12.1% | 3.2% | 0.76% | 1.5% |
| Feb 2026 | 81.3% | 13.6% | 2.9% | 0.72% | 1.5% |
| Mar 2026 | 78.3% | 15.9% | 3.2% | 1% | 1.6% |
| Apr 2026 | 78.8% | 14.7% | 3.9% | 1.2% | 1.4% |
| May 2026 | 76.7% | 17.3% | 3.1% | 1.3% | 1.6% |
| Jun 2026 | 75.5% | 18.2% | 3.4% | 1.4% | 1.4% |
| Jul 2026 | 73.1% | 20.5% | 3.3% | 1.7% | 1.5% |
| Aug 2026 | 73.8% | 19.7% | 3.5% | 1.7% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.8% | 32.2K | +1% | +0.7 points | |
| 2, held 2nd | 19.7% | 8.6K | -3.9% | -0.8 points | |
| 3, held 3rd | 3.5% | 1.5K | +6.3% | +0.2 points | |
| 4, held 4th | 1.7% | 730 | 0% | 0 points | |
| 5, held 5th | 1.4% | 610 | -7.6% | -0.1 points |
73.8%
held 1st · 32.2K estimated branded searches · +1% vs prior month · +0.7 points
2.
Moccona19.7%
held 2nd · 8.6K estimated branded searches · -3.9% vs prior month · -0.8 points
3.5%
held 3rd · 1.5K estimated branded searches · +6.3% vs prior month · +0.2 points
1.7%
held 4th · 730 estimated branded searches · 0% vs prior month · 0 points
5.
1.4%
held 5th · 610 estimated branded searches · -7.6% vs prior month · -0.1 points
Compare search popularity between L'OR and its closest rivals
How has branded search demand for L'OR changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for L'OR in New Zealand rose from 570 to 610.
- Across the 11 months ending August 2026, L'OR fell from 4th to 5th among coffee capsule brands in New Zealand.
How did search popularity change for New Zealand coffee capsule brands in August 2026?
3 changes
In August 2026, Nespresso gained estimated Share of Search among coffee capsule brands in New Zealand, from 73.1% to 73.8%.
In August 2026, Moccona lost estimated Share of Search among coffee capsule brands in New Zealand, from 20.5% to 19.7%.
Estimated monthly branded searches for Vittoria Coffee in New Zealand rose 82.5% over 11 measured months, from 400 to 730 in August 2026.
How is L'OR measured?
Brandwave collects information about searches that people make online using L'OR’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
11 branded search terms
- l or
- l or capsules
- l or pods
- lor
- lor capsules
- lor coffee
- lor coffee pods
- lor near me
- lor online
- lor pods
- lorespresso com
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Is L'OR your brand?
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