Brandwave

L'OR vs Vittoria Coffee:Which is more popular by branded search in New Zealand?

In August 2026, Vittoria Coffee had more branded searches than L'OR among coffee capsule brands in New Zealand. Vittoria Coffee was estimated to have 730 branded searches compared to L'OR’s 610, and held a 1.7% Share of Search versus L'OR’s 1.4%.

Share of Search among coffee capsule brands in New Zealand in August 2026Which is more popular in search, L'OR or Vittoria Coffee?
L'OR1.4%610 searches
vs
Vittoria Coffee1.7%730 searches

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Which is more popular in search, L'OR or Vittoria Coffee?

Compare the coffee capsule and pod brands New Zealanders brew. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

L'OR and Vittoria Coffee among coffee capsule brands in New Zealand, by month

Share of Search by month for Vittoria Coffee, L'OR. The figures are in the table below the chart.

View monthly share of search table
MonthNespressoMocconaDolce GustoVittoria CoffeeL'OR
Oct 202581.7%12.2%3.8%0.95%1.4%
Nov 202583.4%11.4%3.1%0.73%1.3%
Dec 202585.4%9.4%3.3%0.78%1.1%
Jan 202682.4%12.1%3.2%0.76%1.5%
Feb 202681.3%13.6%2.9%0.72%1.5%
Mar 202678.3%15.9%3.2%1%1.6%
Apr 202678.8%14.7%3.9%1.2%1.4%
May 202676.7%17.3%3.1%1.3%1.6%
Jun 202675.5%18.2%3.4%1.4%1.4%
Jul 202673.1%20.5%3.3%1.7%1.5%
Aug 202673.8%19.7%3.5%1.7%1.4%
Sep 2026—————

How has the L'OR and Vittoria Coffee comparison changed over the last 12 months?

How did search popularity change for New Zealand coffee capsule brands in August 2026?

  1. Estimated monthly branded searches for Vittoria Coffee in New Zealand rose 82.5% over 11 measured months, from 400 to 730 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using L'OR’s and Vittoria Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

L'OR

11 branded search terms

  • l or
  • l or capsules
  • l or pods
  • lor
  • lor capsules
  • lor coffee
  • lor coffee pods
  • lor near me
  • lor online
  • lor pods
  • lorespresso com

Vittoria Coffee

2 branded search terms

  • vittoria coffee company
  • vittoria pods

How the Brand Demand Index is measured

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