L'OR vs Vittoria Coffee:Which is more popular by branded search in New Zealand?
In August 2026, Vittoria Coffee had more branded searches than L'OR among coffee capsule brands in New Zealand. Vittoria Coffee was estimated to have 730 branded searches compared to L'OR’s 610, and held a 1.7% Share of Search versus L'OR’s 1.4%.
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Which is more popular in search, L'OR or Vittoria Coffee?
Compare the coffee capsule and pod brands New Zealanders brew. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vittoria Coffee, L'OR. The figures are in the table below the chart.
View monthly share of search table
| Month | Nespresso | Moccona | Dolce Gusto | Vittoria Coffee | L'OR |
|---|---|---|---|---|---|
| Oct 2025 | 81.7% | 12.2% | 3.8% | 0.95% | 1.4% |
| Nov 2025 | 83.4% | 11.4% | 3.1% | 0.73% | 1.3% |
| Dec 2025 | 85.4% | 9.4% | 3.3% | 0.78% | 1.1% |
| Jan 2026 | 82.4% | 12.1% | 3.2% | 0.76% | 1.5% |
| Feb 2026 | 81.3% | 13.6% | 2.9% | 0.72% | 1.5% |
| Mar 2026 | 78.3% | 15.9% | 3.2% | 1% | 1.6% |
| Apr 2026 | 78.8% | 14.7% | 3.9% | 1.2% | 1.4% |
| May 2026 | 76.7% | 17.3% | 3.1% | 1.3% | 1.6% |
| Jun 2026 | 75.5% | 18.2% | 3.4% | 1.4% | 1.4% |
| Jul 2026 | 73.1% | 20.5% | 3.3% | 1.7% | 1.5% |
| Aug 2026 | 73.8% | 19.7% | 3.5% | 1.7% | 1.4% |
| Sep 2026 | — | — | — | — | — |
How has the L'OR and Vittoria Coffee comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Vittoria Coffee took it in June 2026.
- Across the 11 months ending August 2026, L'OR’s estimated Share of Search among coffee capsule brands in New Zealand held steady at 1.4%, and its estimated monthly branded searches moved from 570 to 610.
- Across the 11 months ending August 2026, Vittoria Coffee’s estimated Share of Search among coffee capsule brands in New Zealand moved from 0.95% to 1.7%, and its estimated monthly branded searches moved from 400 to 730.
How did search popularity change for New Zealand coffee capsule brands in August 2026?
1 change

Estimated monthly branded searches for Vittoria Coffee in New Zealand rose 82.5% over 11 measured months, from 400 to 730 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using L'OR’s and Vittoria Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
L'OR
11 branded search terms
- l or
- l or capsules
- l or pods
- lor
- lor capsules
- lor coffee
- lor coffee pods
- lor near me
- lor online
- lor pods
- lorespresso com
Vittoria Coffee
2 branded search terms
- vittoria coffee company
- vittoria pods

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