Brandwave

How popular isPyrex?

In September 2026, people searched for Pyrex by name about 720 times in New Zealand, a 22% increase from the previous year. These searches made up 48.6% of all New Zealand measuring jug brand searches, placing Pyrex first out of three brands. When we asked both ChatGPT and Google AI Overviews about measuring jug brands, Pyrex appeared in all answers and was the second most recommended of the three.

Search and AI answers in September 2026

Pyrex is the most searched of 3 competitors and the second most recommended in AI answers.

  1. PyrexShare of searches 48.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  2. Joseph JosephShare of searches 39.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. OXOShare of searches 11.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
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Top measuring jug brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Pyrex appeared in all four answers. Pyrex is the second most recommended of the three.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OXO1st
  2. Pyrex2nd
  3. Joseph Joseph–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pyrex4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • OXO3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Joseph Joseph0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about measuring jug brands

4 answers
  • Asked ChatGPT

    “Which measuring jug brand should I buy in New Zealand?”

    1. 1OXO
    2. 2Pyrex
  • Asked ChatGPT

    “What are the best measuring jug brands in New Zealand?”

    1. 1Pyrex
    2. 2OXO
  • Asked ChatGPT

    “What's the best measuring jug brand in New Zealand for everyday cooking?”

    1. 1OXO
    2. 2Pyrex
  • Searched Google, AI Overview

    “measuring jug nz”

    1. 1Pyrex
  • Searched Google, AI Overview

    “glass measuring jug nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which measuring jug brands compete with Pyrex?

Pyrex against measuring jug brands in New Zealand, by month

Share of searches by month for Pyrex, Joseph Joseph, OXO. The figures are in the table below the chart.

View monthly share of searches table
MonthPyrexJoseph JosephOXO
Oct 202543.7%43.7%12.6%
Nov 202540.7%49.7%9.7%
Dec 202543.6%43.6%12.7%
Jan 202642.4%42.4%15.3%
Feb 202652.6%35%12.4%
Mar 202647.4%38.8%13.8%
Apr 202642.4%42.4%15.1%
May 202648.6%39.9%11.5%
Jun 202648.6%39.9%11.5%
Jul 202648.6%39.9%11.5%
Aug 202643.6%43.6%12.7%
Sep 202648.6%39.9%11.5%
  1. 1.Pyrex

    48.6%

    Moved from 2nd to 1st. 720 estimated branded searches, 0% vs prior month. Share +5 points.

  2. Moved from 1st to 2nd. 590 estimated branded searches, -18.1% vs prior month. Share -3.8 points.

  3. 3.OXO

    11.5%

    Held 3rd. 170 estimated branded searches, -19% vs prior month. Share -1.2 points.

Compare popularity between Pyrex and its closest rivals

Every comparison with Pyrex

15 comparisons

How has branded search demand for Pyrex changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Pyrex in New Zealand rose from 590 to 720.
  • Across the 12 months ending September 2026, Pyrex’s share of searches among measuring jug brands in New Zealand increased from 43.7% to 48.6%.
  • Across the 12 months ending September 2026, Pyrex’s share of searches among measuring jug brands in New Zealand peaked at 52.6% in February 2026 and was lowest at 40.7% in November 2025.
  • Across the 12 months ending September 2026, Pyrex rose from 2nd to 1st among measuring jug brands in New Zealand.

How did search popularity change for New Zealand measuring jug brands in September 2026?

3 changes
  1. In September 2026, Pyrex overtook Joseph Joseph to become the leader among measuring jug brands in New Zealand, with 48.6% of the searches.

  2. In September 2026, Joseph Joseph lost share of searches among measuring jug brands in New Zealand, from 43.6% to 39.9%.

  3. In September 2026, OXO lost share of searches among measuring jug brands in New Zealand, from 12.7% to 11.5%.

How are Pyrex’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Pyrex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pyrex

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How the Brand Demand Index is measured

Where does Pyrex compete?

Pyrex is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Food storage brands4th of 73.8%Show ranking
Bakeware brands3rd of 94.4%Show ranking
Roasting dish brands3rd of 55.5%Show ranking
Loaf pan brands2nd of 48%Show ranking
Meal prep containers brands2nd of 510.4%Show ranking
Measuring jug brands1st of 348.6%Shown above
Creator with pink hair and a pink jacket

Is Pyrex your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.