How popular isPanhead?
In September 2026, people searched for Panhead by name about 3,540 times in New Zealand, about the same as the previous year. These searches made up 38.8% of all New Zealand Upper Hutt restaurant searches, placing Panhead first out of five restaurants. When we asked both ChatGPT and Google AI Overviews about Upper Hutt restaurants, Panhead did not appear in any of the answers.
Panhead is the most searched of 5 competitors and not listed in any AI answer.
PanheadShare of searches 38.8%Mentioned in 0 of 3 AI answersPlace in AI recommendations –- Fig Tree CafeShare of searches 24.7%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
Boneface BrewingShare of searches 16.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd- Punjabi Rasoi Upper HuttShare of searches 11.1%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
- Curry WorkzShare of searches 9.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Upper Hutt restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Panhead did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Boneface Brewing3 of 3Named in 3 of 3 ChatGPT answers
- Curry Workz3 of 3Named in 3 of 3 ChatGPT answers
- Fig Tree Cafe2 of 3Named in 2 of 3 ChatGPT answers
- Punjabi Rasoi Upper Hutt2 of 3Named in 2 of 3 ChatGPT answers
- Panhead0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Upper Hutt restaurants
3 answers
Asked ChatGPT
“Which restaurant should I go to in Upper Hutt, New Zealand?”
Asked ChatGPT
“What are the best restaurants in Upper Hutt, New Zealand?”
Asked ChatGPT
“What's the best restaurant in Upper Hutt, New Zealand for a meal out?”
Searched Google, AI Overview
“upper hutt restaurants”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“upper hutt dinner”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which Upper Hutt restaurants compete with Panhead?
Share of searches by month for Panhead, Fig Tree Cafe, Boneface Brewing, Punjabi Rasoi Upper Hutt, Curry Workz. The figures are in the table below the chart.
View monthly share of searches table
| Month | Panhead | Fig Tree Cafe | Boneface Brewing | Punjabi Rasoi Upper Hutt | Curry Workz |
|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 28.6% | 16% | 10.8% | 6.3% |
| Nov 2025 | 42.2% | 25.3% | 17.8% | 8.4% | 6.2% |
| Dec 2025 | 45.3% | 23.7% | 16.7% | 8.2% | 6.2% |
| Jan 2026 | 37.6% | 31.1% | 14.8% | 10% | 6.6% |
| Feb 2026 | 39.2% | 29.6% | 14.5% | 10.1% | 6.6% |
| Mar 2026 | 39.4% | 30% | 14% | 10.3% | 6.4% |
| Apr 2026 | 33.7% | 31.8% | 15.2% | 10.7% | 8.5% |
| May 2026 | 31.4% | 35.2% | 16.5% | 10.1% | 6.8% |
| Jun 2026 | 31.3% | 32% | 18.2% | 11.1% | 7.4% |
| Jul 2026 | 34.3% | 26.7% | 16.3% | 12.4% | 10.3% |
| Aug 2026 | 39.7% | 22.3% | 20.5% | 9.1% | 8.4% |
| Sep 2026 | 38.8% | 24.7% | 16.1% | 11.1% | 9.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 38.8% | 3.5K | -9.1% | -0.9 points | |
| 2, held 2nd | 24.7% | 2.2K | +2.8% | +2.4 points | |
| 3, held 3rd | 16.1% | 1.4K | -26.8% | -4.3 points | |
| 4, held 4th | 11.1% | 1K | +13.6% | +2 points | |
| 5, held 5th | 9.2% | 830 | +2.5% | +0.9 points |
1.
Panhead38.8%
Held 1st. 3.5K estimated branded searches, -9.1% vs prior month. Share -0.9 points.
24.7%
Held 2nd. 2.2K estimated branded searches, +2.8% vs prior month. Share +2.4 points.
16.1%
Held 3rd. 1.4K estimated branded searches, -26.8% vs prior month. Share -4.3 points.
11.1%
Held 4th. 1K estimated branded searches, +13.6% vs prior month. Share +2 points.
9.2%
Held 5th. 830 estimated branded searches, +2.5% vs prior month. Share +0.9 points.
Compare popularity between Panhead and its closest rivals
Every comparison with Panhead
22 comparisons
- Emerson's vs Panhead
- Corona vs Panhead
- Garage Project vs Panhead
- Heineken vs Panhead
- Panhead vs Speight's
- Panhead vs Steinlager
- Panhead vs Parrotdog
- Panhead vs Tui
- Fig Tree Cafe vs Panhead
- Export Gold vs Panhead
- Behemoth Brewing vs Panhead
- Panhead vs Sawmill
- Monteith's vs Panhead
- Boneface Brewing vs Panhead
- Lion Red vs Panhead
- Panhead vs Punjabi Rasoi Upper Hutt
- Panhead vs Tuatara
- Curry Workz vs Panhead
- McLeod’s Brewery vs Panhead
- DB Export vs Panhead
- Mac's vs Panhead
- Liberty Brewing vs Panhead
How has branded search demand for Panhead changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Panhead in New Zealand held steady, from 3.6K to 3.5K.
- Across the 12 months ending September 2026, Panhead’s share of searches among Upper Hutt restaurants in New Zealand increased from 38.3% to 38.8%.
- Across the 12 months ending September 2026, Panhead’s share of searches among Upper Hutt restaurants in New Zealand peaked at 45.3% in December 2025 and was lowest at 31.3% in June 2026.
How did search popularity change for New Zealand Upper Hutt restaurants in September 2026?
5 changes
In September 2026, Fig Tree Cafe gained share of searches among Upper Hutt restaurants in New Zealand, from 22.3% to 24.7%.
In September 2026, Punjabi Rasoi Upper Hutt gained share of searches among Upper Hutt restaurants in New Zealand, from 9.1% to 11.1%.
In September 2026, Curry Workz gained share of searches among Upper Hutt restaurants in New Zealand, from 8.4% to 9.2%.
In September 2026, Boneface Brewing lost share of searches among Upper Hutt restaurants in New Zealand, from 20.5% to 16.1%.
In September 2026, Panhead lost share of searches among Upper Hutt restaurants in New Zealand, from 39.7% to 38.8%.
How are Panhead’s branded searches counted?
23 search terms
Brandwave collects information about searches that people make online using Panhead’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- panhead ale
- panhead apa
- panhead apa supercharger
- panhead beer range
- panhead hazy ipa
- panhead menu
- panhead pale ale
- panhead pickup
- panhead quickchange
- panhead quickchange xpa
- panhead rat rod
- panhead restaurant
- panhead road hog
- panhead sandman
- panhead sandman hazy
- panhead super charger
- panhead supercharger
- panhead supercharger apa
- panhead supercharger beer
- panhead upper hutt
- rat rod panhead
- sandman panhead
- supercharger panhead
Who owns Panhead?
Panhead is owned by 
Lion. Brandwave also tracks 
Speight's, 
Emerson's, 
Havana Coffee Works, 
Lion Red, 
Mac's, 
Steinlager and Steinlager Zero, owned by the same company, in New Zealand.
Do you work for Panhead? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Panhead compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Beer brands | 6th of 13 | 6.9% | Show ranking |
| craft beer brands | 3rd of 9 | 12.3% | Show ranking |
| Upper Hutt restaurants | 1st of 5 | 38.8% | Shown above |
Is Panhead your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.