Brandwave

How popular isMarine Deals in search?

In August 2026, there were an estimated 41.9K branded searches for Marine Deals in New Zealand which is down 28.2% over the last 11 months. Marine Deals holds 56.5% estimated Share of Search among New Zealand marine chandlery retailers and is ranked 1st of 3 competitors for search popularity.

Share of Search, August 2026
  1. Marine Deals56.5%
  2. Burnsco34.4%
  3. Smart Marine9.1%
Marine Deals website (opens in a new tab)

Follow Marine Deals and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which marine chandlery retailers compete with Marine Deals?

Marine Deals against marine chandlery retailers in New Zealand, by month

Share of Search by month for Marine Deals, Burnsco, Smart Marine. The figures are in the table below the chart.

View monthly share of search table
MonthMarine DealsBurnscoSmart Marine
Oct 202554.4%35%10.6%
Nov 202554.4%35.1%10.6%
Dec 202550.2%38%11.8%
Jan 202655.1%34.3%10.6%
Feb 202654.5%34.8%10.7%
Mar 202654.3%36.4%9.3%
Apr 202653.8%35.3%10.9%
May 202659%31.2%9.8%
Jun 202662.2%27.7%10.1%
Jul 202655.1%34%10.8%
Aug 202656.5%34.4%9.1%
Sep 2026———

  1. 1.Marine Deals

    56.5%

    held 1st · 41.9K estimated branded searches · +3.6% vs prior month · +1.4 points

  2. 2.Burnsco

    34.4%

    held 2nd · 25.5K estimated branded searches · +2.2% vs prior month · +0.4 points

  3. 3.Smart Marine

    9.1%

    held 3rd · 6.8K estimated branded searches · -15.2% vs prior month · -1.7 points

Compare search popularity between Marine Deals and its closest rivals

How has branded search demand for Marine Deals changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Marine Deals in New Zealand fell from 58.4K to 41.9K.
  • Across the 11 months ending August 2026, Marine Deals’ estimated Share of Search among marine chandlery retailers in New Zealand increased from 54.4% to 56.5%.
  • Across the 11 months ending August 2026, Marine Deals’ estimated Share of Search among marine chandlery retailers in New Zealand peaked at 62.2% in June 2026 and was lowest at 50.2% in December 2025.

How did search popularity change for New Zealand marine chandlery retailers in August 2026?

  1. In August 2026, Marine Deals gained estimated Share of Search among marine chandlery retailers in New Zealand, from 55.1% to 56.5%.

  2. In August 2026, Smart Marine lost estimated Share of Search among marine chandlery retailers in New Zealand, from 10.8% to 9.1%.

  3. Estimated monthly branded searches for Burnsco in New Zealand fell 32.1% over 11 measured months, from 37.6K to 25.5K in August 2026.

Which hunting and fishing retailers compete with Marine Deals?

Marine Deals against hunting and fishing retailers in New Zealand, by month

Share of Search by month for Hunting & Fishing, Marine Deals, Burnsco. The figures are in the table below the chart.

View monthly share of search table
MonthHunting & FishingMarine DealsBurnscoReloaders SuppliesKelly CountryKilwell SportsComplete AnglerShooter ReadyWild Outdoorsman
Oct 202537.6%36.3%23.3%0.81%0.37%0.55%0.55%0.3%0.24%
Nov 202542.4%33.6%21.6%0.61%0.28%0.41%0.61%0.28%0.28%
Dec 202545.7%29.8%22.6%0.34%0.16%0.34%0.54%0.16%0.3%
Jan 202638.1%36.9%22.9%0.37%0.25%0.42%0.55%0.2%0.37%
Feb 202637.6%36.5%23.3%0.45%0.37%0.55%0.62%0.3%0.37%
Mar 202642.7%32.9%22%0.51%0.34%0.51%0.51%0.28%0.34%
Apr 202652%27.5%18.1%0.57%0.41%0.41%0.41%0.28%0.28%
May 202649.1%31.7%16.7%0.58%0.39%0.48%0.48%0.32%0.17%
Jun 202645.5%35.9%16%0.75%0.54%0.54%0.36%0.29%0.13%
Jul 202651.8%28.3%17.5%0.7%0.5%0.41%0.34%0.34%0.18%
Aug 202646%31.9%19.4%0.76%0.55%0.55%0.45%0.3%0.13%
Sep 2026—————————

  1. 1.Hunting & Fishing

    46%

    held 1st · 60.5K estimated branded searches · -18.2% vs prior month · -5.8 points

  2. 2.Marine Deals

    31.9%

    held 2nd · 41.9K estimated branded searches · +3.6% vs prior month · +3.6 points

  3. 3.Burnsco

    19.4%

    held 3rd · 25.5K estimated branded searches · +2.2% vs prior month · +1.9 points

  4. 4.Reloaders Supplies

    0.76%

    held 4th · 1K estimated branded searches · 0% vs prior month · +0.1 points

  5. 5.Kelly Country

    0.55%

    held 5th · 720 estimated branded searches · 0% vs prior month · 0 points

  6. 6.Kilwell Sports

    0.55%

    held 6th · 720 estimated branded searches · +22% vs prior month · +0.1 points

  7. 7.Complete Angler

    0.45%

    held 7th · 590 estimated branded searches · +22.9% vs prior month · +0.1 points

  8. 8.Shooter Ready

    0.3%

    held 8th · 390 estimated branded searches · -18.8% vs prior month · 0 points

  9. 9.Wild Outdoorsman

    0.13%

    held 9th · 170 estimated branded searches · -34.6% vs prior month · -0.1 points

Compare search popularity between Marine Deals and its closest rivals

How has branded search demand for Marine Deals changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Marine Deals’ estimated Share of Search among hunting and fishing retailers in New Zealand decreased from 36.3% to 31.9%.
  • Across the 11 months ending August 2026, Marine Deals’ estimated Share of Search among hunting and fishing retailers in New Zealand peaked at 36.9% in January 2026 and was lowest at 27.5% in April 2026.

How did search popularity change for New Zealand hunting and fishing retailers in August 2026?

  1. In August 2026, Marine Deals gained estimated Share of Search among hunting and fishing retailers in New Zealand, from 28.3% to 31.9%.

  2. In August 2026, Burnsco gained estimated Share of Search among hunting and fishing retailers in New Zealand, from 17.5% to 19.4%.

  3. In August 2026, Hunting & Fishing lost estimated Share of Search among hunting and fishing retailers in New Zealand, from 51.8% to 46%.

  4. Estimated monthly branded searches for Kelly Country in New Zealand rose 22% over 11 measured months, from 590 to 720 in August 2026.

  5. Estimated monthly branded searches for Wild Outdoorsman in New Zealand fell 56.4% over 11 measured months, from 390 to 170 in August 2026.

  6. Estimated monthly branded searches for Complete Angler in New Zealand fell 33% over 11 measured months, from 880 to 590 in August 2026.

How is Marine Deals measured?

Brandwave collects information about searches that people make online using Marine Deals’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

17 branded search terms

  • black friday marine deals
  • Marine Deals
  • marine deals black friday
  • marine deals free shipping
  • marine deals hamilton
  • marine deals location
  • marine deals near me
  • marine deals nelson
  • marine deals nz
  • marine deals online
  • marine deals rosebank
  • marine deals rosebank road
  • marine deals shop
  • marine deals voucher
  • marinedeals
  • marinedeals nz
  • www marine deals

Do you work for Marine Deals? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Marine Deals your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record