Marine Deals vs Smart Marine:Which is more popular by branded search in New Zealand?
In August 2026, Marine Deals had more branded searches than Smart Marine among marine chandlery retailers in New Zealand. Marine Deals was estimated to have 41.9K branded searches compared to Smart Marine’s 6.8K, and held a 56.5% Share of Search versus Smart Marine’s 9.1%.
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Which is more popular in search, Marine Deals or Smart Marine?
Compare marine chandlery retailers New Zealand boat owners buy boating equipment from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Marine Deals, Smart Marine. The figures are in the table below the chart.
View monthly share of search table
| Month | Marine Deals | Burnsco | Smart Marine |
|---|---|---|---|
| Oct 2025 | 54.4% | 35% | 10.6% |
| Nov 2025 | 54.4% | 35.1% | 10.6% |
| Dec 2025 | 50.2% | 38% | 11.8% |
| Jan 2026 | 55.1% | 34.3% | 10.6% |
| Feb 2026 | 54.5% | 34.8% | 10.7% |
| Mar 2026 | 54.3% | 36.4% | 9.3% |
| Apr 2026 | 53.8% | 35.3% | 10.9% |
| May 2026 | 59% | 31.2% | 9.8% |
| Jun 2026 | 62.2% | 27.7% | 10.1% |
| Jul 2026 | 55.1% | 34% | 10.8% |
| Aug 2026 | 56.5% | 34.4% | 9.1% |
| Sep 2026 | — | — | — |
How has the Marine Deals and Smart Marine comparison changed over the last 12 months?
3 findings
- Marine Deals was ahead of Smart Marine in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Marine Deals’ estimated Share of Search among marine chandlery retailers in New Zealand moved from 54.4% to 56.5%, and its estimated monthly branded searches moved from 58.4K to 41.9K.
- Across the 11 months ending August 2026, Smart Marine’s estimated Share of Search among marine chandlery retailers in New Zealand moved from 10.6% to 9.1%, and its estimated monthly branded searches moved from 11.4K to 6.8K.
How did search popularity change for New Zealand marine chandlery retailers in August 2026?
2 changes

In August 2026, Marine Deals gained estimated Share of Search among marine chandlery retailers in New Zealand, from 55.1% to 56.5%.
In August 2026, Smart Marine lost estimated Share of Search among marine chandlery retailers in New Zealand, from 10.8% to 9.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Marine Deals’ and Smart Marine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Marine Deals
17 branded search terms
- black friday marine deals
- Marine Deals
- marine deals black friday
- marine deals free shipping
- marine deals hamilton
- marine deals location
- marine deals near me
- marine deals nelson
- marine deals nz
- marine deals online
- marine deals rosebank
- marine deals rosebank road
- marine deals shop
- marine deals voucher
- marinedeals
- marinedeals nz
- www marine deals
Smart Marine
15 branded search terms
- mount smart marine
- mt smart marine
- smart marine
- smart marine boats
- smart marine co nz
- smart marine com
- smart marine company
- smart marine lunn ave
- smart marine mount
- smart marine near me
- smart marine nz
- smart marine superstore
- smartmarine
- smartmarine co nz
- smartmarine nz

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