How popular isSmart Marine in search?
In August 2026, there were an estimated 6.8K branded searches for Smart Marine in New Zealand which is down 40.9% over the last 11 months. Smart Marine holds 9.1% estimated Share of Search among New Zealand marine chandlery retailers and is ranked 3rd of 3 competitors for search popularity.
Marine Deals56.5%Burnsco34.4%
Smart Marine9.1%
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Which marine chandlery retailers compete with Smart Marine?
Share of Search by month for Marine Deals, Burnsco, Smart Marine. The figures are in the table below the chart.
View monthly share of search table
| Month | Marine Deals | Burnsco | Smart Marine |
|---|---|---|---|
| Oct 2025 | 54.4% | 35% | 10.6% |
| Nov 2025 | 54.4% | 35.1% | 10.6% |
| Dec 2025 | 50.2% | 38% | 11.8% |
| Jan 2026 | 55.1% | 34.3% | 10.6% |
| Feb 2026 | 54.5% | 34.8% | 10.7% |
| Mar 2026 | 54.3% | 36.4% | 9.3% |
| Apr 2026 | 53.8% | 35.3% | 10.9% |
| May 2026 | 59% | 31.2% | 9.8% |
| Jun 2026 | 62.2% | 27.7% | 10.1% |
| Jul 2026 | 55.1% | 34% | 10.8% |
| Aug 2026 | 56.5% | 34.4% | 9.1% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.5% | 41.9K | +3.6% | +1.4 points | |
| 2, held 2nd | 34.4% | 25.5K | +2.2% | +0.4 points | |
| 3, held 3rd | 9.1% | 6.8K | -15.2% | -1.7 points |
56.5%
held 1st · 41.9K estimated branded searches · +3.6% vs prior month · +1.4 points
2.
34.4%
held 2nd · 25.5K estimated branded searches · +2.2% vs prior month · +0.4 points
9.1%
held 3rd · 6.8K estimated branded searches · -15.2% vs prior month · -1.7 points
Compare search popularity between Smart Marine and its closest rivals
How has branded search demand for Smart Marine changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Smart Marine in New Zealand fell from 11.4K to 6.8K.
- Across the 11 months ending August 2026, Smart Marine’s estimated Share of Search among marine chandlery retailers in New Zealand decreased from 10.6% to 9.1%.
- Across the 11 months ending August 2026, Smart Marine’s estimated Share of Search among marine chandlery retailers in New Zealand peaked at 11.8% in December 2025 and was lowest at 9.1% in August 2026.
How did search popularity change for New Zealand marine chandlery retailers in August 2026?
3 changes
In August 2026, Marine Deals gained estimated Share of Search among marine chandlery retailers in New Zealand, from 55.1% to 56.5%.
In August 2026, Smart Marine lost estimated Share of Search among marine chandlery retailers in New Zealand, from 10.8% to 9.1%.
Estimated monthly branded searches for Burnsco in New Zealand fell 32.1% over 11 measured months, from 37.6K to 25.5K in August 2026.
How is Smart Marine measured?
Brandwave collects information about searches that people make online using Smart Marine’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
15 branded search terms
- mount smart marine
- mt smart marine
- smart marine
- smart marine boats
- smart marine co nz
- smart marine com
- smart marine company
- smart marine lunn ave
- smart marine mount
- smart marine near me
- smart marine nz
- smart marine superstore
- smartmarine
- smartmarine co nz
- smartmarine nz
Do you work for Smart Marine? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Smart Marine your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.