Brandwave

How popular isLawnmaster?

In October 2026, people searched for Lawnmaster by name about 2,180 times in New Zealand, a 9% increase from the previous year. These searches made up 6.4% of all New Zealand lawn mower brand searches, placing Lawnmaster third out of 12 brands. When we asked both ChatGPT and Google AI Overviews about lawn mower brands, Lawnmaster appeared in one of the five answers and was the seventh most recommended of the 12.

Search and AI answers in October 2026

Lawnmaster is the third most searched of 12 competitors and the seventh most recommended in the AI answers we collected.

  1. RyobiShare of searches 36%Mentioned in 1 of 5 AI answersPlace in AI recommendations 10th
  2. MasportShare of searches 26.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. LawnmasterShare of searches 6.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
  4. VictaShare of searches 6.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. StihlShare of searches 6.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

+7 more

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lawnmaster was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Lawnmaster is the seventh most recommended of the 12.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda Power Equipment1st
  2. Stihl2nd
  3. Masport3rd
  4. Victa4th
  5. Makita5th
  6. Greenworks6th
  7. Lawnmaster7th
  8. Rover8th
  9. Husqvarna9th
  10. Ryobi10th
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lawnmaster1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greenworks1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cub Cadet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+2 more

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Lawnmaster compared with other New Zealand lawn mower brands?

Lawnmaster against lawn mower brands in New Zealand, by month

Share of searches by month for Ryobi, Masport, Lawnmaster, Victa, Stihl, Husqvarna, Greenworks, Honda Power Equipment, Makita. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiMasportLawnmasterVictaStihlHusqvarnaGreenworksHonda Power EquipmentMakitaToroCub CadetRover
Nov 202528.4%25.6%7.1%6.3%9%6.5%3.8%6.1%2.3%2.5%1.5%1%
Dec 202529.5%22.4%8.2%6.7%8.7%6.9%3.8%6.1%2.4%2.6%1.5%1.3%
Jan 202629.6%22.5%8.3%8.3%8.7%6.5%3.3%5%2%3%1.5%1.4%
Feb 202626.1%23.6%8.6%7.1%7.2%6.8%4.5%8.4%2.1%2.7%1.8%1.2%
Mar 202624.9%22.4%8.5%5.7%9.4%10.5%4.1%6.2%2%3.1%1.6%1.6%
Apr 202627.2%24.5%7.6%6.2%8.4%7.2%4.5%5.5%2.2%3.6%1.4%1.7%
May 202627.1%20.2%7.5%7.5%10.1%7.2%4%6.7%2.2%4%1.9%1.6%
Jun 202629.9%22.3%6.7%6.7%8.6%6.9%3.8%6%2.4%3.4%2.1%1.2%
Jul 202627%24.3%9%7.3%8.1%6.9%3.6%6.2%1.7%3%1.7%1.3%
Aug 202627.7%25%7.5%7.5%8.3%6.3%5%5.2%2.2%3.3%1.1%1.1%
Sep 202630.3%22.6%8.3%8.3%8.8%5.7%3.9%5%2%2.6%1.5%1%
Oct 202636%26.5%6.4%6.4%6.2%4.5%4.2%3.9%2.4%1.5%1.3%0.74%

  1. 1.Ryobi

    36%

    Held 1st. 7.3K estimated branded searches, +127.3% vs prior month. Share +5.6 points.

  2. 2.Masport

    26.5%

    Held 2nd. 5.4K estimated branded searches, +125% vs prior month. Share +3.9 points.

  3. 3.Lawnmaster

    6.4%

    Moved from 4th to 3rd. 1.3K estimated branded searches, +47.7% vs prior month. Share -1.9 points.

  4. 4.Victa

    6.4%

    Moved from 5th to 4th. 1.3K estimated branded searches, +47.7% vs prior month. Share -1.9 points.

  5. 5.Stihl

    6.2%

    Moved from 3rd to 5th. 1.3K estimated branded searches, +35.5% vs prior month. Share -2.6 points.

  6. 6.Husqvarna

    4.5%

    Held 6th. 910 estimated branded searches, +51.7% vs prior month. Share -1.2 points.

  7. 7.Greenworks

    4.2%

    Moved from 8th to 7th. 860 estimated branded searches, +109.8% vs prior month. Share +0.4 points.

  8. 8.Honda Power Equipment

    3.9%

    Moved from 7th to 8th. 800 estimated branded searches, +50.9% vs prior month. Share -1.1 points.

  9. 9.Makita

    2.4%

    Moved from 10th to 9th. 480 estimated branded searches, +128.6% vs prior month. Share +0.4 points.

  10. 10.Toro

    1.5%

    Moved from 9th to 10th. 310 estimated branded searches, +10.7% vs prior month. Share -1.1 points.

  11. 11.Cub Cadet

    1.3%

    Held 11th. 260 estimated branded searches, +62.5% vs prior month. Share -0.2 points.

  12. 12.Rover

    0.74%

    Held 12th. 150 estimated branded searches, +36.4% vs prior month. Share -0.3 points.

Lawnmaster, Ryobi and 8 other brands sell other things too, so only their searches that name this product count here, like “lawnmaster lawn mower”.

Compare popularity between Lawnmaster and its closest rivals

Every comparison with Lawnmaster

11 comparisons

How has branded search demand for Lawnmaster changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Lawnmaster in New Zealand rose from 2K to 2.2K.
  • Across the 12 months ending October 2026, Lawnmaster’s share of searches among lawn mower brands in New Zealand decreased from 7.1% to 6.4%.
  • Across the 12 months ending October 2026, Lawnmaster’s share of searches among lawn mower brands in New Zealand peaked at 9% in July 2026 and was lowest at 6.4% in October 2026.
  • Across the 12 months ending October 2026, Lawnmaster rose from 4th to 3rd among lawn mower brands in New Zealand.

How did search popularity change for New Zealand lawn mower brands in October 2026?

6 changes

  1. In October 2026, Ryobi gained share of searches among lawn mower brands in New Zealand, from 30.3% to 36%.

  2. In October 2026, Masport gained share of searches among lawn mower brands in New Zealand, from 22.6% to 26.5%.

  3. In October 2026, Stihl lost share of searches among lawn mower brands in New Zealand, from 8.8% to 6.2%.

  4. In October 2026, Lawnmaster lost share of searches among lawn mower brands in New Zealand, from 8.3% to 6.4%.

  5. In October 2026, Victa lost share of searches among lawn mower brands in New Zealand, from 8.3% to 6.4%.

  6. In October 2026, Husqvarna lost share of searches among lawn mower brands in New Zealand, from 5.7% to 4.5%.

How are Lawnmaster’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lawnmaster’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lawnmaster
  • lawnmaster lawn mower

Do you work for Lawnmaster? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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