Lawnmaster vs Makita:Which is more popular?
In September 2026, Makita had more branded searches than Lawnmaster among edger brands in New Zealand. Makita had about 8,100 branded searches, while Lawnmaster had 720. Makita made up 23.2% of all edger brand searches we track, and Lawnmaster accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about edger brands, Makita appeared in all five answers and Lawnmaster in two. Makita was mentioned before Lawnmaster in three out of five answers.
Who do people search for more?
Makita, about 11 searches for every 1 for Lawnmaster
Who does AI mention more?
Makita, mentioned in every answer we collected
Who does AI recommend more?
Makita, named ahead of Lawnmaster in 3 of 5 answers
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Top edger brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita appeared in all five answers. Lawnmaster was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Makita was listed before Lawnmaster in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ryobi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Stihl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Lawnmaster2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ECHO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about edger brands
5 answers
Asked ChatGPT
“Which edger brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best edger brands in New Zealand?”
Asked ChatGPT
“What's the best edger brand in New Zealand for a tidy lawn edge?”
Searched Google, AI Overview
“garden edger nz”
Searched Google, AI Overview
“battery edger”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Lawnmaster or Makita more popular in search?
This chart shows how often people search Google for Lawnmaster and Makita by name. Each line represents a brand's share of searches for all seven edger brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Lawnmaster. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Ryobi | Husqvarna | Stihl | Ozito | Lawnmaster | ECHO |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 18.9% | 17.5% | 29.8% | 20% | 10.6% | 2.9% | 0.34% |
| Nov 2025 | 16.5% | 23.5% | 26.2% | 21.1% | 9.9% | 2.5% | 0.35% |
| Dec 2025 | 17.2% | 24.6% | 22.9% | 21.8% | 10.8% | 2.3% | 0.37% |
| Jan 2026 | 18.2% | 20.2% | 24.1% | 23.2% | 11.5% | 2.4% | 0.36% |
| Feb 2026 | 19.3% | 17.5% | 25.8% | 24.8% | 9.7% | 2.6% | 0.32% |
| Mar 2026 | 19.6% | 21.4% | 25.6% | 20.8% | 10.2% | 2.1% | 0.36% |
| Apr 2026 | 20.4% | 18.5% | 26.2% | 21.9% | 10.9% | 1.8% | 0.31% |
| May 2026 | 20.4% | 15.4% | 25.9% | 26.6% | 9.7% | 1.5% | 0.43% |
| Jun 2026 | 22% | 17.6% | 23.4% | 23.6% | 11.3% | 1.6% | 0.4% |
| Jul 2026 | 22.3% | 16.8% | 23% | 23.9% | 12.4% | 1.3% | 0.34% |
| Aug 2026 | 21% | 20% | 21.6% | 22.9% | 12.6% | 1.5% | 0.38% |
| Sep 2026 | 23.2% | 21.5% | 20.8% | 20.3% | 11.7% | 2.1% | 0.4% |
How has the Lawnmaster and Makita comparison changed over the last 12 months?
3 findings
- Makita was ahead of Lawnmaster in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lawnmaster’s share of searches among edger brands in New Zealand moved from 2.9% to 2.1%, and its estimated monthly branded searches moved from 1K to 720.
- Across the 12 months ending September 2026, Makita’s share of searches among edger brands in New Zealand moved from 18.9% to 23.2%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
How did search popularity change for New Zealand edger brands in September 2026?
2 changes

In September 2026, Makita overtook Stihl and Husqvarna to become the leader among edger brands in New Zealand, with 23.2% of the searches.
In September 2026, Lawnmaster gained share of searches among edger brands in New Zealand, from 1.5% to 2.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lawnmaster’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lawnmaster
1 branded search term
- lawnmaster
Makita
1 branded search term
- makita
Other head-to-heads among edger brands

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