How popular isKuske Eyewear?
In October 2026, people searched for Kuske Eyewear by name about 130 times in New Zealand, a 62.5% increase from the previous year. These searches made up 0.99% of all New Zealand Napier optometrist searches, placing Kuske Eyewear fifth out of six optometrists. When we asked both ChatGPT and Google AI Overviews about Napier optometrists, Kuske Eyewear appeared in all answers and was the most recommended of the six.
Kuske Eyewear is the fifth most searched of 6 competitors and the most recommended in the AI answers we collected.
SpecsaversShare of searches 75.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
OPSMShare of searches 17.8%Mentioned in 1 of 3 AI answersPlace in AI recommendations 4th
Herb Maynard OptometristShare of searches 3%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
Bennett + Pearson OptometristsShare of searches 1.5%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Kuske EyewearShare of searches 0.99%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Napier optometrists in ChatGPT and Google AI Overviews
In three ChatGPT questions, Kuske Eyewear appeared in all three answers. Kuske Eyewear is the most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Specsavers3 of 3Named in 3 of 3 ChatGPT answers
- Kuske Eyewear3 of 3Named in 3 of 3 ChatGPT answers
- Herb Maynard Optometrist2 of 3Named in 2 of 3 ChatGPT answers
- OPSM1 of 3Named in 1 of 3 ChatGPT answers
- Bennett + Pearson Optometrists0 of 3Named in 0 of 3 ChatGPT answers
- Pearson + Hooker Optometrists0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Napier optometrists
3 answers
Asked ChatGPT
“Which optometrist should I go to in Napier, New Zealand?”
Asked ChatGPT
“What are the best optometrists in Napier, New Zealand?”
Asked ChatGPT
“What's the best optometrist in Napier, New Zealand for an eye check?”
Searched Google, AI Overview
“optometrist napier”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“eye test napier”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Kuske Eyewear compared with other New Zealand Napier optometrists?
Share of searches by month for Specsavers, OPSM, Herb Maynard Optometrist, Kuske Eyewear. The figures are in the table below the chart.
View monthly share of searches table
| Month | Specsavers | OPSM | Herb Maynard Optometrist | Bennett + Pearson Optometrists | Kuske Eyewear | Pearson + Hooker Optometrists |
|---|---|---|---|---|---|---|
| Nov 2025 | 72.8% | 21.1% | 0.88% | 3.5% | 0.88% | 0.88% |
| Dec 2025 | 69.1% | 24.2% | 0.48% | 3.9% | 0.97% | 1.4% |
| Jan 2026 | 71.7% | 22.7% | 1.7% | 1.7% | 0.86% | 1.3% |
| Feb 2026 | 74.7% | 19.6% | 1.3% | 2.2% | 0.89% | 1.3% |
| Mar 2026 | 73.8% | 19.1% | 2.2% | 2.7% | 0.89% | 1.3% |
| Apr 2026 | 73.5% | 20% | 1.9% | 2.8% | 0.93% | 0.93% |
| May 2026 | 75.2% | 17% | 1.8% | 3.7% | 0.92% | 1.4% |
| Jun 2026 | 71.3% | 20.9% | 1.7% | 4.3% | 0.87% | 0.87% |
| Jul 2026 | 73.4% | 19.3% | 2.6% | 2.1% | 1% | 1.6% |
| Aug 2026 | 73.7% | 19.6% | 1.8% | 2.2% | 0.89% | 1.8% |
| Sep 2026 | 74% | 20.6% | 1.8% | 1.3% | 0.9% | 1.3% |
| Oct 2026 | 75.7% | 17.8% | 3% | 1.5% | 0.99% | 0.99% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.7% | 1.5K | -7.3% | +1.8 points | |
| 2, held 2nd | 17.8% | 360 | -21.7% | -2.8 points | |
| 3, held 3rd | 3% | 60 | +50% | +1.2 points | |
| 4, held 4th | 1.5% | 30 | 0% | +0.1 points | |
| 5, moved from 6th to 5th | 0.99% | 20 | 0% | +0.1 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 0.99% | 20 | -33.3% | -0.4 pointsmoved from 5th to 6th |
75.7%
Held 1st. 1.5K estimated branded searches, -7.3% vs prior month. Share +1.8 points.
2.
OPSM17.8%
Held 2nd. 360 estimated branded searches, -21.7% vs prior month. Share -2.8 points.
Held 3rd. 60 estimated branded searches, +50% vs prior month. Share +1.2 points.
Held 4th. 30 estimated branded searches, 0% vs prior month. Share +0.1 points.
0.99%
Moved from 6th to 5th. 20 estimated branded searches, 0% vs prior month. Share +0.1 points.
Moved from 5th to 6th. 20 estimated branded searches, -33.3% vs prior month. Share -0.4 points.
Compare popularity between Kuske Eyewear and its closest rivals
- Kuske Eyewear vs Specsavers: compare popularity
- Kuske Eyewear vs OPSM: compare popularity
- Kuske Eyewear vs Herb Maynard Optometrist: compare popularity
- Kuske Eyewear vs Bennett + Pearson Optometrists: compare popularity
- Kuske Eyewear vs Pearson + Hooker Optometrists: compare popularity
- Compare Kuske Eyewear with any brand
Every comparison with Kuske Eyewear
7 comparisons
How has branded search demand for Kuske Eyewear changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Kuske Eyewear in New Zealand rose from 80 to 130.
- Across the 12 months ending October 2026, Kuske Eyewear’s share of searches among Napier optometrists in New Zealand held steady, from 0.88% to 0.99%.
How did search popularity change for New Zealand Napier optometrists in October 2026?
6 changes
In October 2026, Specsavers gained share of searches among Napier optometrists in New Zealand, from 74% to 75.7%.
In October 2026, Herb Maynard Optometrist gained share of searches among Napier optometrists in New Zealand, from 1.8% to 3%.
In October 2026, OPSM lost share of searches among Napier optometrists in New Zealand, from 20.6% to 17.8%.
In October 2026, Kuske Eyewear rose from 6th to 5th among Napier optometrists in New Zealand.
In October 2026, Pearson + Hooker Optometrists fell from 5th to 6th among Napier optometrists in New Zealand.
Estimated monthly branded searches for Bennett + Pearson Optometrists in New Zealand fell 62.5% over 12 measured months, from 80 to 30 in October 2026.
How are Kuske Eyewear’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Kuske Eyewear’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- kuske
- kuske eyewear
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Where does Kuske Eyewear compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Nelson optometrists | 5th of 5 | 1.2% | Show ranking |
| Napier optometrists | 5th of 6 | 0.99% | Shown above |
Is Kuske Eyewear your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.