Herb Maynard Optometrist vs Kuske Eyewear:Which is more popular in New Zealand?
In October 2026, Herb Maynard Optometrist had more branded searches than Kuske Eyewear among Napier optometrists in New Zealand. Herb Maynard Optometrist had about 60 branded searches, while Kuske Eyewear had 20. Herb Maynard Optometrist made up 3% of all Napier optometrist searches we track, and Kuske Eyewear accounted for 0.99%. When we asked ChatGPT and Google AI Overviews about Napier optometrists, Kuske Eyewear appeared in all three answers and Herb Maynard Optometrist in two. Kuske Eyewear was mentioned before Herb Maynard Optometrist in two out of three answers.
Who do people search for more?
Herb Maynard Optometrist, about 3 searches for every 1 for Kuske Eyewear
Who does AI mention more?
Kuske Eyewear, mentioned in every answer we collected
Who does AI recommend more?
Kuske Eyewear, named ahead of Herb Maynard Optometrist in 2 of 3 answers
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Top Napier optometrists in ChatGPT and Google AI Overviews
In three ChatGPT questions, Kuske Eyewear appeared in all three answers. Herb Maynard Optometrist was mentioned in two out of three: in two of the three ChatGPT answers. Kuske Eyewear was listed before Herb Maynard Optometrist in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Specsavers3 of 3Named in 3 of 3 ChatGPT answers
Kuske Eyewear3 of 3Named in 3 of 3 ChatGPT answers
Herb Maynard Optometrist2 of 3Named in 2 of 3 ChatGPT answers
OPSM1 of 3Named in 1 of 3 ChatGPT answers
Bennett + Pearson Optometrists0 of 3Named in 0 of 3 ChatGPT answers
Pearson + Hooker Optometrists0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Napier optometrists
3 answers
Asked ChatGPT
“Which optometrist should I go to in Napier, New Zealand?”
Asked ChatGPT
“What are the best optometrists in Napier, New Zealand?”
Asked ChatGPT
“What's the best optometrist in Napier, New Zealand for an eye check?”
Searched Google, AI Overview
“optometrist napier”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“eye test napier”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Herb Maynard Optometrist or Kuske Eyewear more popular in search?
This chart shows how often people search Google for Herb Maynard Optometrist and Kuske Eyewear by name. Each line represents a brand's share of searches for all six Napier optometrists we track, month by month, from searches in New Zealand.
Share of searches by month for Herb Maynard Optometrist, Kuske Eyewear. The figures are in the table below the chart.
View monthly share of searches table
| Month | Specsavers | OPSM | Herb Maynard Optometrist | Bennett + Pearson Optometrists | Kuske Eyewear | Pearson + Hooker Optometrists |
|---|---|---|---|---|---|---|
| Nov 2025 | 72.8% | 21.1% | 0.88% | 3.5% | 0.88% | 0.88% |
| Dec 2025 | 69.1% | 24.2% | 0.48% | 3.9% | 0.97% | 1.4% |
| Jan 2026 | 71.7% | 22.7% | 1.7% | 1.7% | 0.86% | 1.3% |
| Feb 2026 | 74.7% | 19.6% | 1.3% | 2.2% | 0.89% | 1.3% |
| Mar 2026 | 73.8% | 19.1% | 2.2% | 2.7% | 0.89% | 1.3% |
| Apr 2026 | 73.5% | 20% | 1.9% | 2.8% | 0.93% | 0.93% |
| May 2026 | 75.2% | 17% | 1.8% | 3.7% | 0.92% | 1.4% |
| Jun 2026 | 71.3% | 20.9% | 1.7% | 4.3% | 0.87% | 0.87% |
| Jul 2026 | 73.4% | 19.3% | 2.6% | 2.1% | 1% | 1.6% |
| Aug 2026 | 73.7% | 19.6% | 1.8% | 2.2% | 0.89% | 1.8% |
| Sep 2026 | 74% | 20.6% | 1.8% | 1.3% | 0.9% | 1.3% |
| Oct 2026 | 75.7% | 17.8% | 3% | 1.5% | 0.99% | 0.99% |
How has branded search for Herb Maynard Optometrist and Kuske Eyewear changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Herb Maynard Optometrist took it in January 2026.
- Across the 12 months ending October 2026, Herb Maynard Optometrist’s share of searches among Napier optometrists in New Zealand moved from 0.88% to 3%, and its estimated monthly branded searches moved from 20 to 60.
- Across the 12 months ending October 2026, Kuske Eyewear’s share of searches among Napier optometrists in New Zealand moved from 0.88% to 0.99%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand Napier optometrists in October 2026?
2 changes

In October 2026, Herb Maynard Optometrist gained share of searches among Napier optometrists in New Zealand, from 1.8% to 3%.

In October 2026, Kuske Eyewear rose from 6th to 5th among Napier optometrists in New Zealand.
How are Herb Maynard Optometrist’s and Kuske Eyewear’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Herb Maynard Optometrist’s and Kuske Eyewear’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Herb Maynard Optometrist
2 branded search terms
- herb maynard optometrist
- herb maynard optometrist napier
Kuske Eyewear
2 branded search terms
- kuske
- kuske eyewear
Other head-to-heads among Napier optometrists

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