Brandwave

How popular isBlack Swan Lakeside Boutique Hotel?

In October 2026, people searched for Black Swan Lakeside Boutique Hotel by name about 720 times in New Zealand, an 18.2% decrease from the previous year. These searches made up 2.2% of all New Zealand Rotorua hotel searches, placing Black Swan Lakeside Boutique Hotel ninth out of nine hotels. When we asked both ChatGPT and Google AI Overviews about Rotorua hotels, Black Swan Lakeside Boutique Hotel appeared in all answers and was the joint second most recommended of the nine.

Search and AI answers in October 2026

Black Swan Lakeside Boutique Hotel is the ninth most searched of 9 competitors and the joint second most recommended in the AI answers we collected.

  1. Millennium Hotel RotoruaShare of searches 30.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Pullman RotoruaShare of searches 17.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. Sudima Lake RotoruaShare of searches 16.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Novotel Rotorua LakesideShare of searches 11.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Black Swan Lakeside Boutique HotelShare of searches 2.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd

+4 more

Follow Black Swan Lakeside Boutique Hotel and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top Rotorua hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, Black Swan Lakeside Boutique Hotel appeared in all three answers. Black Swan Lakeside Boutique Hotel is the joint second most recommended of the nine.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Rotorua hotels

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Black Swan Lakeside Boutique Hotel compared with other New Zealand Rotorua hotels?

Black Swan Lakeside Boutique Hotel against Rotorua hotels in New Zealand, by month

Share of searches by month for Millennium Hotel Rotorua, Pullman Rotorua, Sudima Lake Rotorua, Novotel Rotorua Lakeside, Regal Palms Resort, Regent of Rotorua, Aura Accommodation, Prince's Gate Hotel, Black Swan Lakeside Boutique Hotel. The figures are in the table below the chart.

View monthly share of searches table
MonthMillennium Hotel RotoruaPullman RotoruaSudima Lake RotoruaNovotel Rotorua LakesideRegal Palms ResortRegent of RotoruaAura AccommodationPrince's Gate HotelBlack Swan Lakeside Boutique Hotel
Nov 202529.9%17.1%16.1%10.8%7.4%8.6%4.8%2.6%2.6%
Dec 202525.8%17.9%20.9%11.4%7.1%7.5%4.9%2.3%2.3%
Jan 202629%16.4%19.2%13%6.9%6.9%4.5%2.1%2.1%
Feb 202628.2%16.9%18.6%10.2%7.8%8.2%4.5%2.8%2.8%
Mar 202628.8%16.8%19.1%10.5%7.5%6.9%4.6%2.9%2.9%
Apr 202627.9%19.8%18.4%12.4%6%6.6%3.6%2.8%2.4%
May 202630.3%18%16.5%13.4%5.3%5.7%3.9%3.9%3%
Jun 202625.5%22.5%16.8%13.7%4.9%5.9%4%4%2.7%
Jul 202629.2%21.6%15.8%13%4.7%5.7%3.8%3.8%2.4%
Aug 202630.2%19.4%16.2%13.3%3.9%5.7%3.9%4.8%2.6%
Sep 202627.9%19.7%15.1%15.2%6.4%5.3%4.4%3.6%2.4%
Oct 202630.6%17.5%16.6%11.2%7.6%7.3%4%3.1%2.2%
  1. Held 1st. 10K estimated branded searches, -0.79% vs prior month. Share +2.6 points.

  2. Held 2nd. 5.7K estimated branded searches, -19.4% vs prior month. Share -2.2 points.

  3. Moved from 4th to 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +1.5 points.

  4. Moved from 3rd to 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -4 points.

  5. Held 5th. 2.5K estimated branded searches, +7.8% vs prior month. Share +1.2 points.

  6. Held 6th. 2.4K estimated branded searches, +26.3% vs prior month. Share +2.1 points.

  7. Held 7th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.5 points.

  8. Held 8th. 1K estimated branded searches, -23.1% vs prior month. Share -0.5 points.

  9. Held 9th. 720 estimated branded searches, -18.2% vs prior month. Share -0.2 points.

Compare popularity between Black Swan Lakeside Boutique Hotel and its closest rivals

Every comparison with Black Swan Lakeside Boutique Hotel

8 comparisons

How has branded search demand for Black Swan Lakeside Boutique Hotel changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Black Swan Lakeside Boutique Hotel in New Zealand fell from 880 to 720.
  • Across the 12 months ending October 2026, Black Swan Lakeside Boutique Hotel fell from 8th to 9th among Rotorua hotels in New Zealand.

How did search popularity change for New Zealand Rotorua hotels in October 2026?

6 changes
  1. In October 2026, Sudima Lake Rotorua overtook Novotel Rotorua Lakeside to rank 3rd among Rotorua hotels in New Zealand, with 16.6% of the searches.

  2. In October 2026, Millennium Hotel Rotorua gained share of searches among Rotorua hotels in New Zealand, from 27.9% to 30.6%.

  3. In October 2026, Regent of Rotorua gained share of searches among Rotorua hotels in New Zealand, from 5.3% to 7.3%.

  4. In October 2026, Regal Palms Resort gained share of searches among Rotorua hotels in New Zealand, from 6.4% to 7.6%.

  5. In October 2026, Novotel Rotorua Lakeside lost share of searches among Rotorua hotels in New Zealand, from 15.2% to 11.2%.

  6. In October 2026, Pullman Rotorua lost share of searches among Rotorua hotels in New Zealand, from 19.7% to 17.5%.

How are Black Swan Lakeside Boutique Hotel’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Black Swan Lakeside Boutique Hotel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • black swan lakeside boutique hotel
  • black swan lakeside boutique hotel rotorua

Do you work for Black Swan Lakeside Boutique Hotel? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Black Swan Lakeside Boutique Hotel your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.