How popular isRegent of Rotorua?
In October 2026, people searched for Regent of Rotorua by name about 2,400 times in New Zealand, a 17.2% decrease from the previous year. These searches made up 7.3% of all New Zealand Rotorua hotel searches, placing Regent of Rotorua sixth out of nine hotels. When we asked both ChatGPT and Google AI Overviews about Rotorua hotels, Regent of Rotorua appeared in two of the three answers and was the joint second most recommended of the nine.
Regent of Rotorua is the sixth most searched of 9 competitors and the joint second most recommended in the AI answers we collected.
Millennium Hotel RotoruaShare of searches 30.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Pullman RotoruaShare of searches 17.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
Sudima Lake RotoruaShare of searches 16.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Novotel Rotorua LakesideShare of searches 11.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Regent of RotoruaShare of searches 7.3%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
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Top Rotorua hotels in ChatGPT and Google AI Overviews
In three ChatGPT questions, Regent of Rotorua was mentioned in two out of three: in two of the three ChatGPT answers. Regent of Rotorua is the joint second most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pullman Rotorua3 of 3Named in 3 of 3 ChatGPT answers
Black Swan Lakeside Boutique Hotel3 of 3Named in 3 of 3 ChatGPT answers
Regal Palms Resort2 of 3Named in 2 of 3 ChatGPT answers
Regent of Rotorua2 of 3Named in 2 of 3 ChatGPT answers
Aura Accommodation2 of 3Named in 2 of 3 ChatGPT answers
Millennium Hotel Rotorua0 of 3Named in 0 of 3 ChatGPT answers
Sudima Lake Rotorua0 of 3Named in 0 of 3 ChatGPT answers
Novotel Rotorua Lakeside0 of 3Named in 0 of 3 ChatGPT answers
Prince's Gate Hotel0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Rotorua hotels
3 answers
Asked ChatGPT
“Which hotel should I book in Rotorua, New Zealand?”
Asked ChatGPT
“What are the best hotels in Rotorua, New Zealand?”
Asked ChatGPT
“What's the best hotel in Rotorua, New Zealand for a night stay?”
Searched Google, AI Overview
“rotorua hotels”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“rotorua lake hotel”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Regent of Rotorua compared with other New Zealand Rotorua hotels?
Share of searches by month for Millennium Hotel Rotorua, Pullman Rotorua, Sudima Lake Rotorua, Novotel Rotorua Lakeside, Regal Palms Resort, Regent of Rotorua, Aura Accommodation, Prince's Gate Hotel, Black Swan Lakeside Boutique Hotel. The figures are in the table below the chart.
View monthly share of searches table
| Month | Millennium Hotel Rotorua | Pullman Rotorua | Sudima Lake Rotorua | Novotel Rotorua Lakeside | Regal Palms Resort | Regent of Rotorua | Aura Accommodation | Prince's Gate Hotel | Black Swan Lakeside Boutique Hotel |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 29.9% | 17.1% | 16.1% | 10.8% | 7.4% | 8.6% | 4.8% | 2.6% | 2.6% |
| Dec 2025 | 25.8% | 17.9% | 20.9% | 11.4% | 7.1% | 7.5% | 4.9% | 2.3% | 2.3% |
| Jan 2026 | 29% | 16.4% | 19.2% | 13% | 6.9% | 6.9% | 4.5% | 2.1% | 2.1% |
| Feb 2026 | 28.2% | 16.9% | 18.6% | 10.2% | 7.8% | 8.2% | 4.5% | 2.8% | 2.8% |
| Mar 2026 | 28.8% | 16.8% | 19.1% | 10.5% | 7.5% | 6.9% | 4.6% | 2.9% | 2.9% |
| Apr 2026 | 27.9% | 19.8% | 18.4% | 12.4% | 6% | 6.6% | 3.6% | 2.8% | 2.4% |
| May 2026 | 30.3% | 18% | 16.5% | 13.4% | 5.3% | 5.7% | 3.9% | 3.9% | 3% |
| Jun 2026 | 25.5% | 22.5% | 16.8% | 13.7% | 4.9% | 5.9% | 4% | 4% | 2.7% |
| Jul 2026 | 29.2% | 21.6% | 15.8% | 13% | 4.7% | 5.7% | 3.8% | 3.8% | 2.4% |
| Aug 2026 | 30.2% | 19.4% | 16.2% | 13.3% | 3.9% | 5.7% | 3.9% | 4.8% | 2.6% |
| Sep 2026 | 27.9% | 19.7% | 15.1% | 15.2% | 6.4% | 5.3% | 4.4% | 3.6% | 2.4% |
| Oct 2026 | 30.6% | 17.5% | 16.6% | 11.2% | 7.6% | 7.3% | 4% | 3.1% | 2.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 30.6% | 10K | -0.79% | +2.6 points | |
| 2, held 2nd | 17.5% | 5.7K | -19.4% | -2.2 points | |
| 3, moved from 4th to 3rd | 16.6% | 5.4K | 0% | +1.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 11.2% | 3.6K | -33.3% | -4 pointsmoved from 3rd to 4th | |
| 5, held 5th | 7.6% | 2.5K | +7.8% | +1.2 points | |
| 6, held 6th | 7.3% | 2.4K | +26.3% | +2.1 points | |
| 7, held 7th | 4% | 1.3K | -18.8% | -0.5 points | |
| 8, held 8th | 3.1% | 1K | -23.1% | -0.5 points | |
| 9, held 9th | 2.2% | 720 | -18.2% | -0.2 points |
30.6%
Held 1st. 10K estimated branded searches, -0.79% vs prior month. Share +2.6 points.
17.5%
Held 2nd. 5.7K estimated branded searches, -19.4% vs prior month. Share -2.2 points.
16.6%
Moved from 4th to 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +1.5 points.
11.2%
Moved from 3rd to 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -4 points.
7.6%
Held 5th. 2.5K estimated branded searches, +7.8% vs prior month. Share +1.2 points.
7.3%
Held 6th. 2.4K estimated branded searches, +26.3% vs prior month. Share +2.1 points.
Held 7th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.5 points.
3.1%
Held 8th. 1K estimated branded searches, -23.1% vs prior month. Share -0.5 points.
Held 9th. 720 estimated branded searches, -18.2% vs prior month. Share -0.2 points.
Compare popularity between Regent of Rotorua and its closest rivals

Regent of Rotorua vs Sudima Lake Rotorua: compare popularity
Regent of Rotorua vs Novotel Rotorua Lakeside: compare popularity
Regent of Rotorua vs Regal Palms Resort: compare popularity
Regent of Rotorua vs Aura Accommodation: compare popularity
Regent of Rotorua vs Prince's Gate Hotel: compare popularity- Compare Regent of Rotorua with any brand
Every comparison with Regent of Rotorua
8 comparisons
- Millennium Hotel Rotorua vs Regent of Rotorua
- Novotel Rotorua Lakeside vs Regent of Rotorua
- Pullman Rotorua vs Regent of Rotorua
- Regal Palms Resort vs Regent of Rotorua
- Regent of Rotorua vs Sudima Lake Rotorua
- Aura Accommodation vs Regent of Rotorua
- Prince's Gate Hotel vs Regent of Rotorua
- Black Swan Lakeside Boutique Hotel vs Regent of Rotorua
How has branded search demand for Regent of Rotorua changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Regent of Rotorua in New Zealand fell from 2.9K to 2.4K.
- Across the 12 months ending October 2026, Regent of Rotorua’s share of searches among Rotorua hotels in New Zealand decreased from 8.6% to 7.3%.
- Across the 12 months ending October 2026, Regent of Rotorua’s share of searches among Rotorua hotels in New Zealand peaked at 8.6% in November 2025 and was lowest at 5.3% in September 2026.
- Across the 12 months ending October 2026, Regent of Rotorua fell from 5th to 6th among Rotorua hotels in New Zealand.
How did search popularity change for New Zealand Rotorua hotels in October 2026?
6 changes

In October 2026, Sudima Lake Rotorua overtook Novotel Rotorua Lakeside to rank 3rd among Rotorua hotels in New Zealand, with 16.6% of the searches.

In October 2026, Millennium Hotel Rotorua gained share of searches among Rotorua hotels in New Zealand, from 27.9% to 30.6%.

In October 2026, Regent of Rotorua gained share of searches among Rotorua hotels in New Zealand, from 5.3% to 7.3%.

In October 2026, Regal Palms Resort gained share of searches among Rotorua hotels in New Zealand, from 6.4% to 7.6%.

In October 2026, Novotel Rotorua Lakeside lost share of searches among Rotorua hotels in New Zealand, from 15.2% to 11.2%.

In October 2026, Pullman Rotorua lost share of searches among Rotorua hotels in New Zealand, from 19.7% to 17.5%.
How are Regent of Rotorua’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Regent of Rotorua’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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