Regent of Rotorua vs Sudima Lake Rotorua:Which is more popular by branded search in New Zealand?
In August 2026, Sudima Lake Rotorua had more branded searches than Regent of Rotorua among rotorua hotels in New Zealand. Sudima Lake Rotorua was estimated to have 5.4K branded searches compared to Regent of Rotorua’s 1.9K, and held a 15.8% Share of Search versus Regent of Rotorua’s 5.5%.
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Which is more popular in search, Regent of Rotorua or Sudima Lake Rotorua?
Compare the Rotorua hotels and lake resorts visitors stay at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sudima Lake Rotorua, Regent of Rotorua. The figures are in the table below the chart.
View monthly share of search table
| Month | Millennium Hotel Rotorua | Novotel Rotorua Lakeside | Pullman Rotorua | Sudima Lake Rotorua | Regent of Rotorua | Prince's Gate Hotel |
|---|---|---|---|---|---|---|
| Oct 2025 | 30% | 24.9% | 18.8% | 16.2% | 7.2% | 3% |
| Nov 2025 | 28% | 28.3% | 18.1% | 15.1% | 8.1% | 2.4% |
| Dec 2025 | 25.1% | 25.2% | 19.9% | 20.3% | 7.2% | 2.2% |
| Jan 2026 | 27.4% | 27.8% | 18.1% | 18.2% | 6.5% | 2% |
| Feb 2026 | 26.9% | 27.1% | 17.8% | 17.8% | 7.8% | 2.7% |
| Mar 2026 | 27.1% | 27.3% | 18.5% | 17.9% | 6.5% | 2.7% |
| Apr 2026 | 26.4% | 26.9% | 20.3% | 17.5% | 6.3% | 2.6% |
| May 2026 | 28.4% | 28.7% | 18.4% | 15.4% | 5.4% | 3.7% |
| Jun 2026 | 25% | 25.2% | 23.7% | 16.4% | 5.7% | 3.9% |
| Jul 2026 | 28.6% | 23.7% | 23% | 15.5% | 5.6% | 3.7% |
| Aug 2026 | 29.4% | 24.4% | 20.2% | 15.8% | 5.5% | 4.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Regent of Rotorua and Sudima Lake Rotorua comparison changed over the last 12 months?
3 findings
- Sudima Lake Rotorua was ahead of Regent of Rotorua in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Regent of Rotorua’s estimated Share of Search among rotorua hotels in New Zealand moved from 7.2% to 5.5%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 11 months ending August 2026, Sudima Lake Rotorua’s estimated Share of Search among rotorua hotels in New Zealand moved from 16.2% to 15.8%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for New Zealand rotorua hotels in August 2026?
1 change

Estimated monthly branded searches for Regent of Rotorua in New Zealand fell 21.2% over 11 measured months, from 2.4K to 1.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Regent of Rotorua’s and Sudima Lake Rotorua’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Regent of Rotorua
2 branded search terms
- regent of rotorua
- regent of rotorua near me
Sudima Lake Rotorua
2 branded search terms
- sudima rotorua
- sudima rotorua breakfast

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