Brandwave

How popular isSudima Lake Rotorua in search?

In August 2026, there were an estimated 5.4K branded searches for Sudima Lake Rotorua in New Zealand which held steady over the last 11 months. Sudima Lake Rotorua holds 15.8% estimated Share of Search among New Zealand rotorua hotels and is ranked 4th of 6 competitors for search popularity.

Share of Search, August 2026
  1. Millennium Hotel Rotorua29.4%
  2. Novotel Rotorua Lakeside24.4%
  3. Pullman Rotorua20.2%
  4. Sudima Lake Rotorua15.8%
  5. Regent of Rotorua5.5%
  6. Prince's Gate Hotel4.7%
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Which rotorua hotels compete with Sudima Lake Rotorua?

Sudima Lake Rotorua against rotorua hotels in New Zealand, by month

Share of Search by month for Millennium Hotel Rotorua, Novotel Rotorua Lakeside, Pullman Rotorua, Sudima Lake Rotorua, Regent of Rotorua, Prince's Gate Hotel. The figures are in the table below the chart.

View monthly share of search table
MonthMillennium Hotel RotoruaNovotel Rotorua LakesidePullman RotoruaSudima Lake RotoruaRegent of RotoruaPrince's Gate Hotel
Oct 202530%24.9%18.8%16.2%7.2%3%
Nov 202528%28.3%18.1%15.1%8.1%2.4%
Dec 202525.1%25.2%19.9%20.3%7.2%2.2%
Jan 202627.4%27.8%18.1%18.2%6.5%2%
Feb 202626.9%27.1%17.8%17.8%7.8%2.7%
Mar 202627.1%27.3%18.5%17.9%6.5%2.7%
Apr 202626.4%26.9%20.3%17.5%6.3%2.6%
May 202628.4%28.7%18.4%15.4%5.4%3.7%
Jun 202625%25.2%23.7%16.4%5.7%3.9%
Jul 202628.6%23.7%23%15.5%5.6%3.7%
Aug 202629.4%24.4%20.2%15.8%5.5%4.7%
Sep 2026——————

  1. 1.Millennium Hotel Rotorua

    29.4%

    held 1st · 10.1K estimated branded searches · -18.2% vs prior month · +0.8 points

  2. 2.Novotel Rotorua Lakeside

    24.4%

    held 2nd · 8.4K estimated branded searches · -18% vs prior month · +0.7 points

  3. 3.Pullman Rotorua

    20.2%

    held 3rd · 6.9K estimated branded searches · -30% vs prior month · -2.8 points

  4. 4.Sudima Lake Rotorua

    15.8%

    held 4th · 5.4K estimated branded searches · -18.6% vs prior month · +0.4 points

  5. 5.Regent of Rotorua

    5.5%

    held 5th · 1.9K estimated branded searches · -20.8% vs prior month · 0 points

  6. 6.Prince's Gate Hotel

    4.7%

    held 6th · 1.6K estimated branded searches · 0% vs prior month · +1 points

Compare search popularity between Sudima Lake Rotorua and its closest rivals

How has branded search demand for Sudima Lake Rotorua changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Sudima Lake Rotorua in New Zealand held steady at 5.4K.
  • Across the 11 months ending August 2026, Sudima Lake Rotorua’s estimated Share of Search among rotorua hotels in New Zealand peaked at 20.3% in December 2025 and was lowest at 15.1% in November 2025.

How did search popularity change for New Zealand rotorua hotels in August 2026?

  1. In August 2026, Prince's Gate Hotel gained estimated Share of Search among rotorua hotels in New Zealand, from 3.7% to 4.7%.

  2. In August 2026, Millennium Hotel Rotorua gained estimated Share of Search among rotorua hotels in New Zealand, from 28.6% to 29.4%.

  3. In August 2026, Novotel Rotorua Lakeside gained estimated Share of Search among rotorua hotels in New Zealand, from 23.7% to 24.4%.

  4. In August 2026, Pullman Rotorua lost estimated Share of Search among rotorua hotels in New Zealand, from 23% to 20.2%.

  5. Estimated monthly branded searches for Regent of Rotorua in New Zealand fell 21.2% over 11 measured months, from 2.4K to 1.9K in August 2026.

How is Sudima Lake Rotorua measured?

Brandwave collects information about searches that people make online using Sudima Lake Rotorua’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • sudima rotorua
  • sudima rotorua breakfast

How the Brand Demand Index is measured

Who owns Sudima Lake Rotorua?

Sudima Lake Rotorua is owned by Sudima Hotels. Brandwave also tracks Sudima Hotels and Sudima Christchurch Airport, owned by the same company, in New Zealand.

Do you work for Sudima Lake Rotorua? To request corrections or removal please contact us via our support page and we will be happy to assist.

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