Brandwave

How popular isAsset Recruitment in search?

In August 2026, there were an estimated 1.1K branded searches for Asset Recruitment in New Zealand which is up 34.9% over the last 11 months. Asset Recruitment holds 8.8% estimated Share of Search among New Zealand hamilton recruitment agencies and is ranked 3rd of 4 competitors for search popularity.

Share of Search, August 2026
  1. OneStaff79%
  2. Drake11.5%
  3. Asset Recruitment8.8%
  4. RecruitNet0.71%
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Which hamilton recruitment agencies compete with Asset Recruitment?

Asset Recruitment against hamilton recruitment agencies in New Zealand, by month

Share of Search by month for OneStaff, Drake, Asset Recruitment. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffDrakeAsset RecruitmentRecruitNet
Oct 202584.1%9.7%5.9%0.35%
Nov 202585.2%9.5%5%0.36%
Dec 202583%10.3%6.4%0.36%
Jan 202681.5%12.5%5.6%0.35%
Feb 202681.5%10.5%7.7%0.28%
Mar 202681.7%11%7%0.28%
Apr 202681.5%11.4%6.8%0.25%
May 202682.3%10.6%6.9%0.21%
Jun 202683.3%9.6%6.9%0.28%
Jul 202681.4%10.6%7.5%0.56%
Aug 202679%11.5%8.8%0.71%
Sep 2026————

  1. 1.OneStaff

    79%

    held 1st · 10.1K estimated branded searches · -1.8% vs prior month · -2.4 points

  2. 2.Drake

    11.5%

    held 2nd · 1.5K estimated branded searches · +10.5% vs prior month · +1 points

  3. 3.Asset Recruitment

    8.8%

    held 3rd · 1.1K estimated branded searches · +19.1% vs prior month · +1.3 points

  4. 4.RecruitNet

    0.71%

    held 4th · 90 estimated branded searches · +28.6% vs prior month · +0.1 points

Compare search popularity between Asset Recruitment and its closest rivals

How has branded search demand for Asset Recruitment changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Asset Recruitment in New Zealand rose from 830 to 1.1K.
  • Across the 11 months ending August 2026, Asset Recruitment’s estimated Share of Search among hamilton recruitment agencies in New Zealand increased from 5.9% to 8.8%.
  • Across the 11 months ending August 2026, Asset Recruitment’s estimated Share of Search among hamilton recruitment agencies in New Zealand peaked at 8.8% in August 2026 and was lowest at 5% in November 2025.

How did search popularity change for New Zealand hamilton recruitment agencies in August 2026?

  1. In August 2026, Asset Recruitment gained estimated Share of Search among hamilton recruitment agencies in New Zealand, from 7.5% to 8.8%.

  2. In August 2026, Drake gained estimated Share of Search among hamilton recruitment agencies in New Zealand, from 10.6% to 11.5%.

  3. In August 2026, OneStaff lost estimated Share of Search among hamilton recruitment agencies in New Zealand, from 81.4% to 79%.

  4. Estimated monthly branded searches for RecruitNet in New Zealand rose 80% over 11 measured months, from 50 to 90 in August 2026.

How is Asset Recruitment measured?

Brandwave collects information about searches that people make online using Asset Recruitment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • asset recruitment
  • asset recruitment agency
  • asset recruitment hamilton
  • asset recruitment jobs
  • assetrec.co.nz
  • assetrecruitment

Do you work for Asset Recruitment? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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