Brandwave

Nivea vs Sol de Janeiro:Which is more popular?

In October 2026, Nivea had more branded searches than Sol de Janeiro among body lotion worldwide. Nivea had about 453,000 branded searches, while Sol de Janeiro had 21,000. Nivea made up 26.8% of all body lotion searches we track, and Sol de Janeiro accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about body lotion, Nivea appeared in one of the five answers and Sol de Janeiro in none.

Among body lotion worldwide in October 2026

Who do people search for more?

Nivea, about 22 searches for every 1 for Sol de Janeiro

Nivea 453K searchesSol de Janeiro 21K searches

Who does AI mention more?

Nivea, mentioned in 1 of 5 answers, Sol de Janeiro in 0

Nivea in 1 of 5Sol de Janeiro in 0 of 5

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Top body lotion in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nivea was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Sol de Janeiro did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CeraVe1st
  2. Aveeno2nd
  3. La Roche-Posay3rd
  4. Nivea4th
  5. Vaseline5th
  6. E45–
  7. Jergens–
  8. Palmer's–
  9. Cetaphil–
  10. Sol de Janeiro–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Aveeno4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CeraVe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • La Roche-Posay3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vaseline1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nivea1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cetaphil1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • E450 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jergens0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Palmer's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sol de Janeiro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about body lotion

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Nivea or Sol de Janeiro more popular in search?

This chart shows how often people search Google for Nivea and Sol de Janeiro by name. Each line represents a brand's share of searches for all 11 body lotion we track, month by month, from English-language searches worldwide.

Nivea and Sol de Janeiro among body lotion worldwide, by month

Share of searches by month for Nivea, Sol de Janeiro. The figures are in the table below the chart.

View monthly share of searches table
MonthVaselineNiveaE45JergensPalmer'sCetaphilAveenoCeraVeSol de JaneiroLa Roche-PosayNaturium
Nov 202535.4%28%5.9%6%6.3%5.4%4.1%4.9%2%0.86%1.2%
Dec 202529.6%27.1%5.7%6.9%7.5%5.8%5.7%6.8%2.7%1%1.3%
Jan 202625.9%23.1%8.1%7.9%8.9%6.4%6.5%8.5%1.9%1.2%1.7%
Feb 202625.2%22.5%8%8.4%10.2%6.2%6.4%8.3%1.9%1.4%1.6%
Mar 202623.5%21%11.1%8.6%9.8%6.1%7.2%8.2%1.7%1.2%1.6%
Apr 202624.6%22.1%9.3%8.2%10%6%6.2%8.2%1.8%1.5%1.9%
May 202622.3%19.8%9.6%8.4%10.3%6.2%6.4%8.4%5%1.5%2.1%
Jun 202621.7%18.3%8.5%8.2%10%7.1%6.2%7.4%8.7%1.3%2.5%
Jul 202622.7%19.1%10.9%8.6%10.5%7.5%6.5%7.7%2.4%1.4%2.7%
Aug 202624.4%21.9%9.2%8.2%10.3%7.1%6.5%7.3%2.1%1.3%1.7%
Sep 202624.3%21.7%9.4%9.8%9.9%7.3%6.1%7.2%1.7%1.3%1.4%
Oct 202630.2%26.8%8.3%7.2%6.7%6.2%5.8%5.6%1.2%1%1%

Nivea and Sol de Janeiro sell other things too, so only their searches that name this product count here, like “nivea lotion”.

How has branded search for Nivea and Sol de Janeiro changed worldwide over the last 12 months?

3 findings
  • Nivea was ahead of Sol de Janeiro in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Nivea’s share of searches among body lotion worldwide moved from 28% to 26.8%, and its estimated monthly branded searches moved from 469K to 453K.
  • Across the 12 months ending October 2026, Sol de Janeiro’s share of searches among body lotion worldwide moved from 2% to 1.2%, and its estimated monthly branded searches moved from 32.7K to 21K.

How did search popularity change for body lotion worldwide in October 2026?

2 changes
  1. In October 2026, Nivea gained share of searches among body lotion worldwide, from 21.7% to 26.8%.

  2. Sol de Janeiro’s share of searches among body lotion worldwide has lost ground for 3 months in a row, from 2.4% to 1.2% in October 2026.

How are Nivea’s and Sol de Janeiro’s branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Nivea’s and Sol de Janeiro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nivea

4 branded search terms

  • nivea body butter
  • nivea body cream
  • nivea body lotion
  • nivea lotion

Sol de Janeiro

4 branded search terms

  • sol de janeiro body butter
  • sol de janeiro body cream
  • sol de janeiro body lotion
  • sol de janeiro lotion

How the Brand Demand Index is measured

Other head-to-heads among body lotion

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