E45 vs Sol de Janeiro:Which is more popular?
In October 2026, E45 had more branded searches than Sol de Janeiro among body lotion worldwide. E45 had about 140,000 branded searches, while Sol de Janeiro had 21,000. E45 made up 8.3% of all body lotion searches we track, and Sol de Janeiro accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about body lotion, neither E45 nor Sol de Janeiro appeared in any of the five answers.
Who do people search for more?
E45, about 7 searches for every 1 for Sol de Janeiro
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top body lotion in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither E45 nor Sol de Janeiro showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Aveeno4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CeraVe4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
La Roche-Posay3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Vaseline1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nivea1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cetaphil1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- E450 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Jergens0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Palmer's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sol de Janeiro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about body lotion
5 answers
Asked ChatGPT
“Which body lotion should I buy?”
Asked ChatGPT
“What are the best body lotion brands?”
Asked ChatGPT
“What's the best body lotion for dry skin?”
Searched Google, AI Overview
“body lotion”
Searched Google, AI Overview
“body lotion for dry skin”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is E45 or Sol de Janeiro more popular in search?
This chart shows how often people search Google for E45 and Sol de Janeiro by name. Each line represents a brand's share of searches for all 11 body lotion we track, month by month, from English-language searches worldwide.
Share of searches by month for E45, Sol de Janeiro. The figures are in the table below the chart.
View monthly share of searches table
| Month | Vaseline | Nivea | E45 | Jergens | Palmer's | Cetaphil | Aveeno | CeraVe | Sol de Janeiro | La Roche-Posay | Naturium |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 35.4% | 28% | 5.9% | 6% | 6.3% | 5.4% | 4.1% | 4.9% | 2% | 0.86% | 1.2% |
| Dec 2025 | 29.6% | 27.1% | 5.7% | 6.9% | 7.5% | 5.8% | 5.7% | 6.8% | 2.7% | 1% | 1.3% |
| Jan 2026 | 25.9% | 23.1% | 8.1% | 7.9% | 8.9% | 6.4% | 6.5% | 8.5% | 1.9% | 1.2% | 1.7% |
| Feb 2026 | 25.2% | 22.5% | 8% | 8.4% | 10.2% | 6.2% | 6.4% | 8.3% | 1.9% | 1.4% | 1.6% |
| Mar 2026 | 23.5% | 21% | 11.1% | 8.6% | 9.8% | 6.1% | 7.2% | 8.2% | 1.7% | 1.2% | 1.6% |
| Apr 2026 | 24.6% | 22.1% | 9.3% | 8.2% | 10% | 6% | 6.2% | 8.2% | 1.8% | 1.5% | 1.9% |
| May 2026 | 22.3% | 19.8% | 9.6% | 8.4% | 10.3% | 6.2% | 6.4% | 8.4% | 5% | 1.5% | 2.1% |
| Jun 2026 | 21.7% | 18.3% | 8.5% | 8.2% | 10% | 7.1% | 6.2% | 7.4% | 8.7% | 1.3% | 2.5% |
| Jul 2026 | 22.7% | 19.1% | 10.9% | 8.6% | 10.5% | 7.5% | 6.5% | 7.7% | 2.4% | 1.4% | 2.7% |
| Aug 2026 | 24.4% | 21.9% | 9.2% | 8.2% | 10.3% | 7.1% | 6.5% | 7.3% | 2.1% | 1.3% | 1.7% |
| Sep 2026 | 24.3% | 21.7% | 9.4% | 9.8% | 9.9% | 7.3% | 6.1% | 7.2% | 1.7% | 1.3% | 1.4% |
| Oct 2026 | 30.2% | 26.8% | 8.3% | 7.2% | 6.7% | 6.2% | 5.8% | 5.6% | 1.2% | 1% | 1% |
Sol de Janeiro sells other things too, so only its searches that name this product count here, like “sol de janeiro lotion”.
How has branded search for E45 and Sol de Janeiro changed worldwide over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: Sol de Janeiro took it in June 2026, E45 took it in July 2026.
- Across the 12 months ending October 2026, E45’s share of searches among body lotion worldwide moved from 5.9% to 8.3%, and its estimated monthly branded searches moved from 99K to 140K.
- Across the 12 months ending October 2026, Sol de Janeiro’s share of searches among body lotion worldwide moved from 2% to 1.2%, and its estimated monthly branded searches moved from 32.7K to 21K.
How did search popularity change for body lotion worldwide in October 2026?
2 changes
In October 2026, E45 lost share of searches among body lotion worldwide, from 9.4% to 8.3%.
Sol de Janeiro’s share of searches among body lotion worldwide has lost ground for 3 months in a row, from 2.4% to 1.2% in October 2026.
How are E45’s and Sol de Janeiro’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using E45’s and Sol de Janeiro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
E45
2 branded search terms
- e45
- e45 cream
Sol de Janeiro
4 branded search terms
- sol de janeiro body butter
- sol de janeiro body cream
- sol de janeiro body lotion
- sol de janeiro lotion
Other head-to-heads among body lotion
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