Brandwave

CeraVe vs Garnier:Which is more popular by branded search?

In August 2026, CeraVe had more branded searches than Garnier among cleansers worldwide. CeraVe was estimated to have 2.3M branded searches compared to Garnier’s 550K, and held a 29.2% Share of Search versus Garnier’s 7%. These are worldwide searches for English-language branded terms.

Share of Search among cleansers worldwide in August 2026Which is more popular in search, CeraVe or Garnier?
CeraVe29.2%2.3M searches
vs
Garnier7%550K searches

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Which is more popular in search, CeraVe or Garnier?

Compare the cleansers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CeraVe and Garnier among cleansers worldwide, by month

Share of Search by month for CeraVe, Garnier. The figures are in the table below the chart.

View monthly share of search table
MonthCeraVeLa Roche-PosayCetaphilNeutrogenaGarnierSimple
Oct 202531.3%25%28.5%7.5%7.5%0.17%
Nov 202529.5%27.9%29.9%6.9%5.6%0.18%
Dec 202530.5%28.7%27.8%7%5.8%0.16%
Jan 202629.7%27.9%29.8%6.9%5.6%0.15%
Feb 202630%29.4%27.3%7.2%5.9%0.16%
Mar 202628%32.7%26.1%6.6%6.6%0.14%
Apr 202628%32.7%26%6.6%6.6%0.14%
May 202628.4%33.7%24.2%6.8%6.8%0.15%
Jun 202630.1%30.1%26.3%6%7.4%0.13%
Jul 202629.6%29.5%27.5%5.9%7.2%0.16%
Aug 202629.2%28.5%26.6%8.6%7%0.15%
Sep 2026——————

How has the CeraVe and Garnier comparison changed over the last 12 months?

  • CeraVe was ahead of Garnier in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, CeraVe’s estimated Share of Search among cleansers worldwide moved from 31.3% to 29.2%, and its estimated monthly branded searches held steady at 2.3M.
  • Across the 11 months ending August 2026, Garnier’s estimated Share of Search among cleansers worldwide moved from 7.5% to 7%, and its estimated monthly branded searches held steady at 550K.

How did search popularity change for cleansers worldwide in August 2026?

  1. In August 2026, Neutrogena overtook Garnier to rank 4th among cleansers worldwide, at 8.6%.

How each brand is measured

Brandwave collects information about searches that people make online using CeraVe’s and Garnier’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CeraVe

9 branded search terms

  • cerave
  • cerave cleanser
  • cerave com
  • cerave moisturiser
  • cerave moisturizer
  • cerave serum
  • cerave skincare
  • serum cerave
  • skincare cerave

Garnier

1 branded search term

  • garnier

How the Brand Demand Index is measured

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