Brandwave

BabyBjörn vs Mocka:Which is more popular?

In September 2026, Mocka had more branded searches than BabyBjörn among high chairs worldwide. Mocka had about 3,600 branded searches, while BabyBjörn had 2,400. Mocka made up 0.78% of all high chair searches we track, and BabyBjörn accounted for 0.52%. When we asked ChatGPT and Google AI Overviews about high chairs, neither BabyBjörn nor Mocka appeared in any of the five answers.

Among high chairs worldwide in September 2026

Who do people search for more?

Mocka, about 50% more searches than BabyBjörn

Mocka 3.6K searchesBabyBjörn 2.4K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

BabyBjörn in 0 of 5Mocka in 0 of 5

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Top high chairs in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither BabyBjörn nor Mocka showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stokke1st
  2. Mockingbird2nd
  3. Graco3rd
  4. IKEA4th
  5. Chicco5th
  6. Peg Perego–
  7. Mamas & Papas–
  8. Mocka–
  9. BabyBjörn–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stokke4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • IKEA4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mockingbird3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Graco3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chicco2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Peg Perego0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mamas & Papas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mocka0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BabyBjörn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about high chairs

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is BabyBjörn or Mocka more popular in search?

This chart shows how often people search Google for BabyBjörn and Mocka by name. Each line represents a brand's share of searches for all nine high chair brands we track, month by month, from English-language searches worldwide.

BabyBjörn and Mocka among high chairs worldwide, by month

Share of searches by month for Mocka, BabyBjörn. The figures are in the table below the chart.

View monthly share of searches table
MonthStokkeIKEAMockingbirdGracoChiccoPeg PeregoMamas & PapasMockaBabyBjörn
Oct 202547.9%27.2%12%6.1%2%2%1.4%0.87%0.58%
Nov 202554.1%21.3%14%4.5%1.6%1.9%1.3%0.83%0.55%
Dec 202550.3%24.4%12.6%6.4%1.8%2.1%1.2%0.74%0.61%
Jan 202651%24.9%12.8%5.2%1.8%1.7%1.2%0.76%0.61%
Feb 202649.3%23.9%15%5.9%1.7%1.6%1.2%0.72%0.6%
Mar 202652.8%22.8%13.6%4.6%1.9%1.8%1.1%0.65%0.65%
Apr 202648.3%24.6%14.7%5.9%2.1%2%1.1%0.71%0.58%
May 202648.8%24.9%14.9%4.9%2.1%2%1.2%0.71%0.59%
Jun 202647%27.9%14.4%4.7%1.6%1.9%1.1%0.85%0.45%
Jul 202648.6%23.7%18.2%4%1.7%1.6%0.94%0.72%0.48%
Aug 202651.1%24.9%12.8%5.2%1.8%1.7%1.2%0.76%0.51%
Sep 202652.3%24.4%13.1%4.3%1.8%1.8%1.1%0.78%0.52%

Mocka and BabyBjörn sell other things too, so only their searches that name this product count here, like “mocka high chair”.

How has the BabyBjörn and Mocka comparison changed over the last 12 months?

3 findings
  • Mocka was ahead of BabyBjörn in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BabyBjörn’s share of searches among high chairs worldwide moved from 0.58% to 0.52%, and its estimated monthly branded searches held steady at 2.4K.
  • Across the 12 months ending September 2026, Mocka’s share of searches among high chairs worldwide moved from 0.87% to 0.78%, and its estimated monthly branded searches held steady at 3.6K.

How did search popularity change for high chairs worldwide in September 2026?

0 changes

Neither BabyBjörn nor Mocka moved beyond provider rounding among high chairs in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BabyBjörn’s and Mocka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BabyBjörn

1 branded search term

  • babybjorn high chair

Mocka

1 branded search term

  • mocka high chair

How the Brand Demand Index is measured

Other head-to-heads among high chairs

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