BabyBjörn vs Mocka:Which is more popular?
In September 2026, Mocka had more branded searches than BabyBjörn among high chairs worldwide. Mocka had about 3,600 branded searches, while BabyBjörn had 2,400. Mocka made up 0.78% of all high chair searches we track, and BabyBjörn accounted for 0.52%. When we asked ChatGPT and Google AI Overviews about high chairs, neither BabyBjörn nor Mocka appeared in any of the five answers.
Who do people search for more?
Mocka, about 50% more searches than BabyBjörn
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top high chairs in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither BabyBjörn nor Mocka showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Stokke1st
Mockingbird2nd
Graco3rd
IKEA4th
Chicco5th
Peg Perego–
Mamas & Papas–
Mocka–
BabyBjörn–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Stokke4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
IKEA4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mockingbird3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Graco3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Chicco2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Peg Perego0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mamas & Papas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mocka0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
BabyBjörn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about high chairs
5 answers
Asked ChatGPT
“Which high chair should I buy?”
Asked ChatGPT
“What are the best high chairs brands?”
Asked ChatGPT
“What's the best high chair for baby feeding?”
Searched Google, AI Overview
“high chairs”
Searched Google, AI Overview
“baby high chair”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Share of searches by month for Mocka, BabyBjörn. The figures are in the table below the chart.
View monthly share of searches table
| Month | Stokke | IKEA | Mockingbird | Graco | Chicco | Peg Perego | Mamas & Papas | Mocka | BabyBjörn |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.9% | 27.2% | 12% | 6.1% | 2% | 2% | 1.4% | 0.87% | 0.58% |
| Nov 2025 | 54.1% | 21.3% | 14% | 4.5% | 1.6% | 1.9% | 1.3% | 0.83% | 0.55% |
| Dec 2025 | 50.3% | 24.4% | 12.6% | 6.4% | 1.8% | 2.1% | 1.2% | 0.74% | 0.61% |
| Jan 2026 | 51% | 24.9% | 12.8% | 5.2% | 1.8% | 1.7% | 1.2% | 0.76% | 0.61% |
| Feb 2026 | 49.3% | 23.9% | 15% | 5.9% | 1.7% | 1.6% | 1.2% | 0.72% | 0.6% |
| Mar 2026 | 52.8% | 22.8% | 13.6% | 4.6% | 1.9% | 1.8% | 1.1% | 0.65% | 0.65% |
| Apr 2026 | 48.3% | 24.6% | 14.7% | 5.9% | 2.1% | 2% | 1.1% | 0.71% | 0.58% |
| May 2026 | 48.8% | 24.9% | 14.9% | 4.9% | 2.1% | 2% | 1.2% | 0.71% | 0.59% |
| Jun 2026 | 47% | 27.9% | 14.4% | 4.7% | 1.6% | 1.9% | 1.1% | 0.85% | 0.45% |
| Jul 2026 | 48.6% | 23.7% | 18.2% | 4% | 1.7% | 1.6% | 0.94% | 0.72% | 0.48% |
| Aug 2026 | 51.1% | 24.9% | 12.8% | 5.2% | 1.8% | 1.7% | 1.2% | 0.76% | 0.51% |
| Sep 2026 | 52.3% | 24.4% | 13.1% | 4.3% | 1.8% | 1.8% | 1.1% | 0.78% | 0.52% |
Mocka and BabyBjörn sell other things too, so only their searches that name this product count here, like “mocka high chair”.
How has the BabyBjörn and Mocka comparison changed over the last 12 months?
3 findings
- Mocka was ahead of BabyBjörn in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BabyBjörn’s share of searches among high chairs worldwide moved from 0.58% to 0.52%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Mocka’s share of searches among high chairs worldwide moved from 0.87% to 0.78%, and its estimated monthly branded searches held steady at 3.6K.
How did search popularity change for high chairs worldwide in September 2026?
0 changes
Neither BabyBjörn nor Mocka moved beyond provider rounding among high chairs in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BabyBjörn’s and Mocka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among high chairs

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