Brandwave

How popular isPeg Perego in search?

In August 2026, there were an estimated 60.5K branded searches for Peg Perego worldwide which held steady over the last 11 months. Peg Perego holds 4.9% estimated Share of Search among high chairs worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Chicco38.5%
  2. Mamas & Papas28.2%
  3. Stokke13.4%
  4. Graco8.9%
  5. BabyBjorn6%
  6. Peg Perego4.9%
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Which high chairs compete with Peg Perego?

Peg Perego against high chairs worldwide, by month

Share of Search by month for Chicco, Mamas & Papas, Stokke, Graco, BabyBjorn, Peg Perego. The figures are in the table below the chart.

View monthly share of search table
MonthChiccoMamas & PapasStokkeGracoBabyBjornPeg Perego
Oct 202535.4%28.2%13.3%10.9%7.3%4.9%
Nov 202537.7%28.3%13.7%9.2%6.1%5%
Dec 202537.3%30.6%11.8%9.6%6.4%4.3%
Jan 202635.7%28.1%13.3%10.9%7.3%4.9%
Feb 202636.4%27.8%13.1%10.7%7.2%4.8%
Mar 202636.5%28.3%13.4%10.9%6%4.9%
Apr 202637.9%28.4%11.2%11.2%6.2%5%
May 202637.1%28.9%13.7%9.1%6.1%5%
Jun 202636.9%27.9%12.9%10.5%7.1%4.7%
Jul 202635.1%31.5%12.2%10%6.7%4.5%
Aug 202638.5%28.2%13.4%8.9%6%4.9%
Sep 2026——————

  1. 1.Chicco

    38.5%

    Held 1st. 475K estimated branded searches, +22.5% vs prior month. Share +3.4 points.

  2. 2.Mamas & Papas

    28.2%

    Held 2nd. 348K estimated branded searches, 0% vs prior month. Share -3.3 points.

  3. 3.Stokke

    13.4%

    Held 3rd. 165K estimated branded searches, +22.2% vs prior month. Share +1.2 points.

  4. 4.Graco

    8.9%

    Held 4th. 110K estimated branded searches, 0% vs prior month. Share -1 points.

  5. 5.BabyBjorn

    6%

    Held 5th. 74K estimated branded searches, 0% vs prior month. Share -0.7 points.

  6. 6.Peg Perego

    4.9%

    Held 6th. 60.5K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

Compare search popularity between Peg Perego and its closest rivals

Every comparison with Peg Perego

How has branded search demand for Peg Perego changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Peg Perego worldwide held steady at 60.5K.
  • Across the 11 months ending August 2026, Peg Perego’s estimated Share of Search among high chairs worldwide held steady at 4.9%.

How did search popularity change for high chairs worldwide in August 2026?

  1. In August 2026, Chicco gained estimated Share of Search among high chairs worldwide, from 35.1% to 38.5%.

  2. In August 2026, Stokke gained estimated Share of Search among high chairs worldwide, from 12.2% to 13.4%.

  3. In August 2026, Mamas & Papas lost estimated Share of Search among high chairs worldwide, from 31.5% to 28.2%.

  4. In August 2026, Graco lost estimated Share of Search among high chairs worldwide, from 10% to 8.9%.

  5. In August 2026, BabyBjorn lost estimated Share of Search among high chairs worldwide, from 6.7% to 6%.

How is Peg Perego measured?

Brandwave collects information about searches that people make online using Peg Perego’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • peg perego

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How the Brand Demand Index is measured

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