Baby Jogger vs Graco:Which is more popular?
In September 2026, Graco had more branded searches than Baby Jogger among pram and stroller brands worldwide. Graco had about 110,000 branded searches, while Baby Jogger had 27,100. Graco made up 5.2% of all pram and stroller brand searches we track, and Baby Jogger accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about pram and stroller brands, Baby Jogger and Graco each appeared in three of the five answers. Baby Jogger was mentioned before Graco in every answer that named either.
Who do people search for more?
Graco, about 4 searches for every 1 for Baby Jogger
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Baby Jogger, named ahead of Graco in 3 of 3 answers
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Top pram and stroller brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Baby Jogger and Graco were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Baby Jogger was listed before Graco in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
UPPAbaby1st
Bugaboo2nd
Nuna3rd- Baby Jogger4th
Cybex5th- Graco6th
Silver Cross7th
Chicco8th
Joolz9th
Mountain Buggy–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- UPPAbaby5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bugaboo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nuna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Graco3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Baby Jogger3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Chicco2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cybex2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Silver Cross1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Joolz1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mountain Buggy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pram and stroller brands
5 answers
Asked ChatGPT
“Which pram or stroller brand should I buy?”
Asked ChatGPT
“What are the best pram and stroller brands?”
Asked ChatGPT
“What's the best pram or stroller brand for everyday outings?”
Searched Google, AI Overview
“lightweight stroller”
Searched Google, AI Overview
“best stroller brand”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Baby Jogger or Graco more popular in search?
This chart shows how often people search Google for Baby Jogger and Graco by name. Each line represents a brand's share of searches for all 11 pram and stroller brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Graco, Baby Jogger. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bugaboo | Nuna | Chicco | UPPAbaby | Cybex | Silver Cross | Graco | Joolz | Mountain Buggy | Baby Jogger | Phil & Teds |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 21.5% | 19% | 18.1% | 13.2% | 10.9% | 5.1% | 6.3% | 2.8% | 1.6% | 1.3% | 0.2% |
| Nov 2025 | 20% | 20.6% | 19.4% | 12.5% | 11.5% | 4.5% | 5.6% | 3% | 1.4% | 1.1% | 0.18% |
| Dec 2025 | 20% | 20.1% | 20.9% | 11.8% | 10.6% | 5.5% | 5.9% | 2.2% | 1.6% | 1.2% | 0.19% |
| Jan 2026 | 21.8% | 18.3% | 17.5% | 12.5% | 12.3% | 5.5% | 6% | 2.7% | 1.9% | 1.2% | 0.2% |
| Feb 2026 | 21.5% | 18.1% | 17.2% | 12.6% | 12.6% | 5.8% | 5.9% | 2.7% | 1.9% | 1.5% | 0.19% |
| Mar 2026 | 22% | 18.2% | 17.3% | 12.4% | 12.9% | 5.1% | 6% | 2.7% | 1.7% | 1.5% | 0.2% |
| Apr 2026 | 21.7% | 18.5% | 17.4% | 12.7% | 12.8% | 5.1% | 6% | 2.7% | 1.7% | 1.2% | 0.16% |
| May 2026 | 22.2% | 18.6% | 17.8% | 13.6% | 11.9% | 5.3% | 5% | 2.8% | 1.6% | 1.2% | 0.16% |
| Jun 2026 | 23.2% | 20.1% | 15.7% | 12.4% | 12.1% | 5.5% | 5.3% | 2.4% | 1.7% | 1.3% | 0.17% |
| Jul 2026 | 23.4% | 19.9% | 15.5% | 12.2% | 12.2% | 5.8% | 5.3% | 2.4% | 1.8% | 1.3% | 0.17% |
| Aug 2026 | 21.3% | 18.6% | 17.7% | 13.8% | 11.9% | 6% | 5% | 2.7% | 1.6% | 1.2% | 0.16% |
| Sep 2026 | 20.9% | 19.2% | 18.5% | 13% | 11.6% | 5.7% | 5.2% | 2.9% | 1.5% | 1.3% | 0.21% |
How has the Baby Jogger and Graco comparison changed over the last 12 months?
3 findings
- Graco was ahead of Baby Jogger in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Baby Jogger’s share of searches among pram and stroller brands worldwide held steady at 1.3%, and its estimated monthly branded searches held steady at 27.1K.
- Across the 12 months ending September 2026, Graco’s share of searches among pram and stroller brands worldwide moved from 6.3% to 5.2%, and its estimated monthly branded searches moved from 135K to 110K.
How did search popularity change for pram and stroller brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Graco worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Baby Jogger’s and Graco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Baby Jogger
1 branded search term
- baby jogger
Graco
1 branded search term
- graco
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