Brandwave

Aruba vs Juniper Networks:Which is more popular?

In September 2026, Aruba had more branded searches than Juniper Networks among network switch brands worldwide. Aruba had about 15,200 branded searches, while Juniper Networks had 6,690. Aruba made up 11.6% of all network switch brand searches we track, and Juniper Networks accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about network switch brands, Aruba appeared in three of the five answers and Juniper Networks in two. Aruba was mentioned before Juniper Networks in every answer that named either.

Among network switch brands worldwide in September 2026

Who do people search for more?

Aruba, about 2 searches for every 1 for Juniper Networks

Aruba 15.2K searchesJuniper Networks 6.7K searches

Who does AI mention more?

Aruba, mentioned in 3 of 5 answers, Juniper Networks in 2

Aruba in 3 of 5Juniper Networks in 2 of 5

Who does AI recommend more?

Aruba, named ahead of Juniper Networks in 3 of 3 answers

Aruba first in 3Juniper Networks never first

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Top network switch brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Aruba was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Juniper Networks was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Aruba was listed before Juniper Networks in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. TP-Link1st
  2. NETGEAR2nd
  3. Ubiquiti3rd
  4. Aruba4th
  5. Cisco5th
  6. Juniper Networks6th
  7. Arista Networks7th
  8. D-Link–
  9. Zyxel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TP-Link5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ubiquiti5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NETGEAR5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cisco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aruba3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Juniper Networks2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arista Networks2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • D-Link0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zyxel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about network switch brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Aruba or Juniper Networks more popular in search?

This chart shows how often people search Google for Aruba and Juniper Networks by name. Each line represents a brand's share of searches for all nine network switch brands we track, month by month, from English-language searches worldwide.

Aruba and Juniper Networks among network switch brands worldwide, by month

Share of searches by month for Aruba, Juniper Networks. The figures are in the table below the chart.

View monthly share of searches table
MonthTP-LinkCiscoUbiquitiNETGEARArubaD-LinkJuniper NetworksArista NetworksZyxel
Oct 202523%21.1%14.3%12.9%12.1%6.5%4.3%2.9%3%
Nov 202522.9%21.3%15.1%13%11.9%6.3%4.3%2.3%2.9%
Dec 202524.4%19.8%15.6%14.1%10.8%5.8%3.9%2.6%3.2%
Jan 202623.7%18.6%15.6%13.4%12.3%6.4%4.4%2.4%3%
Feb 202620.7%22%14.5%13.8%12.3%6.4%4.4%2.9%3%
Mar 202621.1%21.1%14.9%13.6%11.8%6.2%5.2%2.8%3.5%
Apr 202620.3%19.2%14.9%18.9%10.3%6.5%4.5%2.5%3%
May 202622.5%20.6%13.8%16.1%10.9%5.6%4.8%2.6%3.2%
Jun 202623.5%22.4%14.7%12.5%11.4%5.9%4.1%2.7%2.8%
Jul 202622.6%20.7%15.6%12.7%11.2%6.9%4.9%2.7%2.7%
Aug 202623.3%21.6%15.1%13.9%9.8%6.2%4.3%2.9%3%
Sep 202622.7%21.2%14.7%12.5%11.6%6%5.1%3.4%2.9%

Juniper Networks sells other things too, so only its searches that name this product count here, like “juniper poe switch”.

How has the Aruba and Juniper Networks comparison changed over the last 12 months?

3 findings

How did search popularity change for network switch brands worldwide in September 2026?

2 changes

  1. In September 2026, Aruba gained share of searches among network switch brands worldwide, from 9.8% to 11.6%.

  2. In September 2026, Juniper Networks gained share of searches among network switch brands worldwide, from 4.3% to 5.1%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Aruba’s and Juniper Networks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aruba

2 branded search terms

  • aruba poe switch
  • aruba switch

Juniper Networks

3 branded search terms

  • juniper managed switch
  • juniper network switch
  • juniper poe switch

How the Brand Demand Index is measured

Other head-to-heads among network switch brands

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